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  22. <title>Why Caregivers Need To Build A Good Relationship With The Pharmacist</title>
  23. <link>https://bloggybee.com/why-caregivers-need-to-build-a-good-relationship-with-the-pharmacist/</link>
  24. <dc:creator><![CDATA[Bloggy Bee]]></dc:creator>
  25. <pubDate>Mon, 19 Jun 2023 10:48:49 +0000</pubDate>
  26. <category><![CDATA[Business]]></category>
  27. <guid isPermaLink="false">https://bloggybee.com/?p=4914</guid>
  28.  
  29. <description><![CDATA[Caregivers play a crucial role in ensuring the health and well-being of their loved ones. From managing medications to coordinating healthcare services, caregivers have a wide range of responsibilities. One often overlooked aspect of caregiving is the importance of building a good relationship with the pharmacist. A strong rapport with the pharmacist can significantly benefit [&#8230;]]]></description>
  30. <content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-4915" src="https://bloggybee.com/wp-content/uploads/3-Why-Caregivers-Need-To-Build-A-Good-Relationship-With-The-Pharmacist.jpg" alt="" width="800" height="500" srcset="https://bloggybee.com/wp-content/uploads/3-Why-Caregivers-Need-To-Build-A-Good-Relationship-With-The-Pharmacist.jpg 800w, https://bloggybee.com/wp-content/uploads/3-Why-Caregivers-Need-To-Build-A-Good-Relationship-With-The-Pharmacist-591x369.jpg 591w, https://bloggybee.com/wp-content/uploads/3-Why-Caregivers-Need-To-Build-A-Good-Relationship-With-The-Pharmacist-367x229.jpg 367w, https://bloggybee.com/wp-content/uploads/3-Why-Caregivers-Need-To-Build-A-Good-Relationship-With-The-Pharmacist-768x480.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></p>
  31. <p>Caregivers play a crucial role in ensuring the health and well-being of their loved ones. From managing medications to coordinating healthcare services, caregivers have a wide range of responsibilities. One often overlooked aspect of caregiving is the importance of building a good relationship with the pharmacist. A strong rapport with the pharmacist can significantly benefit both the caregiver and the care recipient. In this article, we will explore why <a href="https://myeasydose.ca">caregivers</a> need to prioritize developing a good relationship with the pharmacist and how it can positively impact the overall care experience.</p>
  32. <h3>1. How can a good relationship with the pharmacist benefit caregivers?</h3>
  33. <p>Building a strong relationship with the pharmacist offers several benefits for caregivers. First and foremost, pharmacists are medication experts who can provide valuable insights and guidance regarding the medications prescribed to the care recipient. They possess extensive knowledge about drug interactions, potential side effects, and dosage instructions. By establishing a good rapport, caregivers can tap into this expertise and receive personalized advice tailored to their specific caregiving situation.</p>
  34. <p>Furthermore, pharmacists can serve as a valuable source of information and support for caregivers. They can educate caregivers about medication adherence strategies, potential warning signs to watch out for, and how to manage medication-related challenges effectively. With their expertise, pharmacists can empower caregivers to make informed decisions, ensuring the safe and effective use of medications.</p>
  35. <p>A good relationship with the pharmacist also facilitates effective communication between healthcare providers. Pharmacists often collaborate with physicians and other healthcare professionals to optimize medication therapy. By being actively involved and maintaining open lines of communication with the pharmacist, caregivers can contribute to a comprehensive care plan for their loved ones.</p>
  36. <h3>2. How can caregivers establish a good relationship with the pharmacist?</h3>
  37. <p>Establishing a strong relationship with the pharmacist requires proactive effort from caregivers. Here are a few strategies to foster a positive connection:</p>
  38. <p><strong>a. Regularly visit the same pharmacy:</strong> Consistency is key when it comes to building relationships. By consistently visiting the same pharmacy, caregivers can interact with the same pharmacist or pharmacy staff, allowing for familiarity and continuity of care. This helps develop a level of trust and understanding over time.</p>
  39. <p><strong>b. Communicate openly and ask questions:</strong> Caregivers should actively engage with the pharmacist by asking questions and seeking clarification about medications. Clear communication helps ensure that both parties are on the same page regarding the care recipient&#8217;s medication regimen. Caregivers should discuss any concerns, side effects, or changes in the care recipient&#8217;s condition with the pharmacist.</p>
  40. <p><strong>c. Keep an updated medication list:</strong> Maintaining an accurate and up-to-date medication list is crucial for effective communication with the pharmacist. This list should include all prescribed medications, over-the-counter drugs, and any supplements the care recipient is taking. Regularly share this list with the pharmacist to help them monitor for potential drug interactions or contraindications.</p>
  41. <p><strong>d. Utilize medication synchronization services:</strong> Many pharmacies offer medication synchronization services, which allow caregivers to coordinate the refill dates of multiple medications. This simplifies medication management and reduces the risk of missed doses. By taking advantage of such services, caregivers can enhance their relationship with the pharmacist and ensure medication adherence.</p>
  42. <h3>3. How can pharmacists support caregivers in their role?</h3>
  43. <p>Pharmacists play a vital role in supporting caregivers throughout their caregiving journey. Here are some ways in which pharmacists can provide assistance:</p>
  44. <p><strong>a. Medication counseling:</strong> Pharmacists can provide comprehensive medication counseling to caregivers, explaining the purpose, dosage, administration, and potential side effects of each medication. They can also offer practical tips on medication organization and administration techniques tailored to the specific needs of the care recipient.</p>
  45. <p><strong>b. Medication therapy management:</strong> Pharmacists can conduct medication therapy management (MTM) sessions with caregivers to optimize medication regimens. During these sessions, pharmacists review the care recipient&#8217;s medication list, assess the effectiveness of the current therapy, identify any drug-related problems, and make recommendations for improvement.</p>
  46. <p><strong>c. Adherence support:</strong> Caregivers often face challenges in ensuring medication adherence for their loved ones. Pharmacists can provide valuable strategies and tools to enhance adherence, such as pill organizers, medication reminders, or customized packaging. They can also address any concerns or barriers that may hinder medication adherence.</p>
  47. <p><strong>d. Accessibility and availability:</strong> Pharmacists are easily accessible healthcare professionals, often available for consultations without an appointment. Caregivers can rely on pharmacists for prompt assistance, clarification of doubts, or emergency situations. <a href="https://en.wikipedia.org/wiki/Pharmacist">Pharmacists</a> can offer guidance on appropriate over-the-counter options for common ailments, reducing the need for unnecessary doctor visits.</p>
  48. <h3>4. Are there any resources available to help caregivers in their medication management?</h3>
  49. <p>Absolutely! Caregivers can take advantage of various resources to support their medication management efforts. Here are a few noteworthy ones:</p>
  50. <p><strong>a. Caregiver support groups:</strong> Joining caregiver support groups can provide a wealth of information and emotional support. These groups often discuss medication management strategies, share experiences, and provide practical tips for caregivers. Online forums and local community organizations are excellent places to find such support groups.</p>
  51. <p><strong>b. Medication management apps:</strong> There are several smartphone apps available that can help caregivers organize and track medication schedules. These apps send reminders, provide information about medications, and allow caregivers to maintain medication lists. Some popular options include Medisafe, CareZone, and Mango Health.</p>
  52. <p><strong>c. Online medication resources:</strong> Various reputable online resources, such as the National Institute on Aging and the American Society of Health-System Pharmacists, provide comprehensive information on medication management for caregivers. These websites offer medication safety tips, educational materials, and guidelines to assist caregivers in their roles.</p>
  53. <p><strong>d. Caregiver training programs:</strong> Many healthcare organizations and community centers offer caregiver training programs that cover various aspects of caregiving, including medication management. These programs provide valuable insights, practical skills, and resources to enhance caregivers&#8217; abilities in safely managing medications.</p>
  54. ]]></content:encoded>
  55. </item>
  56. <item>
  57. <title>How to Get Your Roofing Contractor License</title>
  58. <link>https://bloggybee.com/how-to-get-your-roofing-contractor-license/</link>
  59. <dc:creator><![CDATA[Bloggy Bee]]></dc:creator>
  60. <pubDate>Wed, 28 Sep 2022 11:05:11 +0000</pubDate>
  61. <category><![CDATA[Business]]></category>
  62. <guid isPermaLink="false">https://bloggybee.com/?p=4881</guid>
  63.  
