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  1. <?xml version='1.0' encoding='UTF-8'?><?xml-stylesheet href="http://www.blogger.com/styles/atom.css" type="text/css"?><feed xmlns='http://www.w3.org/2005/Atom' xmlns:openSearch='http://a9.com/-/spec/opensearchrss/1.0/' xmlns:blogger='http://schemas.google.com/blogger/2008' xmlns:georss='http://www.georss.org/georss' xmlns:gd="http://schemas.google.com/g/2005" xmlns:thr='http://purl.org/syndication/thread/1.0'><id>tag:blogger.com,1999:blog-491978256864518929</id><updated>2024-02-20T07:46:15.500-08:00</updated><category term="eZine"/><title type='text'>Ezine Publishing 24</title><subtitle type='html'></subtitle><link rel='http://schemas.google.com/g/2005#feed' type='application/atom+xml' href='https://ezinepublishing24.blogspot.com/feeds/posts/default'/><link rel='self' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default'/><link rel='alternate' type='text/html' href='https://ezinepublishing24.blogspot.com/'/><link rel='hub' href='http://pubsubhubbub.appspot.com/'/><author><name>Akhand Trader</name><uri>http://www.blogger.com/profile/18105230070063905775</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><generator version='7.00' uri='http://www.blogger.com'>Blogger</generator><openSearch:totalResults>15</openSearch:totalResults><openSearch:startIndex>1</openSearch:startIndex><openSearch:itemsPerPage>25</openSearch:itemsPerPage><entry><id>tag:blogger.com,1999:blog-491978256864518929.post-5111028716597044136</id><published>2022-02-15T22:47:00.004-08:00</published><updated>2022-02-15T22:48:04.064-08:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="eZine"/><title type='text'>Writing Newsletters – Tricks of the Trade</title><content type='html'>&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Follow 10 simple rules of thumb, and you’ll soon be writing great newsletters and reaping the rewards.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Company newsletters can be an amazingly successful marketing technique. Whether you want to up-sell or cross-sell, establish your brand or establish your authority, or simply reach a wider market, a newsletter can do the job for you. You just have to make sure you write it right.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Television, radio, and print advertising are often too expensive for many businesses to justify – especially small businesses. Fortunately, there is an alternative. Today’s internet and email technologies make company newsletters a very inexpensive, yet surprisingly effective, form of advertising. When it comes to newsletters, big companies and small are finally competing on a level playing field.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;So what is an email newsletter?&lt;/div&gt;&lt;div&gt;An emailed newsletter serves much the same purpose as a traditional company newsletter. Think of it as a short newspaper – but instead of relating to a town, city or country, it relates to your business. You can include articles on new products or services, awards, recent success stories and case studies, promotions, specials, share price rises, company events, research… And if it’s a quiet month, you can simply write articles that might help your customers out.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;10 Steps to Success&lt;/div&gt;&lt;div&gt;Follow 10 simple rules of thumb, and you’ll soon be writing great newsletters and reaping the rewards…&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;1) Keep It New! Your readers won’t waste time reading something they already know, so make it news they can use.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;2) Keep it personal: Always use your reader’s name. Make sure when someone signs up, you get their name, then use it in the subject line, in the greeting, and anywhere else you can.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;3) Know your reader: Find out what your reader is interested in. Do some pro-active research, invite response, or find an email marketing solution such as Ezemail** that tracks the links your readers click on and keeps a history of their activity.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;4) Let them know you: Let your personality shine through. Readers are far more likely to become loyal if they feel they know you. Always include a bit of you in the newsletter, whether it’s humour, personal details, personal anecdotes, or personal views.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;5) Subject is Headline: The subject line of an email newsletter is like a front-page headline in a newspaper. You need to draw the reader in, so make it engaging and relevant (maybe promise a benefit) but no more than 25 characters so your reader can see it all before opening the email.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;6) Use a Title bar: Make the most of the title bar to add visual appeal and establish brand awareness.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;7) Make it ‘scannable’: Most people don’t read online – they scan. Make sure you use easy-to-read bullet points and sub-headings. Don’t lose your reader’s attention. Reading is physically more difficult online, so make sure you’re concise. Use links to other places instead of writing long articles.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;8) Use White space!: If your page is too busy, you’ll lose your reader. Give them a chance to absorb valuable information by dedicating about 30% of your screen real estate to white space.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;9) Easy unsubscribe: Make your unsubscribe easy to find. If it’s obvious, they’ll feel safe and can then appreciate the content. To many people, the ease of unsubscribing is an indicator of the integrity of your company.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;10) Forward to a friend: Include a link to encourage readers to forward the newsletter on to their friends and colleagues. Find an email marketing solution which allows you to do this and sit back and watch your database grow!&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='https://ezinepublishing24.blogspot.com/feeds/5111028716597044136/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/writing-newsletters-tricks-of-trade.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/5111028716597044136'/><link rel='self' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/5111028716597044136'/><link rel='alternate' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/writing-newsletters-tricks-of-trade.html' title='Writing Newsletters – Tricks of the Trade'/><author><name>Akhand Trader</name><uri>http://www.blogger.com/profile/18105230070063905775</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-491978256864518929.post-1011314434396223968</id><published>2022-02-15T22:46:00.006-08:00</published><updated>2022-02-15T22:48:04.061-08:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="eZine"/><title type='text'>Why should you choose the correct website?</title><content type='html'>&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Someone will ask his friend to call and order the essay; the other will ring up himself and will elaborate on the content of his work for hours. Another believes that informing the custom service about the topic of his dissertations 3 days before the deadline he can expect flawless work because he pays quite enough. You will be surprised, but the work quality does not depend only on its price. Here a lot of conditions matter. If you fulfill them, your work will be perfect and both the customer and the writing service will enjoy this partnership. So…&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Rule 1. The earlier you place your order, the better essay paper you will get. Some companies promise you to complete a dissertation in three days, but will you trust such a company? Sometimes working on a tiny cause and effect essay will take a lot of time if the topic is too complicated and unclear.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Rule 2. Don’t put off. If you know the deadline of your paper, in the order form write a date 1 – 2 days earlier. There are always some unexpected and unpredictable events that are sure to happen just before the closing date. Interrupted internet connection, the phone is off, the writer suddenly falls ill and so on. All of these situations are real and in most cases it is not so difficult to solve them, if you still have a few days in store. We don’t know if certain writer will finish his work before the indicated deadline. And I am 100% sure that he won’t as he has a lot of orders to be completed, a number of force majeures and the only thing he usually lacks is time. That is why you must take care of this yourself. So, we have discussed when you must order. Now we have to determine whom can we trust our assignment with?&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Rule 3. Your friend’s recommendation is the best solution. In this case you have a real example of the offered services. You can judge about the quality, timeliness of the order, terms of the revision and other details. If your friends keep silent, you should rely only on yourself. Choosing a site pay attention to the grammatical correctness of the texts and the terms of partnership. You may also judge about the writing company from the samples of completed works. The information presented on the site must give you more or less clear and complete picture of the company.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Rule 5. Be precise. The more details about your work you will include in the order form, the better final product you will get. If the tutor gives you an opportunity to choose a topic by yourself - leave the choice for the writer. If you have additional requirements indicate them with as much detail as possible.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Rule 6. Trust, but control. Even if you are very busy, spare a minute and give a call or write an e- mail, wondering how the order is progressing. After a few days you may ask the writer if he has any difficulties with the order, if he will manage to complete the order by the deadline.