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  31. <title>Mastering YouTube SEO: A Comprehensive Guide to Getting Ranked on YouTube</title>
  32. <link>https://trafficdomination.net/mastering-youtube-seo-guide-to-ranked/</link>
  33. <comments>https://trafficdomination.net/mastering-youtube-seo-guide-to-ranked/#respond</comments>
  34. <dc:creator><![CDATA[userfortraffic]]></dc:creator>
  35. <pubDate>Mon, 19 Feb 2024 10:31:00 +0000</pubDate>
  36. <category><![CDATA[Blog]]></category>
  37. <guid isPermaLink="false">https://trafficdomination.net/?p=1524</guid>
  38.  
  39. <description><![CDATA[Introduction: In today&#8217;s digital age, YouTube has become more than just a platform for entertainment; it&#8217;s a powerful tool for businesses, creators, and individuals to reach a global audience. With over 2 billion logged-in monthly users, YouTube offers unparalleled opportunities for visibility and engagement. However, with such a vast pool of content, getting noticed can [&#8230;]]]></description>
  40. <content:encoded><![CDATA[
  41. <h2 class="wp-block-heading">Introduction:</h2>
  42.  
  43.  
  44.  
  45. <p>In today&#8217;s digital age, YouTube has become more than just a platform for entertainment; it&#8217;s a powerful tool for businesses, creators, and individuals to reach a global audience. With over 2 billion logged-in monthly users, YouTube offers unparalleled opportunities for visibility and engagement. However, with such a vast pool of content, getting noticed can be challenging. That&#8217;s where YouTube <a href="https://trafficdomination.net/unlocking-the-power-of-youtube-1-ranking/">SEO (search engine optimisation)</a> comes into play. By optimising your videos and channel, you can increase your chances of ranking higher in YouTube search results, gaining more views and subscribers, and ultimately, success. In this guide, we&#8217;ll delve deep into the strategies and techniques to help you master YouTube SEO and get ranked on the platform.</p>
  46.  
  47.  
  48.  
  49. <h2 class="wp-block-heading">1. Understanding YouTube SEO:</h2>
  50.  
  51.  
  52.  
  53. <p>&nbsp;&nbsp; YouTube SEO involves optimizing various elements of your videos and channel to improve their visibility in YouTube&#8217;s search results and recommendations. It&#8217;s about making your content more discoverable to your target audience. YouTube&#8217;s algorithm considers several factors when determining rankings, including keywords, engagement metrics, watch time, and user behavior.</p>
  54.  
  55.  
  56.  
  57. <h2 class="wp-block-heading">2. Keyword Research:</h2>
  58.  
  59.  
  60.  
  61. <p>&nbsp;&nbsp; Keywords are the foundation of any SEO strategy, including YouTube SEO. Conduct thorough keyword research to identify terms and phrases that your target audience is searching for. Use tools like YouTube&#8217;s autocomplete feature, Google Keyword Planner, or third-party tools like SEMrush or Ahrefs to find relevant keywords with decent search volume and manageable competition. Incorporate these keywords strategically into your video titles, descriptions, tags, and transcripts to improve your chances of ranking for those terms.</p>
  62.  
  63.  
  64.  
  65. <h2 class="wp-block-heading">3. Optimising Video Titles and Descriptions:</h2>
  66.  
  67.  
  68.  
  69. <p>&nbsp;&nbsp; Your video title and description play a crucial role in YouTube SEO. Craft compelling titles that are both descriptive and keyword-rich. Aim to grab viewers&#8217; attention while accurately reflecting the content of your video. Similarly, write detailed and informative descriptions that provide context about your video&#8217;s topic, including relevant keywords naturally. Remember to include links to your website, social media, and other relevant content in your descriptions to drive traffic and engagement.</p>
  70.  
  71.  
  72.  
  73. <h2 class="wp-block-heading">4. Creating Engaging Thumbnails:</h2>
  74.  
  75.  
  76.  