  64. <description><![CDATA[If you&#8217;re looking to become a roofing contractor, you&#8217;ll need to obtain the proper license. In this post, we will outline the steps that you need to take in order to get your license. We will also provide information on how to renew your license and what requirements you must meet in order to maintain [&#8230;]]]></description>
  65. <content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-4882" src="https://bloggybee.com/wp-content/uploads/28.How-to-start-a-remodeling-business.jpg" alt="" width="800" height="500" srcset="https://bloggybee.com/wp-content/uploads/28.How-to-start-a-remodeling-business.jpg 800w, https://bloggybee.com/wp-content/uploads/28.How-to-start-a-remodeling-business-591x369.jpg 591w, https://bloggybee.com/wp-content/uploads/28.How-to-start-a-remodeling-business-367x229.jpg 367w, https://bloggybee.com/wp-content/uploads/28.How-to-start-a-remodeling-business-768x480.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></p>
  66. <p>If you&#8217;re looking to become a roofing contractor, you&#8217;ll need to obtain the proper license. In this post, we will outline the steps that you need to take in order to get your license. We will also provide information on how to renew your license and what requirements you must meet in order to maintain it. So, whether you&#8217;re just starting out in the roofing industry or are looking to update your licensing information, this article has you covered!</p>
  67. <p>To become a licensed roofing contractor, you must first pass an exam. The examination is administered by the Department of Professional and Business Regulation. You can find more information about how to register for the exam, as well as study materials, on their website.</p>
  68. <p>Once you have passed the exam, you will need to submit an application to the department along with the required fee. The application must include your contact information, business address and proof that you have workers&#8217; compensation insurance. After your application has been processed, you will be issued a license which must be renewed every two years.</p>
  69. <p>In order to renew your license, you will need to submit a renewal application along with the required fee. You will also need to provide proof that you have maintained your workers&#8217; compensation insurance throughout the duration of your license.</p>
  70. <p>It is important to note that, in order to maintain your license, you must comply with all applicable laws and regulations. Failure to do so may result in disciplinary action, including the suspension or revocation of your license.</p>
  71. <h3><strong>What to do after you get your license</strong></h3>
  72. <p>Here’s the question you could have after you get your license: What to do after I have my license? Well, let me tell you that getting a license for <a href="https://lenroofing.com/roofing-contractors/">roofing contractors</a> is just the first step in starting your own successful roofing business. There are a few things you need to do after you receive your license in order to make sure you are set up for success.</p>
  73. <p>The first thing you need to do is get insurance. This is one of the most important things you can do for your business. Make sure you are insured against any potential risks so that you and your customers are protected. You should also consider getting bonding, which will protect your customers in case you do not complete a job or if there are any issues with your work.</p>
  74. <p>Next, you need to create a marketing plan. You need to let people know that you exist and that you are the best roofing contractor in town! There are many ways to market your business, so take some time to figure out what will work best for you. You can start by creating a website and social media accounts, and then you can move on to more traditional marketing methods like print ads or flyers.</p>
  75. <p>Finally, you need to stay up to date on the latest <a href="https://www.roofingcontractor.com/articles/96659-2022-roofing-industry-trends-to-watch-for-from-the-heartland">roofing trends</a> and technologies. This will help you provide the best possible service to your customers and ensure that your business is always growing. Keep an eye out for new products, trends, and techniques so that you can always be on the cutting edge.</p>
  76. <p>By following these steps, you will be well on your way to starting a successful roofing business!</p>
  77. ]]></content:encoded>
  78. </item>
  79. <item>
  80. <title>How to Get a Personal Loan with no Credit History</title>
  81. <link>https://bloggybee.com/how-to-get-a-personal-loan-with-no-credit-history/</link>
  82. <dc:creator><![CDATA[Bloggy Bee]]></dc:creator>
  83. <pubDate>Mon, 12 Sep 2022 18:53:16 +0000</pubDate>
  84. <category><![CDATA[Business]]></category>
  85. <guid isPermaLink="false">https://bloggybee.com/?p=4877</guid>
  86.  
  87. <description><![CDATA[If you don&#8217;t have a credit score, you&#8217;re not alone. In the United States, 26 million people are credit invisible, meaning they haven&#8217;t built their credit history yet. You could be invisible to credit for any of these reasons: You are too young and haven&#8217;t had time to build credit You recently moved to the [&#8230;]]]></description>
  88. <content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-4878" src="https://bloggybee.com/wp-content/uploads/13.How-to-get-a-personal-loan-with-no-credit-history.jpg" alt="How to get a personal loan with no credit history" width="800" height="500" srcset="https://bloggybee.com/wp-content/uploads/13.How-to-get-a-personal-loan-with-no-credit-history.jpg 800w, https://bloggybee.com/wp-content/uploads/13.How-to-get-a-personal-loan-with-no-credit-history-591x369.jpg 591w, https://bloggybee.com/wp-content/uploads/13.How-to-get-a-personal-loan-with-no-credit-history-367x229.jpg 367w, https://bloggybee.com/wp-content/uploads/13.How-to-get-a-personal-loan-with-no-credit-history-768x480.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></p>
  89. <p>If you don&#8217;t have a credit score, you&#8217;re not alone. In the United States, 26 million people are credit invisible, meaning they haven&#8217;t built their credit history yet. You could be invisible to credit for any of these reasons:</p>
  90. <ul>
  91. <li>You are too young and haven&#8217;t had time to build credit</li>
  92. <li>You recently moved to the United States</li>
  93. <li>You pay for your things in cash or debit card, instead of with a credit card</li>
  94. </ul>
  95. <p>Fortunately, none of these things mean you don&#8217;t know how to manage your money. In fact, you may be very good at managing it. Some lenders understand this and may be willing to offer you a personal loan.</p>
  96. <p>So, not having a credit history does not mean that you can’t get a personal loan.</p>
  97. <h3><strong>What is a personal loan?</strong></h3>
  98. <p>A personal loan is an amount of money you borrow from a financial institution (such as a bank or credit union) or a state-licensed lender to use for your personal expenses.</p>
  99. <p>Personal loans are a type of installment loan. This means that you have to pay for it regularly through fixed payments for a specific period of time. The time it takes to pay off a loan is known as the term of the loan.</p>
  100. <p>Unlike a mortgage (used to buy a home) or an auto loan (used to buy a car), a personal loan can be used to cover a variety of expenses, such as:</p>
  101. <ul>
  102. <li>Unexpected expenses</li>
  103. <li>Medical bills</li>
  104. <li>Home improvement</li>
  105. <li>Car repairs</li>
  106. <li>Big purchases</li>
  107. <li>A vacation or wedding</li>
  108. <li>Pay family and friends</li>
  109. <li>Debt consolidation</li>
  110. </ul>
  111. <h2><strong>Why do lenders care so much about credit score?</strong></h2>
  112. <p>Personal loan lenders want to verify that you can repay your loan on time. Typically, the first thing a lender sees is a credit score. Your credit score is a three-digit number used by lenders to decide how likely it is that you&#8217;ll make your payments on time.</p>
  113. <p>Your credit score tells lenders different things:</p>
  114. <ul>
  115. <li>
  116. <h3><strong>Good credit score</strong></h3>
  117. </li>
  118. </ul>
  119. <p>For lenders, what you have done in the past is a good indicator of what you will do in the future. If you have a high credit score, it shows lenders that you have paid your debts consistently and on time. Therefore, lenders can safely assume that you will continue to do so with your new personal loan.</p>
  120. <ul>
  121. <li>
  122. <h3><strong>Bad credit score</strong></h3>
  123. </li>
  124. </ul>
  125. <p>On the other hand, a lower credit score tells lenders that you have missed payments. Although there are many reasons for a low credit score, this is one of the most common. Therefore, lenders see you as a high-risk borrower or someone who is likely to miss some payments.</p>
  126. <ul>
  127. <li>
  128. <h3><strong>No credit</strong></h3>
  129. </li>
  130. </ul>
  131. <p>Your credit score comes from your credit report, which contains your credit history. If you don&#8217;t have enough credit history to draw from, you don&#8217;t have a credit score. To lenders, no credit is better than bad credit. But if you don&#8217;t have a credit score, lenders need to see more information in order to decide whether to lend you money.</p>
  132. <h2><strong>What are your options to obtain a personal loan without having a credit history?</strong></h2>
  133. <p>So how can you get a personal loan with no credit history? These are some options:</p>
  134. <ol>
  135. <li>
  136. <h3><strong> Find a lender that accepts borrowers with no credit history.</strong></h3>
  137. </li>
  138. </ol>
  139. <p>By doing an online search, you can easily find a lender that accepts borrowers with no credit history. We have helped quite a few clients who, without any credit history, have been able to apply even for <a href="https://1steaglemortgage.com/self-employed-no-tax-returns-w-2-or-paystubs/">loan options without tax return</a> and have got success, even though that’s not the norm but more the exception, we wanted to mention this so you know that it is possible.</p>
  140. <p>Lenders who understand such a situation will look at other pieces of your financial history to decide if they think you&#8217;re a creditworthy borrower. For example, they can see your:</p>
  141. <ul>
  142. <li>Income tax returns</li>
  143. <li>Payment stubs</li>
  144. <li>Bank account activity</li>
  145. <li>History of paying your rent or utilities</li>