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Rule 7. What you have for your money. You have the right to demand the fulfillment of the following rules:&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;• Free of plagiarism work&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;• Complete coverage of the problem topic&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;• The appropriate structure and format of the work&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;• No grammar or spelling mistakes&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;• Free revision if the indicated requirements are not met&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;• Appropriate and thorough research ( if necessary)&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Perhaps these are the main things you should keep in mind while surfing the internet in search of the nice site able to develop your confusing persuasive essay topic into an elegant piece of writing.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Did you find this article useful?&amp;nbsp;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='https://ezinepublishing24.blogspot.com/feeds/1011314434396223968/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/why-should-you-choose-correct-website.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/1011314434396223968'/><link rel='self' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/1011314434396223968'/><link rel='alternate' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/why-should-you-choose-correct-website.html' title='Why should you choose the correct website?'/><author><name>Akhand Trader</name><uri>http://www.blogger.com/profile/18105230070063905775</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-491978256864518929.post-3819819156800165824</id><published>2022-02-15T22:46:00.000-08:00</published><updated>2022-02-15T22:48:04.062-08:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="eZine"/><title type='text'>Why self-publishing in e-book format is better today</title><content type='html'>&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Today, more than ever before authors are presented with publishing opportunities that have never existed before. This is not to understate the hard work that authors have to go through to get recognition, write great books, and make a full time living from their passion of expression. However, it is to say that today, due to advances in communications technology, authors can now get their books distributed much easier than they could a decade ago. One very popular way that authors are distributing their work is digitally through ebooks. Digital books are gaining so much popularity that even some of the most popular authors in the world have used it to distribute their books. Stephen King for example published “Riding the Bullet” exclusively in ebook format. When this ebook began distribution over Barns and Nobel and Amazon.com there was so much demand for the download that the servers of these two book giants slowed down almost to a halt. People that wanted to download the ebook were put in a large queue with the hundreds of thousands of other who downloaded the ebook as well.&amp;nbsp;&lt;/div&gt;&lt;div&gt;It’s not only big name authors that are finding success in ebooks. Many of these people are first time authors and are often amazed with the success of their ebook sales. Below are some of their ebook writing tips.&amp;nbsp;&lt;/div&gt;&lt;div&gt;Don’t underestimate the power of the Ebook&amp;nbsp;&lt;/div&gt;&lt;div&gt;Ebooks are still looked upon as unpopular by many authors who have not yet taken the time to learn about the success within this industry. For example, while the traditional publishing industry growing at the sluggish rate of 5% a year the digital publishing industry is growing at rates between 30% -50%. This means that the opportunities within the publishing industry are growing at a fraction of the rate that opportunities within the digital publishing industry are growing.&amp;nbsp;&lt;/div&gt;&lt;div&gt;To set up an ebook you don’t need to be a tech wizard&amp;nbsp;&lt;/div&gt;&lt;div&gt;Setting up your ebook from the idea conceptualization stage to the selling stage can’t be completed overnight but it is definitely something that can be done by anyone regardless of your technological background. If you can use a word processor then you can create and sell an ebook online. While it is recommended you set up your own website, it is not necessary. There are outlets such as amazon.com, EBay and Lulu.com to name only a few sites that allow you to post your ebook on their servers.&amp;nbsp;&lt;/div&gt;&lt;div&gt;Setting up an Ebook site is virtually costless and you keep 100% of the profits&amp;nbsp;&lt;/div&gt;&lt;div&gt;With traditional publishers you’ll be lucky to see 10% of the profits from your book. With ebooks however, you keep 100% of the profits minus the fees required to set up the site which are minimal. Here is the fee breakdown for ebooks vs traditional books:&amp;nbsp;&lt;/div&gt;&lt;div&gt;Ebook vs Book cost&amp;nbsp;&lt;/div&gt;&lt;div&gt;Ebook = Free to create an unlimited number of copies&amp;nbsp;&lt;/div&gt;&lt;div&gt;Book = approximately $1500 for 200 copies of a 200 page soft cover book&amp;nbsp;&lt;/div&gt;&lt;div&gt;Rights and profit&amp;nbsp;&lt;/div&gt;&lt;div&gt;Ebook = You keep 100% of the profits and rights to your ebooks&amp;nbsp;&lt;/div&gt;&lt;div&gt;Book = You get 10-40% royalty (usually about $2-$5/ book)&amp;nbsp;&lt;/div&gt;&lt;div&gt;With the above examples it is easy to see that for first time authors ebooks make a lot of sense. The risk associated with publishing an ebook is much lower than it is with distributing a soft or hard cover book. Likewise, as an ebook author you’ll keep virtually all of your own profits.&amp;nbsp;&lt;/div&gt;&lt;div&gt;If nothing else, it is something worth consideration. Ebooks may not replace traditional paperback books, but they certainly are gaining popularity at a rate that should make all authors stop to think about how they could use ebooks to their advantage.&amp;nbsp;&lt;/div&gt;&lt;div&gt;Did you find this article useful?&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='https://ezinepublishing24.blogspot.com/feeds/3819819156800165824/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/why-self-publishing-in-e-book-format-is.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/3819819156800165824'/><link rel='self' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/3819819156800165824'/><link rel='alternate' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/why-self-publishing-in-e-book-format-is.html' title='Why self-publishing in e-book format is better today'/><author><name>Akhand Trader</name><uri>http://www.blogger.com/profile/18105230070063905775</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-491978256864518929.post-4195509532204286819</id><published>2022-02-15T22:45:00.001-08:00</published><updated>2022-02-15T22:48:04.062-08:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="eZine"/><title type='text'>Why is it necessary to keep track of your article back links</title><content type='html'>&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;You heard writing articles is a great way to drive traffic to your site. So you have written several articles and posted them to dozens of article sites. Then you sit back and wait for the avalanche of traffic. And wait. Nothing is happening. What’s the deal?&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;The deal is depending on where your article gets republished your links may not be “live”. Writing articles and posting them is a great way to drive traffic to your site. Search engines love it and if done correctly it will help drive new visitors to your site and get you listed higher in the search engines. The problem comes when article writers and authors and publishers don’t all follow the same rules. The main problems are:&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;1. Original article not formatted correctly&lt;/div&gt;&lt;div&gt;2. Article copied and pasted into new webpage without links&lt;/div&gt;&lt;div&gt;3. New publisher doesn’t make links live&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Let us start with #1 “Original article not formatted correctly”. Not all article sites are the same. On some sites you can simply put in plain text and it will format it correctly, paragraphs will be correct and it will recognize http://www.yoursite.com as a live link. Some sites you may need to format it all in html. Sometimes the easiest way to do that is type your article in a web design program such as “Dreamweaver” and then view the source and copy and paste the code. If you don’t have access to such a program then you should learn a few basic html tags:&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;View the source of this page to see the html tags.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;This is a “break” tag, The break tag is used when you want to end a line, but don&#39;t want to start a new paragraph. The break tag forces a line break wherever you place it, a very common tag and one that is recognized by most all article sites.