  146. <li>The total of your savings</li>
  147. </ul>
  148. <p>If you have a steady income, make your consistent payments on time, and have some money saved, lenders can see that you are financially responsible. This means that it is very likely that you will be approved for a personal loan.</p>
  149. <ol start="2">
  150. <li>
  151. <h3><strong> Use collateral to get a secured personal loan</strong></h3>
  152. </li>
  153. </ol>
  154. <p>Another way to assure lenders that you will repay your loan is to use collateral. Collateral is something of value that you own, and that your lender can take in case of any problem with your payments. By giving this guarantee, you help lenders make sure that you will pay them back in full. A guarantee comes in many forms, such as:</p>
  155. <ul>
  156. <li><em>Cars</em></li>
  157. <li><em>Houses</em></li>
  158. <li><em>Bank accounts</em></li>
  159. <li><em>Investments (stocks, bonds or mutual funds)</em></li>
  160. <li><em>Insurance policies</em></li>
  161. <li><em>Boats</em></li>
  162. </ul>
  163. <p>Loans that use collateral are called secured loans. Because the lender takes less risk, secured personal loans often offer better interest rates and better terms than other personal loans. Always make sure you make your payments on time, or you could lose your valuable collateral.</p>
  164. <ol start="3">
  165. <li>
  166. <h3><strong> Find a solvent co-signer</strong></h3>
  167. </li>
  168. </ol>
  169. <p>Applying for a loan with a co-signer is another effective way to assure lenders that you will make your payments on time. A co-signer is someone (usually a family member or friend) who agrees to be responsible for the loan with you.</p>
  170. <p>This is how you apply for a personal loan with a co-signer:</p>
  171. <ul>
  172. <li><em>Find a family member or friend with good credit</em></li>
  173. <li><em>Ask him if he would be willing to ask for a loan together with you</em></li>
  174. <li><em>If he agrees, apply for your personal loan together</em></li>
  175. </ul>
  176. <p>A co-signer brings the security of his good credit score to your loan application. If you are unable to make the payments for any reason, your co-signer will be required to make those payments. If both of you miss a payment, both of your credit scores will suffer.</p>
  177. <p>Although we all need this kind of help from time to time, it can be inconvenient, especially if you miss your payments, because what you do will directly affect your co-signer. The best way to thank your co-signer for his help is to make all your payments on time.</p>
  178. <ol start="4">
  179. <li>
  180. <h3><strong> Wait until you build your credit history</strong></h3>
  181. </li>
  182. </ol>
  183. <p>If you don&#8217;t need the loan right away, consider waiting to apply until you&#8217;ve built your credit history. After you have a good credit history and score, it will be easier for you to be approved for a personal loan. You may also qualify for a lower interest rate and more favorable loan terms.</p>
  184. <p>Here are some ways to build your credit history:</p>
  185. <ul>
  186. <li>
  187. <h3><strong>Apply for a secured credit</strong></h3>
  188. </li>
  189. </ul>
  190. <p>A secured <a href="https://www.investopedia.com/articles/personal-finance/041415/pros-cons-personal-loans-vs-credit-cards.asp">credit card</a> is a safe way to build credit. You just need to find a secured credit card issuer and deposit some of your money into the issuer&#8217;s secure account. You will receive a credit card with a limit equal to the amount of your deposit. Then all you have to do is make purchases and payments. Making regular payments on your secured credit card on time shows the credit bureaus that you are capable of managing your debt. And with this, your credit history with the bureaus will bring you benefits that reflect your positive actions.</p>
  191. <ul>
  192. <li>
  193. <h3><strong>Apply for a credit-building loan</strong></h3>
  194. </li>
  195. </ul>
  196. <p>Another way to build your credit is to take out a credit-building loan. These loans do not give you money for personal expenses. Instead, they are used to prove that you can make your payments on time.</p>
  197. <ul>
  198. <li>
  199. <h3><strong>Become an authorized user of someone else&#8217;s credit card</strong></h3>
  200. </li>
  201. </ul>
  202. <p>If you have a family member or friend willing to add you to their credit card account, they can help you establish your credit history. As long as they consistently make on-time payments, their good payment history is also reported on your behalf. Using a combination of these methods you can start building your credit history in as little as three to six months.</p>
  203. ]]></content:encoded>
  204. </item>
  205. <item>
  206. <title>Why Shopping Makes You Happy</title>
  207. <link>https://bloggybee.com/why-shopping-makes-you-happy/</link>
  208. <dc:creator><![CDATA[Bloggy Bee]]></dc:creator>
  209. <pubDate>Thu, 11 Aug 2022 18:16:58 +0000</pubDate>
  210. <category><![CDATA[Business]]></category>
  211. <guid isPermaLink="false">https://bloggybee.com/?p=4904</guid>
  212.  
  213. <description><![CDATA[Has it happened to you that you have bought an object and you feel very happy? You may even continue to feel that same happiness every time you use it. I had waited so long and finally, I did. Thanks to black Friday week prices dropped enough for me to decide to buy my new [&#8230;]]]></description>
  214. <content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-4905" src="https://bloggybee.com/wp-content/uploads/6.Why-shopping-makes-you-happy.jpg" alt="" width="800" height="500" srcset="https://bloggybee.com/wp-content/uploads/6.Why-shopping-makes-you-happy.jpg 800w, https://bloggybee.com/wp-content/uploads/6.Why-shopping-makes-you-happy-591x369.jpg 591w, https://bloggybee.com/wp-content/uploads/6.Why-shopping-makes-you-happy-367x229.jpg 367w, https://bloggybee.com/wp-content/uploads/6.Why-shopping-makes-you-happy-768x480.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></p>
  215. <p><em>Has it happened to you that you have bought an object and you feel very happy? You may even continue to feel that same happiness every time you use it. </em></p>
  216. <p>I had waited so long and finally, I did. Thanks to black Friday week prices dropped enough for me to decide to buy my new camcorder.</p>
  217. <p>Since I was little, I always wanted to have the ability to record through an electronic device. In fact, on my Christmas lists to Santa, I always wrote that I wanted a video camera. Unfortunately, that gift never arrived (although I didn&#8217;t care because I always received many toys).</p>
  218. <p>But this year the desire to be able to record my experiences came back to me (maybe even to open a YouTube channel). I spent weeks researching which camera was best based on what I wanted and what budget I had.</p>
  219. <p>I finally decided on one and a couple of days ago I made the purchase on Amazon.</p>
  220. <p>After making that decision I can say that I am incredibly happy and can&#8217;t wait for my package to arrive so I can start using it.</p>
  221. <h3><strong>Shopping makes you happy</strong></h3>
  222. <p>Before some start telling me I&#8217;m wrong and that money really can&#8217;t buy happiness, let me explain.</p>
  223. <p>I was reading about a study carried out by San Francisco State University. They explain that there are 3 types of assets:</p>
  224. <ul>
  225. <li><strong>Purely experiential </strong>– such as meetings with loved ones and trips.</li>
  226. <li><strong>Purely material</strong> &#8211; like luxury cars and jewelry.</li>
  227. <li><strong>Materials – experiential</strong> – such as electronic devices and books.</li>
  228. </ul>
  229. <p>Personally, what I like the most are the experiential materials, there is nothing like buying a book, feeling the smell of new and immersing yourself in a love story (those are my favorites).</p>
  230. <p>A camera for photos and video would also fall into this category. why? Because they help create experiences, and best of all, to record them and be able to see them at some other time and share them.</p>
  231. <p>After doing many tests, the authors of the study concluded that purely material goods do not increase happiness, but all favored them to create some experience, yes.</p>
  232. <p>Another great example is about my mother, who likes the <a href="https://weshine.ca/">Paarizaat sheets</a>, got so excited when she got a full set on her birthday, that she spent the whole day extremely glad.</p>
  233. <h3><strong>Why do we need material things to be happy?</strong></h3>
  234. <p>Psychologically speaking, human beings have three needs:</p>
  235. <ul>
  236. <li><strong>Expression of identity</strong> – ability to have objects that reflect our value or personality.</li>
  237. <li><strong>Competence</strong> – ability to use our skills and knowledge.</li>
  238. <li><strong>Relationship</strong> – need to get closer to others.</li>
  239. </ul>
  240. <p>Scientists have found that pure experiences like travel create happiness because they satisfy all three of these needs. This also happens with material goods &#8211; experiential.</p>
  241. <p>An example of this can be buying a <a href="https://www.liveabout.com/choose-a-musical-instrument-to-play-3552861">musical instrument</a> through which a person improves their skills and their level of competence. At the same time, it helps to express his identity and satisfies the need for autonomy, it can also encourage him to relate to other people through his art.</p>
  242. <h3><strong>The Three Pillars of happiness</strong></h3>
  243. <p>All people are different, therefore there may be some who feel happy with purely material goods, others with experiences and others who do not feel happy with anything.</p>
  244. <p>Ryan Howell and Darwin Guevarra, researchers of this study, say that although investing in experiences is still the most popular golden rule to be happy, it is also possible to invest in products to get the same feeling. Especially those that generate competence, autonomy and connection with others.</p>
  245. ]]></content:encoded>
  246. </item>
  247. <item>
  248. <title>What is Programmatic Advertising and How Does It Work?</title>
  249. <link>https://bloggybee.com/what-is-programmatic-advertising-and-how-does-it-work/</link>
  250. <dc:creator><![CDATA[Bloggy Bee]]></dc:creator>
  251. <pubDate>Wed, 23 Mar 2022 02:29:38 +0000</pubDate>
  252. <category><![CDATA[Marketing]]></category>
  253. <guid isPermaLink="false">https://bloggybee.com/?p=4861</guid>
  254.  
  255. <description><![CDATA[Isn&#8217;t it great when you go to the greengrocer in your neighborhood and the greengrocer has your favorite oranges ready for you and recommends that you try the melon, which is very sweet and knows how much you like it? And we all value that personal touch in our purchases. Well, if we extrapolate this [&#8230;]]]></description>
  256. <content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-4862" src="https://bloggybee.com/wp-content/uploads/5-What-is-programmatic-advertising-and-how-does-it-work.jpg" alt="" width="800" height="500" srcset="https://bloggybee.com/wp-content/uploads/5-What-is-programmatic-advertising-and-how-does-it-work.jpg 800w, https://bloggybee.com/wp-content/uploads/5-What-is-programmatic-advertising-and-how-does-it-work-591x369.jpg 591w, https://bloggybee.com/wp-content/uploads/5-What-is-programmatic-advertising-and-how-does-it-work-367x229.jpg 367w, https://bloggybee.com/wp-content/uploads/5-What-is-programmatic-advertising-and-how-does-it-work-768x480.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></p>
  257. <p>Isn&#8217;t it great when you go to the greengrocer in your neighborhood and the greengrocer has your favorite oranges ready for you and recommends that you try the melon, which is very sweet and knows how much you like it?</p>
  258. <p>And we all value that personal touch in our purchases.</p>
  259. <p>Well, if we extrapolate this to the digital world, have you noticed that the advertising that hits you when you browse the internet coincides with your tastes and interests?</p>
  260. <p>In a world where we receive thousands of advertising impacts, every day, personalizing advertising is one of the strategies that work best.</p>
  261. <p>Fortunately, the way of advertising on the Internet has changed radically and programmatic advertising is a great example of this. This type of advertising not only makes it possible to greatly increase the effectiveness of your business campaigns, but also to impact audiences and advertise in spaces that were previously unthinkable, and all thanks to the great advancement in Artificial Intelligence.</p>
  262. <p>And the greatest news is that this kind of advertising is not only for the big corporations anymore. Any small to medium business can opt for it, thanks to advertising agencies like <a href="https://ranwellproductions.com">Ranwell Productions</a> which is a great example of a company that offers powerful advertising campaigns at a very affordable cost, so it is the perfect ally for small to medium businesses.</p>
  263. <h2><strong>What is programmatic advertising?</strong></h2>
  264. <p>We can define programmatic advertising as an online advertising model through which you can automatically purchase advertising space on the Internet.</p>
  265. <p>We would say that programmatic advertising is the smartest way to advertise online since in this case advertisers pay for their ads to be shown only to their specific target. In other words, they buy audiences, not media or advertising spaces, for showing an ad to a specific audience, not for appearing in a certain space.</p>
  266. <p>It is perhaps one of the most complex parts of marketing, but if you know how it works, your chances of success will be much higher. After all, it gets to connect a brand with the right consumer at the right time and in the right place by displaying ads related to them.</p>
  267. <h2><strong>5 Advantages of Programmatic Advertising</strong></h2>
  268. <p>Programmatic advertising offers a series of benefits for your business and advantages over traditional advertising. Let&#8217;s see some of them:</p>
  269. <ol>
  270. <li>
  271. <h3><strong> Reach an infinity of media</strong></h3>
  272. </li>
  273. </ol>
  274. <p>One of the greatest advantages of programmatic is that thanks to technology and AI, it has been possible to create a system in which you can place your ads in countless media, websites, blogs, etc. which was previously unthinkable.</p>
  275. <ol start="2">
  276. <li>
  277. <h3><strong> Segmentation improves exponentially</strong></h3>
  278. </li>
  279. </ol>
  280. <p>Big Data and the collection of user data allow advertising campaigns to be carried out with very precise segmentation in which you can play with variables such as the type of user, the place where they are, their interests, their online behavior, etc.</p>
  281. <ol start="3">
  282. <li>
  283. <h3><strong> It is much more efficient</strong></h3>
  284. </li>
  285. </ol>
  286. <p>Once again, thanks to technological advances and a series of processes that bring together different interconnected agents, you can buy ads yourself by connecting to a platform/software, which means significant savings in time, work and money.</p>
  287. <ol start="4">
  288. <li>
  289. <h3><strong> Great optimization capacity</strong></h3>
  290. </li>
  291. </ol>
  292. <p>Programmatic advertising can be modified in real-time by seeing which types of ads or which media are working better and which are worse. This way you can optimize your campaigns and have more control over your advertising.</p>
  293. <ol start="5">
  294. <li>
  295. <h3><strong> A greater predisposition on the part of the user</strong></h3>
  296. </li>
  297. </ol>
  298. <p>With <a href="https://digitalmarketinginstitute.com/blog/the-beginners-guide-to-programmatic-advertising">programmatic advertising</a> you can practically personalize each ad so that users will only be impacted by ads of interest to them and this greatly minimizes the rejection of online ads and improves the user experience.</p>
  299. <h2><strong>The 2 types of programmatic advertising</strong></h2>
  300. <p>We can differentiate two types of programmatic advertising:</p>
  301. <h3><strong>Direct programmatic</strong></h3>
  302. <p>This one is based on the direct hiring of advertising through a platform or software with a single medium or support.</p>
  303. <p>In other words, you choose where you want your ad to appear and what type of audience you want to target, which allows you to have more control over your campaigns.</p>
  304. <p>This can be very useful if you are promoting a certain product or service that you do not want to appear in certain media or websites (for example An ad about a baby product on a weapons blog, an adult website, etc.).</p>
  305. <h3><strong>The RTB (Real-Time Bidding)</strong></h3>
  306. <p>This type of programmatic allows you to impact only users with certain attributes that you have previously defined.</p>
  307. <p>With RTB, you can bid on ad slots in real-time by limiting your ad impressions to users who are most likely to click on them.</p>
  308. <p>This is done thanks to a cookie-based system that collects a lot of user information (demographic data, interests, behavior, etc.) which allows you to segment your target audience in a much more precise and effective way.</p>
  309. <h2><strong>How does programmatic advertising work?</strong></h2>
  310. <p>Programmatic advertising works with a system based on algorithms that are responsible for establishing matches between the spaces available online and the data that advertisers obtain about their audience. Thus, they progressively store more and more data until they even anticipate user behavior based on their interests, tastes, schedules and devices, as well as <a href="https://www.businessnewsdaily.com/15779-small-business-marketing-demographics.html">demographic data</a> such as age, sex, social position, or location.</p>
  311. <p>Different agents participate in this whole process:</p>
  312. <h3><strong>The offer</strong></h3>
  313. <p>What are the media, websites and blogs that have advertising space and want to sell it?</p>
  314. <h3><strong>The demand</strong></h3>
  315. <p>What are the companies, businesses and brands that want to buy programmatic advertising?</p>
  316. <h3><strong>SSP (Sell Side Platform)</strong></h3>
  317. <p>The offer or the different media use a SSP (Sell Side Platform) which is a platform where they upload all the information about their advertising spaces, and the slots they have for sale (setting a price for each slot).</p>
  318. <h3><strong>ad exchange</strong></h3>
  319. <p>The SPP connects with the Ad Exchange, which serves as an intermediary between the supply and demand of ads. This detects the advertising gaps and the information of the user who has connected to this page and generates an &#8220;opportunity&#8221; for interested advertisers, in addition to setting the price of this ad.</p>
  320. <h3><strong>DSP (Demand Side Platform)</strong></h3>
  321. <p>The price is set based on the bids made by the demand or the advertisers in the DSP where the campaigns and all their segmentation are configured (such as Facebook Ads or Google Adwords).</p>
  322. <p>In addition, the DSP is in charge of finding the best price for these ads thanks to the Bidder, which through algorithms and AI is dedicated to getting you the best result according to the budget you have and the options you have selected.</p>
  323. <h3><strong>DMP (Data Management Platform)</strong></h3>
  324. <p>All the information and data about the users to create the audiences of the campaigns are in the DMP that serves both to create specific audiences and so that advertisers can create them based on data from external sources.</p>
  325. <p>All of this DMP information is organized to make advertising as effective as possible and to give both parties the ability to target as effectively as possible.</p>
  326. <h3><strong>Trading Desk</strong></h3>
  327. <p>There are also external agents such as the Trading Desk, which are agencies or parts of agencies specialized in programmatic that facilitate the purchase of advertisements for companies by contributing their knowledge and technology.</p>
  328. <h3><strong>Affiliate networks and ad networks</strong></h3>