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Bold anything you want in bold should go between these tags&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;italic anything you want in italic should go between these tags&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;http://www.yoursite.com--some sites will recognize this as a live link. Many will not! This is where you are going to lose your links! If your article is copied and pasted into another web page or ezine your link will not be clickable. Someone who really wants to go to your webpage can copy and paste it into their browser but it is alot easier if someone can just click on it! If it is not a clickable live link search engines will not follow it not matter how many times it is republished. Imangine your article being reprinted 1000 times, a potential of 1000 back links to your site but without it being a clickable link you won’t reap the benefits of those 1000 links. Your links to your sites should always be formatted this way:&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;YourWebSite&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;If you follow the correct html formating for links your website links will always be clickable. To learn more about html tags search google for &quot;html tags&quot;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;2. Article copied and pasted into new webpage without links. Your article may be correctly formatted on the article site you posted to but when it is copied and pasted into a new webpage or ezine it may lose some of its formatting. Some of the better sites have a choice of “ezine ready”, this will display your article in the correct html formatting which makes it easier to copy and paste.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;3. New publisher doesn’t make links live. All article sites have a policy that clearly states “you are free to republish the article as long as the links and author bio stays with the article” Some don’t realize your links are no longer live or don’t know to make them live. Others leave them off all together or don’t make them live on purpose. Not much you can do except write to the website owner and request they make them live. Some will comply, some won’t. Chalk it up to the cost of doing business. For every site that doesn’t make your links live, 10 will.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Keep publishing! Writing articles and posting them across the internet is still a great way to drive traffic to your site. Content is king and website owners, and ezine publishers are hungry for fresh new original content.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Did you find this article useful?&amp;nbsp;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='https://ezinepublishing24.blogspot.com/feeds/4195509532204286819/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/why-is-it-necessary-to-keep-track-of.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/4195509532204286819'/><link rel='self' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/4195509532204286819'/><link rel='alternate' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/why-is-it-necessary-to-keep-track-of.html' title='Why is it necessary to keep track of your article back links'/><author><name>Akhand Trader</name><uri>http://www.blogger.com/profile/18105230070063905775</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-491978256864518929.post-8233525607832572349</id><published>2022-02-15T22:43:00.004-08:00</published><updated>2022-02-15T22:48:04.064-08:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="eZine"/><title type='text'>I&#39;ll Show You Mine: How To Start Your Own eZine</title><content type='html'>&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Ask almost anyone these days, &quot;What&#39;s the &#39;secret&#39; of making money on the Net,&quot; and you will get about three answers.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;* Publish your own ezine.&lt;/div&gt;&lt;div&gt;* Publish your own ezine.&lt;/div&gt;&lt;div&gt;* Publish your own ezine.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Yes, I&#39;m being redundant. And no, I&#39;m not being redundant.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;In the old days, you could make a fortune with just search engine results. Today, do a search on the term &#39;ebook downloads&#39; or &#39;free ebooks&#39;. How many million results are returned? Even if you have a reasonably high ranking, what are your chances of being seen?&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Forget FFA pages. You may get a few hits. But, no one sees your posts. And, if you host a page, not many will actually see your confirmation sales letter. But, that&#39;s another article.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Safe mail lists? You signed up for them to send out your messages to millions - spam free. Right? How many messages sent to you from the list have you actually read? Well, that&#39;s how many people are reading your sales letter, too.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;That brings us back to the subject.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;PUBLISH YOUR OWN EZINE.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;If you don&#39;t have your own newsletter, ezine, or whatever you choose to call it, you are shooting yourself in the foot. As of the time of this writing, almost everyone who is making real money - six-figure money, is doing it because of their ezine &amp;amp; the size of their mailing list.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;So, what&#39;s the problem? Why doesn&#39;t everyone have an ezine going out on a regular basis? It&#39;s the old excuse monster.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&quot;But, I don&#39;t know how to publish an ezine.&quot;&lt;/div&gt;&lt;div&gt;&quot;But, I don&#39;t know what to write about.&quot;&lt;/div&gt;&lt;div&gt;&quot;But, I don&#39;t know how to write.&quot;&lt;/div&gt;&lt;div&gt;&quot;But, I don&#39;t have time.&quot;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Well, guess what? It&#39;s time to get off our &quot;buts&quot; (pun intended) and get to writing. It&#39;s easy. It&#39;s quick. And, it will increase your sales!&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;** But, I don&#39;t know how to publish an ezine. **&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;So what? I can&#39;t sing. I couldn&#39;t carry a tune if it had handles. But, I sing anyway - no matter how often my daughter asks me to stop.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;You want an ezine? Here it is in easy steps.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;1. Write a short introductory paragraph. Use this in each issue.&lt;/div&gt;&lt;div&gt;2. Insert your first article here.&lt;/div&gt;&lt;div&gt;3. Insert your sales pitch here. Change it in each issue.&lt;/div&gt;&lt;div&gt;4. Insert your second article here.&lt;/div&gt;&lt;div&gt;5. Insert your unsubscribe information here. Use this in each issue.&lt;/div&gt;&lt;div&gt;6. Send it to your mailing list.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;OK. There&#39;s your ezine. See how easy it is.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;** But, I don&#39;t know what to write about. **&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Visit some of the message boards/discussion groups that pertain to what you are selling. The hot topics are what you write about. This way, other people are giving you the ideas &amp;amp; you keep your article content current.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;** But, I don&#39;t know how to write. **&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Once again - so what. The only thing you have to write is the short introductory paragraph. If you are selling someone else&#39;s product as an affiliate, they probably have sales letters or short ezine ads pre-written. Use them - that&#39;s what they&#39;re for. If you are selling your own product, find someone who can write good sales copy. Pay them to do a few ads for you.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;As far as articles go, borrow them. There are literally 1000&#39;s of authors who want YOU to publish THEIR articles in YOUR ezine. Why? At the bottom of the article they get to put a link to their website. The more people publish their article, the more people visit the site, the more sales they make.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;-----------------&lt;/div&gt;&lt;div&gt;BLATANT PLUG: See the bottom of this article, as well as most of my other articles. You are granted distribution rights. Put them in your ezine ... Please!&amp;nbsp;&lt;/div&gt;&lt;div&gt;-----------------&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;** But, I don&#39;t have time. **&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Do you have 20 or 30 minutes every couple of weeks? That&#39;s all it really has to take. You already have your introductory paragraph, sales pitch, and unsubscribe information. All you need to come up with for each issue is a couple of new articles. If you use &#39;borrowed&#39; articles, this is already done for you. Your ezine is simply a matter of copy &amp;amp; pasting.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;That&#39;s it. You now have an ezine that you publish twice a month. And, it&#39;s as good as most any of them. Your bi-weekly ezine need not take more than one hour per month to put together and you really don&#39;t need to write anything yourself.&amp;nbsp;&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;The only thing you have left to do is build that mailing list so your ezine goes out to as many people as possible. How to do this is the subject of many articles, so I won&#39;t go into detail in this one. But, a few suggestions would be:&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;1. Have a subscribe link very visible on the main page of your website.&lt;/div&gt;&lt;div&gt;2. Have a subscribe link somewhere on every other page of your site.&lt;/div&gt;&lt;div&gt;3. Place free ads in ezines where possible announcing your ezine.&lt;/div&gt;&lt;div&gt;4. Take advantage of ezines that offer &quot;ad swapping.&quot;&lt;/div&gt;&lt;div&gt;5. Offer a free bonus for new subscribers. Make use of free ebooks.&lt;/div&gt;&lt;div&gt;6. Use a signature file in your email directing people to subscribe.&lt;/div&gt;&lt;div&gt;7. If you can write, give away your free articles - with links.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;There you have it. A basic blueprint for your ezine.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Good luck.&amp;nbsp;&lt;/div&gt;&lt;div&gt;-------------&lt;/div&gt;&lt;div&gt;All rights reserved, except as noted. You are granted&lt;/div&gt;&lt;div&gt;distribution rights, but this article may not be sold.