  329. <p>They provide the same service to the media that offer their advertising space.</p>
  330. <h3><strong>Ad servers</strong></h3>
  331. <p>They serve and launch the ads to the corresponding advertising spaces (they are a repository where the advertiser places their banners, videos, etc.) and also measure their information (display time, clicks, etc.).</p>
  332. <h2><strong>How is programmatic advertising contracted?</strong></h2>
  333. <p>We are going to explain step by step how you can buy programmatic advertising:</p>
  334. <p>Let&#8217;s say you want to advertise your product or service in different advertising spaces.</p>
  335. <p>You have two options: Hire an agency or do it on your own.</p>
  336. <p>In case you want to hire an agency, you have to send a briefing with the details of your buyer person and information about how they behave on the internet, what websites they visit, etc.</p>
  337. <p>If you want to handle it on your own, you will have to hire specialized programmatic software. You can choose between three campaign types: new audience, retargeting or email opening. You can also segment by geographical area.</p>
  338. <p>A tool will offer you a list of media where you can advertise, filtered by interests or themes, in which you can select the ones that interest you the most.</p>
  339. <p>You can choose an automatic or determined bid, it does not require a minimum investment and it allows you to measure your campaigns (number of clicks, cost per click, in what medium, etc.)</p>
  340. ]]></content:encoded>
  341. </item>
  342. <item>
  343. <title>How Ray-Ban Has Become The Most Recognized Eyewear Brand In The World</title>
  344. <link>https://bloggybee.com/how-ray-ban-has-become-the-most-recognized-eyewear-brand-in-the-world/</link>
  345. <dc:creator><![CDATA[Bloggy Bee]]></dc:creator>
  346. <pubDate>Fri, 04 Feb 2022 09:37:33 +0000</pubDate>
  347. <category><![CDATA[Marketing]]></category>
  348. <guid isPermaLink="false">https://bloggybee.com/?p=4813</guid>
  349.  
  350. <description><![CDATA[On Monday, Luxottica and Essilor, a French lens manufacturer, announced that they had agreed to merge. We will briefly discuss how Ray-Ban rose from the ashes. Ray-Ban sunglasses can be found all over the world today. However, the brand was struggling in 1999 when its best products were sold at convenience stores and gas stations [&#8230;]]]></description>
  351. <content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-4814" src="https://bloggybee.com/wp-content/uploads/15-HOW1.jpg" alt="" width="800" height="500" srcset="https://bloggybee.com/wp-content/uploads/15-HOW1.jpg 800w, https://bloggybee.com/wp-content/uploads/15-HOW1-591x369.jpg 591w, https://bloggybee.com/wp-content/uploads/15-HOW1-367x229.jpg 367w, https://bloggybee.com/wp-content/uploads/15-HOW1-768x480.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></p>
  352. <p>On Monday, Luxottica and Essilor, a French lens manufacturer, announced that they had agreed to merge. We will briefly discuss how Ray-Ban rose from the ashes.</p>
  353. <p>Ray-Ban sunglasses can be found all over the world today. However, the brand was struggling in 1999 when its best products were sold at convenience stores and gas stations for around $ 19. Ray-Ban&#8217;s glasses were also poor quality. They used old-fashioned tools, and the frames were fragile.</p>
  354. <p>Luxottica, an Italian eyewear company, bought Bausch &amp; Lomb&#8217;s eyewear brands for $ 640 millions in 1999. Ray-Ban was the jewel of the deal. Thanks to an aggressive plan, Ray-Ban was able to regain its reputation.</p>
  355. <p>Ray-Ban&#8217;s 2000 sales of Luxottica were 252 million euros. That is 10%. This amount had risen more than eightfold to 2,065million euros in 2014, which is 27% of Luxottica’s total sales. According to Euromonitor International data, Ray-Ban accounts for 5% in the global eyewear market and is the largest brand of sunglasses worldwide.</p>
  356. <p>The BBC reported Monday that Luxottica and Essilor, a French lens manufacturer, had agreed to merge for EUR 50 million. With a 30% stake, Leonardo Del Vecchio, founder of Luxottica, will become the largest shareholder in the combined firm.</p>
  357. <p>Ray-Ban was a prominent American brand before its demise. This was due to films like Top Gun and Breakfast at the Diamonds. B&amp;L made Ray-Ban a mass-market brand in order to increase sales.</p>
  358. <p>Ray-Ban is one lucky brand that has managed to rebound from its worst moments. Few high-end brands who lower their prices survive to tell the story. Ray-Ban&#8217;s example is an excellent example for brands looking to regain their aura.</p>
  359. <p>Stefano Volpetti is Luxottica&#8217;s chief market officer. He spoke recently about how Luxottica has been able to restore the brand&#8217;s glory and what the company is doing to maintain that momentum.</p>
  360. <h3>The Ray-Ban case</h3>
  361. <p>In 1929, Ray-Ban&#8217;s brand name began to be recognized in the world of spectacles when the US Air Force asked Bausch &amp; Lomb for a new type to protect pilots from glare. Without affecting your vision. Ray-Ban&#8217;s aviator glasses were first released to the public in 1936. It was an American icon.</p>
  362. <p>Luxottica purchased Ray-Ban because they wanted technical innovation and newness. He had to first clean up the brand’s reputation.</p>
  363. <p><b>Phase 1: Better Product, Better Stores in the Early 2000s</b></p>
  364. <p>Luxottica purchased Ray-Ban in 2000. Their glasses frames broke four times faster than other Luxottica brands. Luxottica made Ray-Ban sunglasses in a new facility in Italy in 2000. This was in addition to four other facilities around the globe that were outdated. The region of Northeast Italy is renowned for producing high-quality glasses. This area also has access to quality parts suppliers.</p>
  365. <p>Convenience stores and gas stations do not lend themselves to luxury branding. Luxottica had to make the hard decision in 2000 to close 13,000 outlets, which meant that short-term revenue was sacrificed in order to reap future profits.</p>
  366. <p>It manufactured glasses for luxury brands like Bulgari, Chanel, and Armani so it already had contacts with high-end shops. Luxottica used Ray-Ban’s reputation to increase prices in 2004, selling its glasses at Saks Fifth Avenue and Neiman Marcus.</p>
  367. <p>The initial price of aviator glasses in 2000 was $ 79, one year after acquisition. It had risen to $89 two years later. In 2009 Ray-Ban began using lightweight carbon fiber and advanced lens technology. The entry price was $ 129. Volpetti says, &#8220;We had to clear the market from a lot low-quality parts and old models and clean up the distribution.&#8221;</p>
  368. <p><b>Phase 2: Expanding Ray-Ban’s Horizons (2003-2015).</b></p>
  369. <p>All Ray-Ban sunglasses sales in 2000 were non-prescription. Three years later, Luxottica took advantage of its dominance in prescription sunglasses and introduced Ray-Ban to its optical business. Ray-Ban had around 30% revenue from prescription glasses by 2015. These glasses are more costly and more profitable than those without prescriptions.</p>
  370. <p>Ray-Ban also offers custom-made products. Re-Mix was launched by Ray-Ban in 2013. This service allows customers to customize their glasses by mixing various frames, materials, and styles. There are over 220,000 combinations. Re-Mix now accounts for 40% of the online revenue.</p>
  371. <p>Ray-Ban began to experiment with Wayfarers last year. These sunglasses are made from leather, denim, and velvet.</p>
  372. <p>In November, the brand opened its first store, a store measuring 465 square feet in SoHo. Luxottica says that this store is crucial in providing the type of experiences that Ray-Ban needs to maintain its market leadership. The store will be home to live performances, film screenings, and art shows that highlight the brand&#8217;s long-storied history.</p>
  373. <p>Volpetti said that Luxottica will continue to use the lessons it has gained over the past 15 year to enter the Chinese market. Ray-Ban remains a predominantly North American and European brand. This means that they will select which stores can sell their glasses in China. However, this could mean that the brand&#8217;s access is slow to China. Ray-Ban&#8217;s innovation history and use of the glasses in Hollywood will be the focus of Ray-Ban marketing campaigns. Volpetti claims that this is something that Chinese customers don&#8217;t know.</p>
  374. <p>Ray-Ban&#8217;s success lies beyond China. It has made beautiful glasses that are unique and independent of current trends. Ray-Ban also brings the most recent advances to the market. In its Liteforce collection, we see the use of ultra light and durable materials &#8211; similar to those used by aerospace firms. Ray-Ban will soon launch the &#8220;Chromance&#8221;, a lens that uses color enhancement technology to make colors and contrasts vivider.</p>
  375. <p>Joe Jackman is a retail industry consultant, whose Jackman Reinvents deals in brand revitalization. Jackman says Ray-Ban is not a Jackman client.</p>
  376. <p>&#8220;As long the brand balances those two dimensions, technical innovation, and counterculture style,&#8221; &#8220;Everything will be fine as long as the brand has a clear, true DNA. As long as it maintains that balance, everything should be okay.&#8221;</p>
  377. ]]></content:encoded>
  378. </item>
  379. <item>
  380. <title>4 Tricks To Control Anxiety If You Work Remotely</title>
  381. <link>https://bloggybee.com/4-tricks-to-control-anxiety-if-you-work-remotely/</link>
  382. <dc:creator><![CDATA[Bloggy Bee]]></dc:creator>
  383. <pubDate>Sun, 30 Jan 2022 12:10:53 +0000</pubDate>
  384. <category><![CDATA[Business]]></category>
  385. <guid isPermaLink="false">https://bloggybee.com/?p=4776</guid>
  386.  
  387. <description><![CDATA[The advancement of technology has made teleworking more common in recent years. This type of work has many benefits for both workers and companies. Companies save money on electricity, heating, and office rental while employees have the option to work from home. The self-employed also make up the largest percentage of workers who work remotely. [&#8230;]]]></description>
  388. <content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-4777" src="https://bloggybee.com/wp-content/uploads/125-4-Tricks-To-Control-Anxiety-If-You-Work-Remotely.jpg" alt="" width="800" height="500" srcset="https://bloggybee.com/wp-content/uploads/125-4-Tricks-To-Control-Anxiety-If-You-Work-Remotely.jpg 800w, https://bloggybee.com/wp-content/uploads/125-4-Tricks-To-Control-Anxiety-If-You-Work-Remotely-591x369.jpg 591w, https://bloggybee.com/wp-content/uploads/125-4-Tricks-To-Control-Anxiety-If-You-Work-Remotely-367x229.jpg 367w, https://bloggybee.com/wp-content/uploads/125-4-Tricks-To-Control-Anxiety-If-You-Work-Remotely-768x480.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></p>
  389. <p>The advancement of technology has made teleworking more common in recent years.</p>
  390. <p>This type of work has many benefits for both workers and companies. Companies save money on electricity, heating, and office rental while employees have the option to work from home.</p>
  391. <p>The self-employed also make up the largest percentage of workers who work remotely. They don&#8217;t work for one company but have their own clients. This allows them to work from home and set their own hours.</p>
  392. <p>It doesn&#8217;t matter if you work remotely for a company or freelance, there are deadlines that must be met. This can cause anxiety and stress. Many office workers have been forced to work remotely due to the coronavirus epidemic, which can cause anxiety.</p>
  393. <p>These four tips will help manage anxiety and organize your work.</p>
  394. <h3>1. Set a schedule</h3>
  395. <p>This habit is essential to prevent people from thinking you are available 24/7 because you work remotely. They don&#8217;t even consider it a job. It is clear that friends and family feel that they are not doing any work, so they believe they can call you for a chat or a cup of coffee.</p>
  396. <p>You can keep anxiety at bay by setting strict limits on your work hours and your leisure time. This will allow you to make sure you don&#8217;t ignore your responsibilities.</p>
  397. <p>A tactical aspect of adding work blocks to your schedule will make it less difficult to negotiate time with family members or friends who call you. It is important to clearly define the boundaries between work and home.</p>
  398. <h3>2. Prioritize self-care</h3>
  399. <p>The same reasoning applies to your basic needs. If you don&#8217;t get enough sleep, eat, and rest, your productivity will suffer.</p>
  400. <p>It&#8217;s easy for self-employed people to fall into the trap of working 24 hours per day. This bad habit can be exacerbated by not having a separation between home and work.</p>
  401. <p>You should always change your clothes after a workday ends. A sense of balance will be reinforced by your mental signals that it is time to relax and that the day has ended.</p>
  402. <h3>3. Talk to others</h3>
  403. <p>No matter if you join a workspace, or make friends with the bartenders, it is important to try to communicate with another person &#8211; even about the weather – to break free from the isolation that can lead to anxiety or depression.</p>
  404. <p>One 2015 study showed that people are more likely to be depressed if they have fewer social interactions with others.</p>
  405. <h3>4. Establish a routine</h3>
  406. <p>To keep anxiety at bay, you should incorporate a routine into your day. It doesn&#8217;t mean you have to work every day from 9 to 5, or take every weekend off. But it does mean you need to attend to all your needs.</p>
  407. <p>You can improve your productivity by setting aside time for something other than work, such as yoga or going on a walk at noon.</p>
  408. <p>It is crucial that you discover what works for you, and what processes can be put in place to protect your mental health.</p>
  409. ]]></content:encoded>
  410. </item>
  411. <item>
  412. <title>Loyalty Marketing: What It Is And How It Can Help You Retain Customers</title>
  413. <link>https://bloggybee.com/loyalty-marketing-what-it-is-and-how-it-can-help-you-retain-customers/</link>
  414. <dc:creator><![CDATA[Bloggy Bee]]></dc:creator>
  415. <pubDate>Tue, 11 Jan 2022 19:00:45 +0000</pubDate>
  416. <category><![CDATA[Marketing]]></category>
  417. <guid isPermaLink="false">https://bloggybee.com/?p=4832</guid>
  418.  
  419. <description><![CDATA[Have you ever thought about how to get your satisfied customers to come back to your business the next time they make a purchase? Loyalty marketing proposes a series of keys to achieve it successfully. We tell you what it is, why it is important and how to apply it in your business. What is [&#8230;]]]></description>
  420. <content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-4833" src="https://bloggybee.com/wp-content/uploads/2-Loyalty-marketing-What-it-is-and-how-it-can-help-you-retain-customers.jpg" alt="" width="800" height="500" srcset="https://bloggybee.com/wp-content/uploads/2-Loyalty-marketing-What-it-is-and-how-it-can-help-you-retain-customers.jpg 800w, https://bloggybee.com/wp-content/uploads/2-Loyalty-marketing-What-it-is-and-how-it-can-help-you-retain-customers-591x369.jpg 591w, https://bloggybee.com/wp-content/uploads/2-Loyalty-marketing-What-it-is-and-how-it-can-help-you-retain-customers-367x229.jpg 367w, https://bloggybee.com/wp-content/uploads/2-Loyalty-marketing-What-it-is-and-how-it-can-help-you-retain-customers-768x480.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></p>
  421. <p>Have you ever thought about how to get your satisfied customers to come back to your business the next time they make a purchase? <a href="https://www.northshoreloyalty.com/">Loyalty marketing</a> proposes a series of keys to achieve it successfully. We tell you what it is, why it is important and how to apply it in your business.</p>
  422. <h3><strong>What is loyalty marketing?</strong></h3>
  423. <p>Loyalty marketing involves generating a lasting relationship with customers through a series of tools that turn them into regular consumers and promoters of a brand.</p>
  424. <p>Through this strategy, a company decides to reward customers for their loyalty and in return, they come to the business again and again to satisfy their needs.</p>
  425. <p>Loyalty marketing gained notoriety from the 1980s, with travel points programs being a paradigmatic example. From the digitization of these initiatives, customer loyalty strategies have made a real qualitative and quantitative leap. Thus, Accenture estimates that 77% of customers participate in a loyalty program in retail today.</p>
  426. <p>Some typical examples of how to build customer loyalty include loyalty cards in supermarkets that accumulate points and discounts as the customer returns to consume in the establishment or punch cards that, after several drinks, offer the customer a free reward.</p>
  427. <h3><strong>Why apply loyalty marketing</strong></h3>
  428. <h3><strong>Cost reduction</strong></h3>
  429. <p>The acquisition of new customers has economic and personnel costs, which can be minimized through customer loyalty strategies. Moreover, the Invespcro portal calculates that it costs 5 times more to attract a new consumer than to retain someone who has already become a customer, while the Harvard Business Review increases this percentage to 25%.</p>
  430. <h3><strong>Collect and use data </strong></h3>
  431. <p>The digitization of loyalty marketing means that companies can track the consumption pattern of loyal customers, generating valuable data. This information can then be used in market research, as well as personalized rewards, by presenting offers on products that they already consume.</p>
  432. <h3><strong>Possibility of implementing cross-selling and up-selling</strong></h3>
  433. <p>Cross-selling consists of offering products similar to those that a customer has already consumed or shown interest in, while up-selling involves the sale of products or services of greater value than the previous purchase.</p>
  434. <p>These are two commercial actions linked to loyalty, since when customers already know the brand they are more willing to spend on it, to the point that according to the strategic consultants, a 5% increase in customer retention translate into a 25% increase in profits.</p>
  435. <h3><strong>Conversion into promoters</strong></h3>
  436. <p>A satisfied and loyal customer is more likely to share their positive experience with their immediate circle, on social networks, or review portals.</p>
  437. <p>In this way, you become a brand promoter that generates effective word-of-mouth marketing and increases brand recognition, reputation, and interactions. This gives a business the opportunity to acquire new customers.</p>
  438. <h3><strong>Four customer loyalty strategies</strong></h3>
  439. <p>Before wondering how to retain customers, it is essential that companies focus on providing an exceptional customer experience, in addition to an attractive product. The reason is that a loyalty program is not going to get consumers to buy a product that they consider substandard or for which they have received poor quality service.</p>
  440. <p>Similarly, a quality product or service is not synonymous with knowing how to retain customers. To do this, there are a series of strategic actions that any company can implement.</p>
  441. <ol>
  442. <li>
  443. <h3><strong> Become a Customer Centric business</strong></h3>
  444. </li>
  445. </ol>
  446. <p>The Customer Centric business (Internal link &#8216;Customer Centric Strategy&#8217;) analyzes what needs the customer has and makes sure to become the company that can solve them.</p>