&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='https://ezinepublishing24.blogspot.com/feeds/8233525607832572349/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/ill-show-you-mine-how-to-start-your-own.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/8233525607832572349'/><link rel='self' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/8233525607832572349'/><link rel='alternate' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/ill-show-you-mine-how-to-start-your-own.html' title='I&#39;ll Show You Mine: How To Start Your Own eZine'/><author><name>Akhand Trader</name><uri>http://www.blogger.com/profile/18105230070063905775</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-491978256864518929.post-4314865774763565394</id><published>2022-02-15T22:42:00.004-08:00</published><updated>2022-02-15T22:48:04.063-08:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="eZine"/><title type='text'>How to write and optimize an effective press release</title><content type='html'>&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Online press release can provide considerable platform to reach huge online community. This article will provide complete guidance to make out well optimize and well written press release for PR distribution through the press release network. A well prepared press release would attract journalists and is also well optimized for distribution to targeted audience.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Proper keywords: Selecting key word is the most important part of press release optimization. Be very careful while deciding on a keyword phrase that is pertinent to the product or service you are offering. The best recommended tool to search keywords is wordtracker.com.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Keyword or phrase position: Place key phrase into the headline and the title of your press release. Try to repeat it nearly 2-3 times in the content of the release.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Starting should be solid: Remember to make your title and initial lines cover that you want to express. The remaining part of your press release should depict the detailed information.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Use product name repetitively: Repeat placements of the name of your service or product to make it eminent. For example, write “Search Engine Optimization” instead of writing “SEO”, this would make your product name much popular.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Draft it for Journalists/Media agencies: The media agencies and journalists would grab your press release and publish it in their publications; they may slightly edit your press release.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Consider viewer’s interest: You should consider to whom you are targeting your press release, and what is their interest. Think, if you were a part of audience, would you like to read the press release you have written.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Make your press release appear practical: Point out real facts of your company/organization, as readers are already so scholar enough to find out ‘what’s true and what not’?&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Make your story that includes real facts: Avoid untrue examples and add-ons. If you find the content using much added extras, make it natural and real. Your press release should be in active voice, not passive. Verbs in the active voice makes your press release live.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Use only sufficient and essential words: Avoid using superfluous adjectives, extravagant language, or unnecessary expressions like “The most powerful”. Tell your story with lesser words, as verbosity distracts from your content.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Avoid usage of terminology: However, a limited use of terminology would be allowed if required, if you aim to optimize news release for internet search engines. The finest technique to communicate your press release is to speak neatly, using regular language.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Keep away from too many exclamations: Too much usage of exclamation point (!) may harm your press release. But, if you have to use an exclamation point, use only one.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Get company permission: Companies are very self-protective about their recognition and credibility. So, get written permission before putting in any information or quotes about the company.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Company Information: The press release should include a short description of company, which depicts your company, products, service and a brief history of company.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Pick precise PR distribution network: Deciding on press release distribution network is also an important. There are hundreds of free press release distribution networks exist so it is critical to select on whether to go for paid services or free.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Propose RSS feeds: Assist journalist by offering RSS feeds so that they haul to your website. Through this interested parties will get known that you have relevant release on the topic for, which they are searching for.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Publish releases often: Try to publish press releases frequently to be recognized as news source for news agencies such as Yahoo news and Google news.&amp;nbsp;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='https://ezinepublishing24.blogspot.com/feeds/4314865774763565394/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/how-to-write-and-optimize-effective.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/4314865774763565394'/><link rel='self' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/4314865774763565394'/><link rel='alternate' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/how-to-write-and-optimize-effective.html' title='How to write and optimize an effective press release'/><author><name>Akhand Trader</name><uri>http://www.blogger.com/profile/18105230070063905775</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-491978256864518929.post-6644374614164953888</id><published>2022-02-15T22:40:00.005-08:00</published><updated>2022-02-15T22:48:04.064-08:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="eZine"/><title type='text'>How to promote your website through ezines</title><content type='html'>&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;How to promote your website through ezines should be something to consider for all website owners. Why are ezines important for the promotion of websites you might be asking yourself? Ezines are an exceelent way to reach a hopefully large number of your target audience all in one place. If done properly promoting your website through ezines will drive traffic and potential customers thus creating great business for yourself. There are several ways that knowing how to promote your website through ezines can be beneficial,&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;If you are a good writer one way how to promote your website through ezines is finding a website in your target market and submitting an article. When ezine readers see that you are knowledgeable in your chosen business specialty they will be more likely to trust you and value your opinions. Make sure you put a small biography about yourself and a link to your website at the end of all content that you submit to ezines. Another tip as to how to promote your website through ezines using content if you are not a writer yourself is to hire a writer to create content for you.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Purchasing an advertisement is another way how to promote your website through ezines. For example if you happen to sell yarn and knitting supplies and you place an ad in a knitting related ezine readers are quite likely to visit your website and make a purchase after reading about a great new knitting pattern. Offering a &quot;reader&#39;s special&quot;, such as free shipping ,in your advertisement is a great way to encourage purchases. Most ezines listed their advertisements at the end of the ezine though many ezine publishers offer a featured advertiser option with ad placement in a much more prominent position. This is an excellent option how to promote your website through ezines if it fits into your promotional budget.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Yet another way how to advertise your website through ezines is to simply get a link to the website you are promoting into an ezine. Many ezine creators offer this option as a less expensive promotional alternative to a traditional business advertisement. You could also offer to trade links with an ezine publisher that way both of you will benefit by the promotion.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;You could also start your own ezine as a way how to promote your website through ezines. Ezines can be fairly inexpensive to create and you can not only have your business benefit by the exposure you can also bring in income by offering advertising to other business owners.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Spending time researching to find quality ezines that target your chosen audience and making sure you have a solid promotional plan in place is the best way how to promote your website through ezines.&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='https://ezinepublishing24.blogspot.com/feeds/6644374614164953888/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/how-to-promote-your-website-through.