  447. <p>This ranges from generating a simple and pleasant shopping experience (whether in a physical store or in the online environment) to demonstrating excellence in after-sales service.</p>
  448. <p>Some digital solutions, such as the incorporation of chatbots or CRM platforms, can simplify and automate these actions.</p>
  449. <ol start="2">
  450. <li>
  451. <h3><strong> Try loyalty programs</strong></h3>
  452. </li>
  453. </ol>
  454. <p>There are various alternatives and examples, such as establishing a points program in which customers receive prizes or special offers based on their consumption; surprising the customer with an unexpected gift for their loyalty; or designating special clients or VIPs, rewarding their loyalty.</p>
  455. <ol start="3">
  456. <li>
  457. <h3><strong> Generate personalized email marketing and content campaigns and social networks</strong></h3>
  458. </li>
  459. </ol>
  460. <p>It is about maintaining regular contact with customers, showing them relevant content, and, in a way, creating and nurturing a community with them, where they can solve all their needs.</p>
  461. <p>In this way, loyalty marketing is about generating valuable interactions with the customer so that the company stays in their mind when they make a purchase again.</p>
  462. <ol start="4">
  463. <li>
  464. <h3><strong> Measure customer satisfaction</strong></h3>
  465. </li>
  466. </ol>
  467. <p>Through indicators of customer satisfaction (Internal Link &#8216;x indicators to measure customer satisfaction) such as the CSAT survey or the Net Promoter Score, you can monitor what opinion your customers currently have and optimize the areas for improvement to continue improving in loyalty.</p>
  468. ]]></content:encoded>
  469. </item>
  470. <item>
  471. <title>3 Sales Strategies That Will Help You Succeed In Any Business</title>
  472. <link>https://bloggybee.com/3-sales-strategies-that-will-help-you-succeed-in-any-business/</link>
  473. <dc:creator><![CDATA[Bloggy Bee]]></dc:creator>
  474. <pubDate>Wed, 22 Dec 2021 09:32:33 +0000</pubDate>
  475. <category><![CDATA[Marketing]]></category>
  476. <guid isPermaLink="false">https://bloggybee.com/?p=4810</guid>
  477.  
  478. <description><![CDATA[Darren Marble is the CEO of CrowdfundX tech startup. He explains how you can create something from nothing. Ask the right questions and persevere to achieve your goals. In my earlier years of my career, I was a partner in Oracle that was purchased by an East Coast technology services company. After the announcement, an [&#8230;]]]></description>
  479. <content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-4811" src="https://bloggybee.com/wp-content/uploads/14-3-Sales-Strategies-That-Will-Help-You-Succeed-In-Any-Business.jpg" alt="" width="800" height="500" srcset="https://bloggybee.com/wp-content/uploads/14-3-Sales-Strategies-That-Will-Help-You-Succeed-In-Any-Business.jpg 800w, https://bloggybee.com/wp-content/uploads/14-3-Sales-Strategies-That-Will-Help-You-Succeed-In-Any-Business-591x369.jpg 591w, https://bloggybee.com/wp-content/uploads/14-3-Sales-Strategies-That-Will-Help-You-Succeed-In-Any-Business-367x229.jpg 367w, https://bloggybee.com/wp-content/uploads/14-3-Sales-Strategies-That-Will-Help-You-Succeed-In-Any-Business-768x480.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></p>
  480. <p>Darren Marble is the CEO of CrowdfundX tech startup. He explains how you can create something from nothing. Ask the right questions and persevere to achieve your goals.</p>
  481. <p>In my earlier years of my career, I was a partner in Oracle that was purchased by an East Coast technology services company. After the announcement, an executive from the company explained how the firm would be integrated into its parent company.</p>
  482. <p>He introduced himself to our team and made an unmistakable statement that I will never forget: &#8220;From now on, you&#8217;re either in sales or sales support.&#8221;</p>
  483. <p>The human resources and accounting people were confused. The executive began to talk and it became clear. &#8220;Sales drive every business, even this one. I am here to assist you in determining how to best support our sales team, either directly or indirectly.</p>
  484. <p>This meant that the accounting team could produce more detailed commission reports, since salespeople use this data. This meant that HR could use recruiting software to identify potential employees and help them find new deals.</p>
  485. <p>Sales are more than the lifeblood of any business. Being a successful entrepreneur requires the ability to sell.</p>
  486. <p>No matter if you&#8217;re trying to find your first client, or a strategic investor; your sales skills will often determine whether or not you succeed.</p>
  487. <p>These strategies aren&#8217;t taught in college, and they will help you to ensure your sales success.</p>
  488. <h3>1. You can learn how to make something from scratch</h3>
  489. <p>Although everyone loves to meet in person, some of my biggest deals in my career came from emails or phone calls. To build and grow your business, you need to be able to create something new.</p>
  490. <p>Personalizing your communications with people you don’t know is key. It is important to personalize the subject line and first paragraph of your email. The hard truth is that nobody cares about your company or product. People care only about themselves.</p>
  491. <p>This simple truth will help you achieve more.</p>
  492. <p>Spend some time researching the person. Any personal information that can help you personalize your email will prove invaluable. It is usually simple to find the name, title, and company of a person&#8217;s employer. The content that you post on LinkedIn, or the quotes you give in an interview are all very personal. Don&#8217;t forget to praise the person you are praising in your first paragraph.</p>
  493. <p>You will be able to distinguish yourself from the 99% of people who are trying to get your attention by proving that you know the details about the person you want to do business.</p>
  494. <p>Keep in touch. You should contact them again after you have sent your first email. I typically have to contact them 6-8 times before they respond to my email. It&#8217;s worth it when you are dealing with a billionaire investor.</p>
  495. <h3>2. Ask the right questions</h3>
  496. <p>Selling is all about asking the right questions. This is what successful entrepreneurs know. I ask a series of pointed questions to prospects when I talk with them on the phone. I also take notes. I aim to ask around twenty questions and answer the most important questions. Why should you buy my product/service? Why not buy now?</p>
  497. <p>Inexperienced entrepreneurs often launch their product or service without consulting their clients. They are less likely to succeed as the potential client does not know their needs, evaluate criteria, or how they will pay for it. They also run the risk to make bad deals (no budget etc. This is a wasteful use of time and energy.</p>
  498. <p>The smartest question you can ask your prospect is about their decision-making process. Assume you are talking to several vendors. What are their top three criteria for evaluation and how would they prioritize them? This question will help you determine where your focus should be, whether it is referrals, cost or technical capability.</p>
  499. <p>Another important question to ask is: Have you budgeted for this project? Is the money available right now? How do you decide? Who is the signer How long is the decision-making process? How would the success of the project impact your business? Can we close the deal if I can show you that you have the best solution? Do you have any questions that are important?</p>
  500. <p>Potential customers are likely to ask questions about pricing and the process. It is your job to politely stop them, assure them that you will be happy to answer their questions once they have completed their questions.</p>
  501. <p>Asking the right questions will help you get the information you need in order to close the deal. You can reduce sales cycles by tailoring your pitch to each investor or potential customer. This will increase your momentum and help you close more deals.</p>
  502. <h3>3. Do a marathon and not a sprint.</h3>
  503. <p>Entrepreneurs often give up too quickly. This is one of the reasons they fail. Entrepreneurs fail to sell deals and feel defeated by their own self-doubt. They are rejected from all investors they attempt to attract and leave before they receive their first &#8220;yes.&#8221;</p>
  504. <p>Ironically, when entrepreneurs are most likely to fail completely, it is often when they are at the brink of success. They don&#8217;t see it.</p>
  505. <p>Entrepreneurship requires perseverance and endurance. Persistence is the most important quality in sales. It is important to persevere in the face failure and not take rejection personally.</p>
  506. <p>It is possible to reach 50 investors to obtain 10 meetings. If you are lucky, however, an investor will be found. It&#8217;s a numbers game. It is even more challenging when inertia starts at the beginning.</p>
  507. <p>It is important to keep going until you achieve your goals. Albert Einstein once stated, &#8220;It&#8217;s no that I&#8217;m smart, it&#8217;s that I stick with the problems longer.&#8221; It&#8217;s okay to take your time.</p>
  508. <p>You are destined for success, but it is not easy.</p>
  509. ]]></content:encoded>
  510. </item>
  511. <item>
  512. <title>Who Are The 15 Richest People In The World</title>
  513. <link>https://bloggybee.com/who-are-the-15-richest-people-in-the-world/</link>
  514. <dc:creator><![CDATA[Bloggy Bee]]></dc:creator>
  515. <pubDate>Sun, 28 Nov 2021 11:46:10 +0000</pubDate>
  516. <category><![CDATA[Business]]></category>
  517. <guid isPermaLink="false">https://bloggybee.com/?p=4773</guid>
  518.  
  519. <description><![CDATA[The richest billionaires in the world are not as rich as they used to be. But they are still quite rich. In the aftermath of the coronavirus pandemic, the world&#8217;s 2,095 billionaires own a total of $ 8 trillion, a reduction of $ 700 billion compared to 2019, according to the Forbes list of billionaires. [&#8230;]]]></description>
  520. <content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-4774" src="https://bloggybee.com/wp-content/uploads/124-Who-Are-The-15-Richest-People-In-The-World.jpg" alt="" width="800" height="500" srcset="https://bloggybee.com/wp-content/uploads/124-Who-Are-The-15-Richest-People-In-The-World.jpg 800w, https://bloggybee.com/wp-content/uploads/124-Who-Are-The-15-Richest-People-In-The-World-591x369.jpg 591w, https://bloggybee.com/wp-content/uploads/124-Who-Are-The-15-Richest-People-In-The-World-367x229.jpg 367w, https://bloggybee.com/wp-content/uploads/124-Who-Are-The-15-Richest-People-In-The-World-768x480.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></p>
  521. <p>The richest billionaires in the world are not as rich as they used to be. But they are still quite rich.</p>
  522. <p>In the aftermath of the coronavirus pandemic, the world&#8217;s 2,095 billionaires own a total of $ 8 trillion, a reduction of $ 700 billion compared to 2019, according to the Forbes list of billionaires.</p>
  523. <p>We have narrowed this ranking down to the 15 richest billionaires on the list, who have a total of $ 940.1 billion together. This is a fairly diverse group; some have built their fortunes through retail giants, while others have gotten rich off their technological innovations. The youngest of the top 15, Mark Zuckerberg, is only 35, while the oldest, Warren Buffett, is 89.</p>
  524. <p><b>15. Françoise Bettencourt Meyers (and family)</b></p>
  525. <ul>
  526. <li>Net fortune: $ 48.9 billion</li>
  527. <li>Age: 66 years</li>
  528. <li>Country: France</li>
  529. <li>Sector: Fashion and beauty</li>
  530. <li>Source of wealth: L&#8217;Oreal</li>
  531. </ul>
  532. <p><b>14. Sergey Brin</b></p>
  533. <ul>
  534. <li>Net fortune: $ 49.1 billion</li>
  535. <li>Age: 46 years</li>
  536. <li>Country: USA</li>
  537. <li>Sector: Technology</li>
  538. <li>Source of wealth: Google, self-made</li>
  539. </ul>
  540. <p><b>13. Larry Page</b></p>
  541. <ul>
  542. <li>Net fortune: $ 50.9 billion</li>
  543. <li>Age: 47 years</li>
  544. <li>Country: USA</li>
  545. <li>Sector: Technology</li>
  546. <li>Source of wealth: Google</li>
  547. </ul>
  548. <p><b>12. Carlos Slim Helu (and family)</b></p>
  549. <ul>
  550. <li>Net fortune: $ 52.1 billion</li>
  551. <li>Age: 80 years</li>
  552. <li>Country: Mexico</li>
  553. <li>Sector: Telecommunications</li>
  554. <li>Source of wealth: America Movil</li>
  555. </ul>
  556. <p><b>11. Steve Ballmer</b></p>
  557. <ul>
  558. <li>Net fortune: $ 52.7 billion</li>
  559. <li>Age: 64 years</li>
  560. <li>Country: USA</li>
  561. <li>Sector: Technology</li>
  562. <li>Source of wealth: Microsoft</li>
  563. </ul>
  564. <p><b>10. Rob Walton</b></p>
  565. <ul>
  566. <li>Net fortune: $ 54.1 billion</li>
  567. <li>Age: 75 years</li>
  568. <li>Country: USA</li>
  569. <li>Sector: Fashion and retail</li>
  570. <li>Source of wealth: Walmart</li>
  571. </ul>
  572. <p><b>9. Alice Walton</b></p>
  573. <ul>
  574. <li>Net fortune: $ 54.4 billion</li>
  575. <li>Age: 70 years</li>
  576. <li>Country: USA</li>
  577. <li>Sector: Fashion and retail</li>
  578. <li>Source of wealth: Walmart</li>
  579. </ul>
  580. <p><b>8. Jim Walton</b></p>
  581. <ul>
  582. <li>Net fortune: $ 54.6 billion</li>
  583. <li>Age: 71 years</li>
  584. <li>Country: USA</li>
  585. <li>Sector: Fashion and retail</li>
  586. <li>Source of wealth: Walmart</li>
  587. </ul>
  588. <p><b>7. Mark Zuckerberg</b></p>
  589. <ul>
  590. <li>Net fortune: $ 54.7 billion</li>
  591. <li>Age: 35 years</li>
  592. <li>Country: USA</li>
  593. <li>Sector: Technology</li>
  594. <li>Source of wealth: Facebook</li>
  595. </ul>
  596. <p><b>6. Amancio Ortega</b></p>
  597. <ul>
  598. <li>Net fortune: $ 55.1 billion</li>
  599. <li>Age: 84 years</li>
  600. <li>Country: Spain</li>
  601. <li>Sector: Fashion and retail</li>
  602. <li>Source of wealth: Zara</li>
  603. </ul>
  604. <p><b>5. Larry Ellison</b></p>
  605. <ul>
  606. <li>Net fortune: $ 59 billion</li>
  607. <li>Age: 75 years</li>
  608. <li>Country: USA</li>
  609. <li>Sector: Technology</li>
  610. <li>Source of wealth: Oracle</li>
  611. </ul>
  612. <p><b>4. Warren Buffett</b></p>
  613. <ul>
  614. <li>Net fortune: $ 67.5 billion</li>
  615. <li>Age: 89</li>
  616. <li>Country: USA</li>
  617. <li>Sector: Finance and investments</li>
  618. <li>Source of wealth: Berkshire Hathaway</li>
  619. </ul>
  620. <p><b>3. Bernard Arnault (and family)</b></p>
  621. <ul>
  622. <li>Net fortune: $ 76 billion</li>
  623. <li>Age: 71 years</li>
  624. <li>Country: France</li>
  625. <li>Sector: Fashion and retail</li>
  626. <li>Source of wealth: LVMH</li>
  627. </ul>
  628. <p><b>2. Bill Gates</b></p>
  629. <ul>
  630. <li>Net fortune: $ 98 billion</li>
  631. <li>Age: 64 years</li>
  632. <li>Country: USA</li>
  633. <li>Sector: Technology</li>
  634. <li>Source of wealth: Microsoft</li>
  635. </ul>
  636. <p><b>1. Jeff Bezos</b></p>
  637. <ul>
  638. <li>Net fortune: $ 113 billion</li>
  639. <li>Age: 56 years</li>
  640. <li>Country: USA</li>
  641. <li>Sector: Technology</li>
  642. <li>Source of wealth: Amazon</li>
  643. </ul>
  644. ]]></content:encoded>
  645. </item>
  646. </channel>
  647. </rss>
  648.  

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