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/6644374614164953888'/><link rel='self' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/6644374614164953888'/><link rel='alternate' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/how-to-promote-your-website-through.html' title='How to promote your website through ezines'/><author><name>Akhand Trader</name><uri>http://www.blogger.com/profile/18105230070063905775</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-491978256864518929.post-4258181990272154449</id><published>2022-02-15T22:40:00.000-08:00</published><updated>2022-02-15T22:48:04.063-08:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="eZine"/><title type='text'>How to make sure that your book idea is the next best seller</title><content type='html'>&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Everyone has a unique story to tell. From explaining business processes to revealing our personal history, we all have a natural desire to share our experiences with the world. As a result, bookstore shelves are packed with numerous titles that promise to entertain, enlighten, and educate readers.&amp;nbsp;&lt;/div&gt;&lt;div&gt;Perhaps, then, the old saying that “everyone has at least one book in them” is true. If so, how do you know whether your current idea really is book worthy or if it needs some fine-tuning to have maximum marketability?&amp;nbsp;&lt;/div&gt;&lt;div&gt;Before you put pen to paper (or fingers to keyboard), put your book idea to the test. Use the following questions as a way to hone your idea’s development and create a manuscript destined for the best-seller list.&amp;nbsp;&lt;/div&gt;&lt;div&gt;•&lt;span style=&quot;white-space: pre;&quot;&gt; &lt;/span&gt;Can you state your book’s purpose in 10 words or less?&amp;nbsp;&lt;/div&gt;&lt;div&gt;Many new authors face the challenge of wanting to give too much information at once. Instead of focusing on one specific idea, they try to wrap multiple concepts into one book. This approach not only makes it difficult to organize your book, but it also overwhelms your readers.&amp;nbsp;&lt;/div&gt;&lt;div&gt;With any good book, you can state the book’s specific purpose in 10 words or less. Realize that your purpose is not the same as your theme or plot. The book’s purpose is what you specifically want the reader to do or think as a result of reading your book. Now, a statement such as “to live a better life” or “to run a better business” is not specific. A purpose is not a generalization. It’s a specific action that you motivate the reader to embark upon.&amp;nbsp;&lt;/div&gt;&lt;div&gt;For example, if you’re writing a business book, your purpose should be to help your readers improve one specific business function, such as its marketing efforts, its customer service, its project management, etc. Your purpose should not be “to teach business executives how to create better marketing materials, deliver improved customer service, establish long-term customer relations, increase employee retention, and locate the best new talent.” That’s simply too much for one book to cover. Keep your purpose specific so you can deliver targeted and useful information.&amp;nbsp;&lt;/div&gt;&lt;div&gt;•&lt;span style=&quot;white-space: pre;&quot;&gt; &lt;/span&gt;Does your book have a specific audience?&amp;nbsp;&lt;/div&gt;&lt;div&gt;While you certainly want a large audience to market your book to, you also want an audience that’s targeted to your topic. Simply stating that your audience is “business people” or “women” or “the general public” is not a targeted audience. Why? Not all business people have the same concerns, not all women are interested in the same topics, and not everyone in the general public will be able to identify with your ideas.&amp;nbsp;&lt;/div&gt;&lt;div&gt;When you narrow your audience to include those with a specific tie to your theme or who fit a certain demographic, you gain a marketing edge that can position your book more effectively. So instead of stating that your audience is “business people,” perhaps you can narrow it down to “company owners,” “middle management,” or “entrepreneurs.” Rather than target the broad category of “women,” you’d have better sales by focusing on “women over age 50,” “working moms,” or “single women under age 35.” All these categories consist of a large number of people, yet they are narrow enough so you can streamline your message.&amp;nbsp;&lt;/div&gt;&lt;div&gt;•&lt;span style=&quot;white-space: pre;&quot;&gt; &lt;/span&gt;Are you saying something new?&amp;nbsp;&lt;/div&gt;&lt;div&gt;If you want people to invest the time and money to read your book, you have to tell them something new. Too many authors attempt to reword or rehash old ideas that others have stated over and over. While you should use other people’s works to substantiate claims or add credibility to your message, make sure your central idea is fresh and unique.&amp;nbsp;&lt;/div&gt;&lt;div&gt;How can you make sure your approach is new? Incorporate the results of a survey you personally conducted. Include case studies from your own business or life. Interview people who can contribute facts and information. Add elements of yourself to punctuate your message. This is your book, so tell your story or stance on an issue.&amp;nbsp;&lt;/div&gt;&lt;div&gt;Many authors are afraid to state a new opinion on a topic that others have covered. They think they may turn people off or offend. Remember that people like controversy, so if your book can stir things up and make people think twice about something, you’ll have a greater chance of creating a buzz about your book.&amp;nbsp;&lt;/div&gt;&lt;div&gt;•&lt;span style=&quot;white-space: pre;&quot;&gt; &lt;/span&gt;Are your writing skills up to par?&amp;nbsp;&lt;/div&gt;&lt;div&gt;You could have the best idea in the world, but if your text is filled with errors, is poorly organized, or is difficult to understand, no one will want to read it. Before you write too much of your book, brush up on your writing skills by attending a writing class, studying a writing guide, or hiring a writing coach to help you correct your writing challenges. Also, educate yourself on what writing style appeals to your audience, and then strive to imitate that style. Gear your writing to your intended audience as much as possible.&amp;nbsp;&lt;/div&gt;&lt;div&gt;If you’re unsure whether your writing skills make the grade, consult with a professional editor or ghostwriter who can rework your writing and bring it up to publishing standards. Don’t let poor writing skills ruin your best-selling idea.&amp;nbsp;&lt;/div&gt;&lt;div&gt;Start Writing Now&amp;nbsp;&lt;/div&gt;&lt;div&gt;Writing a book is no small undertaking. When you can answer “yes” to each of the above questions, you’ll be on your way to transforming your idea into a publishable piece of work. Take the time to nurture and develop your idea before you start writing so you can be sure to create the best book possible. A little pre-planning and foresight is all it takes to give your book the most market appeal.&amp;nbsp;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='https://ezinepublishing24.blogspot.com/feeds/4258181990272154449/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/how-to-make-sure-that-your-book-idea-is.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/4258181990272154449'/><link rel='self' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/4258181990272154449'/><link rel='alternate' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/how-to-make-sure-that-your-book-idea-is.html' title='How to make sure that your book idea is the next best seller'/><author><name>Akhand Trader</name><uri>http://www.blogger.com/profile/18105230070063905775</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-491978256864518929.post-8625255464532670943</id><published>2022-02-15T22:38:00.002-08:00</published><updated>2022-02-15T22:48:04.065-08:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="eZine"/><title type='text'>How NOT to Publish an Ezine</title><content type='html'>&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;I have written several articles on how to publish an ezine, so this time I thought it might be interesting to write an article on how NOT to publish an ezine.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Sometimes it helps to learn things when you can look at both sides of the prices - the right way and the wrong way.&amp;nbsp; So here goes - what NOT to do when publishing an ezine.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;1. Leave out your name and contact info - Who would want to get in touch with you anyway.&amp;nbsp; Your readers don&#39;t care if there is a real live dependable person writing the ezine.&amp;nbsp; NOT!&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Your readers definitely want to know that there is a real person there that they can contact if they want or need to.&amp;nbsp; This helps establish trust.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;2. Put as many squiggles and decorations in your ezine as possible - So, your readers get a headache while trying to read your ezine, deal with it.&amp;nbsp; NOT!&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Squiggles may look cute, but they could make it hard for many people to read your ezine.&amp;nbsp; Keep the design neat and clean for easy reading.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;3. Load the ezine with ads - I mean after all, isn&#39;t that why you are publishing your ezine.&amp;nbsp; NOT!&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;No, you are not publishing an ezine to run tons of ads, you are publishing an ezine to build that important relationship of trust and respect with your readers.&amp;nbsp; This helps build your business and your reputation.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;4. Don&#39;t bother sending it out regularly - After all, most people can&#39;t read it every time anyway.&amp;nbsp; NOT!&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;How can people trust and believe what you say when they can&#39;t even depend on you to send your ezine on schedule.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;5. Don&#39;t add any original material - Just use all the same material other publishers are using.&amp;nbsp; It works for them, why not for you.&amp;nbsp; NOT!&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Always have original material in your ezine, even if it is just an editorial or some tips.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;6. Why bother with a disclaimer or privacy policy - Readers know their email is safe with you.&amp;nbsp; They also figure if it is in your ezine, you recommend it.&amp;nbsp; NOT!&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Never assume anything.&amp;nbsp; Your readers want to be assured that their email is not being handed out for profit or promotion.&amp;nbsp; Also, you want your readers to know that they should check out all offers, opportunities and ads. Just because it is in your ezine, does not mean you are recommending it.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;7. Content is content, right - As long as your ezine is full of &quot;stuff&quot;, it is helpful.&amp;nbsp; NOT!&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Try to give your readers basic, straightforward, helpful information that they can actually use to benefit them.&amp;nbsp; Don&#39;t use hyped up ads disguised as tips or articles. Quality content is key.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;8. Don&#39;t let your readers get to know you - They are interested in your ezine, not you.&amp;nbsp; NOT!&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Your readers need to know you so they can trust you and know that they can depend on you to publish a consistent, quality ezine.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;9. Don&#39;t bother formatting the ezine correctly - Who cares how many characters are in each line, it all reads the same.&amp;nbsp; NOT!&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Definitely format your ezine uniformly and evenly.&amp;nbsp; You want to produce a clean, sharp, professional ezine.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;10. Don&#39;t waste time proofreading.&amp;nbsp; Everybody makes mistakes, right?&amp;nbsp; What is a mistake or two - nobody is perfect.&amp;nbsp; NOT!&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Take the time to make sure all spelling and grammar is correct in your ezine before you send it out.&amp;nbsp; After all, you are a professional, right?&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;I hope these tips have given you a good idea on how NOT to publish an ezine and a fresh perspective on how to correctly publish an ezine.&amp;nbsp; Producing a quality ezine that your readers can depend on will be a very big business booster!&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='https://ezinepublishing24.blogspot.com/feeds/8625255464532670943/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/how-not-to-publish-ezine.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/8625255464532670943'/><link rel='self' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/8625255464532670943'/><link rel='alternate' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/how-not-to-publish-ezine.html' title='How NOT to Publish an Ezine'/><author><name>Akhand Trader</name><uri>http://www.blogger.com/profile/18105230070063905775</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-491978256864518929.post-4704565543116457130</id><published>2022-02-15T22:37:00.003-08:00</published><updated>2022-02-15T22:48:04.063-08:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="eZine"/><title type='text'>Get free advertising while helping MWR grow!</title><content type='html'>&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;MyWebResource is a site that was initially published to list all my favorite webmaster resources.&amp;nbsp; At first, it was more of a personal site where I kept all my bookmarks and projects I&#39;ve worked on.&amp;nbsp; Surprisingly, the site started getting a ton of hits. I found that people actually enjoyed browsing a site that had usable information about web design that is not loaded down with a million ads and is not a &quot;free for all&quot; link directory.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Seeing this trend inspired me to develop MyWebResource further.&amp;nbsp; Several months later, MyWebResource has become a terrific resource for any webmaster where they can read articles about web design, search engine optimization, web hosting, or any other topic related to web design.&amp;nbsp; Our directory of links has grown leaps and bounds.&amp;nbsp; There are now over 300 reputable links in our directory that are actually useful! Our downloads section is growing too!&amp;nbsp; There are now several free website templates, XOOPS themes and XOOPS modules that all are welcome to download, free of charge.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;In the hopes of increasing the terrific momentum that MyWebResource has gained, I&#39;m posting this announcement offering free advertisement to all webmasters who publish their content on MyWebResource.&amp;nbsp; It&#39;s free, it&#39;s easy to do, and the natural links back to your site will more than make up for the five minutes it takes to post your content.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&amp;lt;strong&amp;gt;What we are looking for&amp;lt;/strong&amp;gt;&lt;/div&gt;&lt;div&gt;We have opened up submission of quality web design related articles, links, and downloads.&amp;nbsp; All you have to do is click on the appropriate link under &quot;Add A Resource&quot;, fill out the form and submit it.&amp;nbsp; One of our moderators will review your contribution to ensure that it is of good quality and will publish it as soon as possible.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&amp;lt;strong&amp;gt;How you benefit&amp;lt;/strong&amp;gt;&lt;/div&gt;&lt;div&gt;By including a link to your website when publishing articles, links and/or downloads on MyWebResource, you receive natural links to your website with &amp;lt;strong&amp;gt;no reciprocal link required!&amp;lt;/strong&amp;gt; As we all know, relevant, natural, one-way links are what feeds search engine spiders and boosts page rank and SERPs (search engine results pages). &amp;lt;strong&amp;gt;TIP:&amp;lt;/strong&amp;gt; &amp;lt;em&amp;gt;To improve the benefit of listing your content on MyWebResource, include a natural link to your site in the text.&amp;nbsp; For maximum benefit, turn a primary keyword into a text link!&amp;lt;/em&amp;gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&amp;lt;strong&amp;gt;How MyWebResource Benefits&amp;lt;/strong&amp;gt;&lt;/div&gt;&lt;div&gt;By contributing your content, MyWebResource will continue to grow as a noted webmaster resource.&amp;nbsp; A personal benefit to me is that I don&#39;t have to spend hours looking for good information on web design, it comes to the site.&amp;nbsp; This helps everyone by centralizing information and making it easier to research your design projects.&amp;nbsp;&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Another issue that effects page rank and SERPs is content; fresh, relevant content to be exact.&amp;nbsp; By keeping the content on MyWebResource fresh, it helps boost our standings in search engines, which in turn helps increase the value of the link back to your site.&amp;nbsp; As you can see, this is a mutually beneficial arrangement. ;-)&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&amp;lt;strong&amp;gt;What is the catch?&amp;lt;/strong&amp;gt;&lt;/div&gt;&lt;div&gt;There is none! MyWebResource doesn&#39;t require membership. There are no fees associated with publishing anything on MyWebResource. There are no pop-up advertisements. In fact, we have intentionally limited the number of advertisements on the site so as not to distract from the content too much. We only have enough advertisements to cover the cost of keeping MyWebResource online!&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&amp;lt;strong&amp;gt;So, why are you doing this?&amp;lt;/strong&amp;gt;&lt;/div&gt;&lt;div&gt;Pure and simple, I love web design!&amp;nbsp; I want to learn as much as I possibly can about all aspects of web design and development and I want to share that knowledge with like minded people.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;So what are you waiting for?! You can start getting free advertisement for your site, while contributing to a rapidly growing resource of web design knowledge right now!&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;I look forward to sharing knowledge with you.&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='https://ezinepublishing24.blogspot.com/feeds/4704565543116457130/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/get-free-advertising-while-helping-mwr.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/4704565543116457130'/><link rel='self' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/4704565543116457130'/><link rel='alternate' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/get-free-advertising-while-helping-mwr.html' title='Get free advertising while helping MWR grow!'/><author><name>Akhand Trader</name><uri>http://www.blogger.com/profile/18105230070063905775</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-491978256864518929.post-782418324490645916</id><published>2022-02-15T22:36:00.000-08:00</published><updated>2022-02-15T22:48:04.060-08:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="eZine"/><title type='text'>Ezine Advertising - Smart Ezine Publishing</title><content type='html'>&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Ezines are one of the best-kept secrets apropos announcement on the Internet. Area abroad can you tap into such targeted readership for so little outlay? If you&#39;re cerebration of application Ezines as allotment of your business mix, afresh actuality are some pointers on the types of ads that you can run, as able-bodied as what to put in them.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Editors for Ezines will generally accord you the best amid three types of ad. They do altered things and crave altered budgets. The aboriginal blazon and the cheapest is the classified ad. Similar to what you can acquisition in bounded newspapers, it&#39;s a awful abridged adaptation of why readers should acquisition your alms attractive. Making a classified ad that works able-bodied for you is a amount of a little assignment and apparently some balloon and error. Check out added ads in the Ezine that interests you to see how they rose to the occasion.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Next in band is the sponsored ad. Instead of actuality at the basal of the Ezine page, jostling for absorption with the added classified ads, the sponsored ad gets abundant added favorable positioning. Yes, the editor is allotment your ad by putting it area you&#39;ll get added amplitude and added attention. And that happens because you pay more.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;The third best is the abandoned ad. The abandoned ad is back the editor sends out a appropriate copy of the newsletter, which alone contains your ad, annihilation more. As you ability imagine, amount goes up afresh for the abandoned ad. For abounding web marketers, it&#39;s the band-aid of choice.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;However, whatever best you accomplish for your ads, you additionally charge to accomplish abiding that bodies are activity to apprehend it. And if you&#39;re application the abandoned ad format, afresh you additionally accept to ensure that bodies accessible the email. Now is a acceptable time for a admonition about the accent of the banderole in your ad. It ability alone be 10% of the words, but you&#39;ll apparently absorb 50% of the time aloof on the headline. It&#39;s that important. Accumulate it fresh, pertinent and use the appropriate alternative of absorption avaricious words. &quot;New&quot;, &quot;Solve&quot; and &quot;How to&quot; accept about anniversary gotten acceptable results.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;And now to the content. Announcement about revolves about the &quot;three K&quot; model. Aboriginal you &quot;katch&quot; them (that&#39;s your banderole accomplishing its work). Afresh you &quot;keep&quot; them and &quot;konvince&quot; them. It&#39;s the job of the agreeable to do these added two parts. Short or long, you accept to accumulate your reader&#39;s absorption and adviser them to an action, whether it&#39;s abrogation their email abode or affairs online.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;And aloof to accord you addition announcement choice, try this: barter acceptable and absorbing agreeable with the ezine editor for a chargeless announcement in their ezine. Editors are on the anchor for good, non-sales angle accessories that will absorption their readers. You get to put a articulation at the end of your commodity for readers to appear through to your website. It&#39;s one of the best forms of announcement because you&#39;re not pitching, you&#39;re advancing beyond as an agog expert. So it&#39;s win-win and no amount - can annihilation be bigger than that?&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='https://ezinepublishing24.blogspot.com/feeds/782418324490645916/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/ezine-advertising-smart-ezine-publishing.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/782418324490645916'/><link rel='self' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/782418324490645916'/><link rel='alternate' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/ezine-advertising-smart-ezine-publishing.html' title='Ezine Advertising - Smart Ezine Publishing'/><author><name>Akhand Trader</name><uri>http://www.blogger.com/profile/18105230070063905775</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-491978256864518929.post-1641261764846466031</id><published>2022-02-15T22:35:00.001-08:00</published><updated>2022-02-15T22:48:04.061-08:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="eZine"/><title type='text'>9 Sure-Fire Ways To Increase Your E-zine&#39;s Readership!</title><content type='html'>&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;You Have Won!&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Hold an ongoing prize drawing in your e-zine. The prizes should be something of interest or value to your subscribers. Most people who enter will continually read each issue for the results.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;100% Original&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Give your subscribers content they can&#39;t read anywhere else. I&#39;m not saying all your content has to be 100% original, but a portion of your e-zine should have original information. People will usually read information they haven&#39;t read before.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Was I Right?&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Give your subscribers a quiz or a series of trivia questions. Publish the correct answers in your following issue. The people who participate will want to see if they were right.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Read All About It!&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Supply news stories related to your e-zine&#39;s topic. People want current and up-to-date news. If you can be their first source, they will become loyal readers.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;The Polls Are In!&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Hold an interactive poll in your e-zine. Ask subscribers a poll question. Have them e-mail their vote or opinion. People love to give their 2 cents worth. They would also like to read the results in your next issue.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Become A Jester :)&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Give your subscribers a little humor now and then. Don&#39;t be so serious, tell them a joke. If they associate your e-zine with being happy they will want to read every issue.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;The Information Free-way&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;People love to get free stuff. Tell readers were to get free stuff online or offline. It could be software, services, sample products, e-books etc. The freebies should be related to your e-zine&#39;s topic. Keep the freebies coming and your subscribers will keep reading!&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Mini-Yahoo&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Tell your subscribers about Web sites related to your e-zine&#39;s topic. The web sites should be interesting and helpful. Become your readers miniature &quot;Yahoo&quot;, you know how many readers they get.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;In Our Next Issue...&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Get your subscribers excited about your next issue. Tell them about upcoming articles, prize drawings, freebies etc. If they know what&#39;s in store for them, they won&#39;t want to miss reading your next issue.&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='https://ezinepublishing24.blogspot.com/feeds/1641261764846466031/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/9-sure-fire-ways-to-increase-your-e.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/1641261764846466031'/><link rel='self' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/1641261764846466031'/><link rel='alternate' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/9-sure-fire-ways-to-increase-your-e.html' title='9 Sure-Fire Ways To Increase Your E-zine&#39;s Readership!'/><author><name>Akhand Trader</name><uri>http://www.blogger.com/profile/18105230070063905775</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-491978256864518929.post-1126562512152839904</id><published>2022-02-15T22:34:00.002-08:00</published><updated>2022-02-15T22:48:04.061-08:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="eZine"/><title type='text'>5 Good Reasons For Using Yahoogroups To Start Your Own Ezine</title><content type='html'>&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;List servers and list serving software can be a TOTAL NIGHTMARE. Trust me, I know ...&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;If you are new to Internet Marketing, or just new to the way of web business, and there&#39;s all these other things to learn and think about, there are five VERY good reasons to leave commercial list serving software systems alone for now and simply use a Yahoogroup to do all the work for you.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;1. EVERYBODY Knows ...&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;... what a Yahoogroup is, and even if they don&#39;t, they&#39;ll soon pick it up. By using Yahoogroups, you are tapping into a long, long established institution that is globally known and trusted; this will make it much easier to get people who don&#39;t really know you yet to subscribe to your ezine or newsletter.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;2. Yahoogroups are very easy.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Even for absolute beginners, Yahoogroups are easy to set up and easy to manage. You don&#39;t have to worry about the vagaries of AOL emails, double opt in procedures, anti-spam declarations, unsubscription features or any of it, it&#39;s all taken care of for you. They also come with little sign up boxes and buttons, and the admin interface, although not exactly intuitive, can soon be worked out by trial and error.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;3. Yahoogroups messages don&#39;t get caught in spam filters.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Spam filters are the SCOURGE of ezines and email delivery. When you send your messages via the Yahoogroups delivery system, this is not a problem; as Yahoo is such a mega beast, it has its own exceptions in mostly all spam filters known to mankind and your messages WILL at least reach their intended recipients.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;4. Yahoogroups have useful extra features.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;You can do a lot with a Yahoogroup if you are willing to spent some time on it. Weblinks, an attractive group page, bookmarks, file downloads and more are all available for the beginner web entrepreneur to optimise and use, easily at that.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;5. Yahoogroups are FREE.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Alright, so the group messages carry third party advertising, but that is a very small price to pay for access to a system that can easily and very elegantly serve hundreds of thousands of messages, that is reliable and steady and so well known. Other than that, there are no set up fees, no ongoing charges, and it&#39;s there for you whenever you want it.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Once you are ready to do so, you can export your list and put it on your own personal commercial list server systems, complete with technicians who take care of everything behind the scenes - until then, and if you haven&#39;t done this before, to simply use Yahoogroups for ezine delivery is a really good way to get started with your ezine and to build up your subscriber base.&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='https://ezinepublishing24.blogspot.com/feeds/1126562512152839904/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/5-good-reasons-for-using-yahoogroups-to.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/1126562512152839904'/><link rel='self' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/1126562512152839904'/><link rel='alternate' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/5-good-reasons-for-using-yahoogroups-to.html' title='5 Good Reasons For Using Yahoogroups To Start Your Own Ezine'/><author><name>Akhand Trader</name><uri>http://www.blogger.com/profile/18105230070063905775</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-491978256864518929.post-2592150403805805063</id><published>2022-02-15T22:33:00.002-08:00</published><updated>2022-02-15T22:48:04.062-08:00</updated><category scheme="http://www.blogger.com/atom/ns#" term="eZine"/><title type='text'>12 Golden Ezine Publishing Tips</title><content type='html'>&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;1. Post testimonials for your ezine on your site.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;You&#39;ll be able to increase your ezine&#39;s credibility by sharing how your ezine has benefited your readers.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;2. Include a few testimonials for your business in&lt;/div&gt;&lt;div&gt;each issue.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;In addition, to using testimonials for your ezine, use testimonials for your products within your ezine that share your customers&#39; favorable feedback.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;3. Write articles.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Your articles can help you to share your expertise with your readers and add your voice to your ezine.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;They can also help you to increase your subscriptions by building up more targeted traffic to your site.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;4. Swap ads.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;You&#39;ll create a win-win situation as both you and the other ezine publisher will get valuable free promotion of each other&#39;s ezines.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;When possible, swap for multiple issues as repetition will increase your ad&#39;s response.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;5. Swap a recommendation within your ezine.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Simply plug another publisher&#39;s ezine in your ezine (i.e., in your editor&#39;s or publisher&#39;s note) in exchange for that publisher doing the same for you.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;6. Swap &quot;thank you&quot; page ads or recommendations.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;You&#39;ll be able to get valuable ongoing promotion of your ezine as everyone that fills out your swapper&#39;s subscription form or box will see your ezine&#39;s ad or recommendation.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;7. Offer a bonus.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;For example, you could offer ebooks, an email course, or access to your &quot;subscriber only&quot; membership site as a bonus for joining you.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;8. Run subscriber only deals on your products and on advertising in your ezine.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;You&#39;ll get more first time buyers and also repeat business.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;You&#39;ll also be able to show your readers that you value them by providing them with sales and promotions that are just for them.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;9. Write product reviews.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;You&#39;ll be able to benefit your readers by giving them the lowdown on products you use or have tried.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;You&#39;ll also be able to increase your commissions by publishing your positive reviews with your affiliate links.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;10. Recommend affiliate programs.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;After you&#39;ve gained your readers&#39; trust, a powerful way to increase your commissions is to endorse products in your ezine that you&#39;ve found to be valuable and you believe will help your readers.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;11. Promote your ezine in your sig file.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Use your signature file that promotes your ezine in your day to day emails and also, when appropriate, in your posts to forums that you&#39;ve joined and participate in.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;12. Have your readers forward your issues.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Get valuable word of mouth promotion for your ezine by asking your readers to forward your issues in their entirety to their friends and colleagues that might be interested in it.&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='https://ezinepublishing24.blogspot.com/feeds/2592150403805805063/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/12-golden-ezine-publishing-tips.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/2592150403805805063'/><link rel='self' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/2592150403805805063'/><link rel='alternate' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/02/12-golden-ezine-publishing-tips.html' title='12 Golden Ezine Publishing Tips'/><author><name>Akhand Trader</name><uri>http://www.blogger.com/profile/18105230070063905775</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-491978256864518929.post-8980643403983695171</id><published>2022-01-23T19:47:00.000-08:00</published><updated>2022-02-15T22:48:28.513-08:00</updated><title type='text'>The Loyalty Factor</title><content type='html'>&lt;div&gt;What exactly is a brand? It&#39;s a question that has confounded the academics for decades and eluded the most erudite of scholars. So, coming from the trenches of the real world of branding, we&#39;ve defined the term and given it a comprehensive meaning..&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;A brand consists of eight basic building blocks:&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;- The Name&lt;/div&gt;&lt;div&gt;- The Logo (brand icon)&lt;/div&gt;&lt;div&gt;- The Brand&#39;s Colors&lt;/div&gt;&lt;div&gt;- The Slogan and Brand Messaging&lt;/div&gt;&lt;div&gt;- The Sound of the Brand&lt;/div&gt;&lt;div&gt;- The Overall Look and Feel = The Brand&#39;s Position&lt;/div&gt;&lt;div&gt;- Packaging the Brand&lt;/div&gt;&lt;div&gt;- The Brand Experience&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;A Brand is the greater sum of its parts. It is always more than just the nuts and bolts, the pieces; great brands are always the result of the whole equaling more than the sum of its parts.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Branding is about making me, the consumer or buyer, more hip, more in the &quot;know,&quot; more cool than anybody else. We are a generation and a nation wanting to be special. We want to be richer, more beautiful, better dressed and more effortlessly gorgeous than any other generation that we know.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;We want everything to mean more. We want everything to have meaning. That&#39;s why we flock to the reality shows. Why we love &quot;The Apprentice&quot; and &quot;American Idol&quot; and other top realistic shows. We crave authenticity in this age of fabrication and falsehood. We &quot;just want to be real.&quot;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;We want to be able to trust what we buy and whom we buy from. That&#39;s why Coke is still the number one brand in the world. The more we know about a brand, the more we trust it. The more we trust it, the more we buy it and continue to experience it. The more we experience it, the more loyal we become.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;Loyalty is the currency that cannot be traded for dollars.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='https://ezinepublishing24.blogspot.com/feeds/8980643403983695171/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/01/the-loyalty-factor.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/8980643403983695171'/><link rel='self' type='application/atom+xml' href='https://www.blogger.com/feeds/491978256864518929/posts/default/8980643403983695171'/><link rel='alternate' type='text/html' href='https://ezinepublishing24.blogspot.com/2022/01/the-loyalty-factor.html' title='The Loyalty Factor'/><author><name>Akhand Trader</name><uri>http://www.blogger.com/profile/18105230070063905775</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry></feed>

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