  77. <p><a href="https://www.google.com/search?sca_esv=2dcc30eb9f7903d2&amp;rlz=1C1KNTJ_enPK1074PK1074&amp;sxsrf=ACQVn09rHcbnb_21kihhFUmyR-NRYw6mkQ:1708404049668&amp;q=thumbnail+youtube&amp;tbm=isch&amp;source=lnms&amp;sa=X&amp;ved=2ahUKEwjMoo2EjbmEAxWZ2QIHHdwTD7wQ0pQJegQIDBAB&amp;biw=1366&amp;bih=641&amp;dpr=1" target="_blank" rel="noopener">Thumbnails </a>are the first thing viewers see when browsing through search results or recommendations. A visually appealing and relevant thumbnail can significantly impact your click-through rate (CTR) and, ultimately, your rankings. Create custom thumbnails that accurately represent your video&#8217;s content and evoke curiosity or excitement. Use high-resolution images, bold fonts, and contrasting colours to make your thumbnails stand out amidst the competition.</p>
  78.  
  79.  
  80.  
  81. <h2 class="wp-block-heading">5. Enhancing Viewer Engagement:</h2>
  82.  
  83.  
  84.  
  85. <p>&nbsp;&nbsp; YouTube&#8217;s algorithm prioritizes videos that keep viewers engaged for longer periods. Focus on creating high-quality, engaging content that resonates with your audience. Hook viewers from the start with compelling intros, and maintain their interest throughout the video with valuable insights, storytelling, and visuals. Encourage likes, comments, shares, and subscriptions to signal to YouTube that your content is valuable and worthy of promotion.</p>
  86.  
  87.  
  88.  
  89. <h2 class="wp-block-heading">6. Increasing Watch Time and Session Duration:</h2>
  90.  
  91.  
  92.  
  93. <p>&nbsp;&nbsp; Watch time, or the total amount of time viewers spend watching your videos, is a critical metric that influences your rankings. Aim to create longer videos that retain viewers&#8217; attention and encourage them to watch more of your content. Organize your channel into playlists and recommend related videos to prolong viewing sessions and increase session duration. Additionally, strategically place end screens and cards to promote other videos and keep viewers engaged within your channel ecosystem.</p>
  94.  
  95.  
  96.  
  97. <h2 class="wp-block-heading">7. Leveraging tags and metadata:</h2>
  98.  
  99.  
  100.  
  101. <p>&nbsp;&nbsp; Tags are another essential element of YouTube SEO. While their impact on rankings has diminished over the years, they still contribute to your video&#8217;s discoverability, especially for niche or specific topics. Include relevant tags that accurately describe your video&#8217;s content and target keywords. Additionally, optimize your video&#8217;s metadata, including category selection, language, and location settings, to provide YouTube with more context about your content.</p>
  102.  
  103.  
  104.  
  105. <h2 class="wp-block-heading">8. Promoting Your Videos:</h2>
  106.  
  107.  
  108.  
  109. <p>&nbsp;&nbsp; Even with the best SEO strategies, promoting your videos externally can significantly boost their visibility and reach. Share your videos across your social media channels, website, email newsletters, and other online platforms to attract more viewers and engagement. Collaborate with influencers, participate in online communities, and leverage paid advertising options like YouTube ads to expand your audience and increase your video&#8217;s exposure.</p>
  110.  
  111.  
  112.  
  113. <h2 class="wp-block-heading">9. Analysing Performance and Iterating:</h2>
  114.  
  115.  
  116.  
  117. <p>YouTube&#8217;s analytics provide valuable insights into your video&#8217;s performance and audience behaviour. Regularly monitor key metrics such as views, watch time, CTR, audience retention, and engagement to gauge the effectiveness of your SEO efforts. Identify patterns, trends, and areas for improvement, and use this data to refine your content strategy and optimise future videos for better results.</p>
  118.  
  119.  
  120.  
  121. <h2 class="wp-block-heading">Results:</h2>
  122.  
  123.  
  124.  
  125. <p>Mastering YouTube SEO is a continuous process that requires dedication, experimentation, and adaptation to ever-changing algorithms and trends. By implementing the strategies outlined in this guide and staying informed about the latest developments in YouTube SEO, you can increase your chances of getting ranked higher on the platform, attracting more viewers, and achieving your goals as a content creator or business. Remember, consistency and quality are key to long-term success on YouTube. Happy optimizing!</p>
  126. ]]></content:encoded>
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  129. </item>
  130. <item>
  131. <title>Unlocking the Power of YouTube #1 Ranking: A Comprehensive Guide to SEO</title>
  132. <link>https://trafficdomination.net/unlocking-the-power-of-youtube-1-ranking/</link>
  133. <comments>https://trafficdomination.net/unlocking-the-power-of-youtube-1-ranking/#respond</comments>
  134. <dc:creator><![CDATA[userfortraffic]]></dc:creator>
  135. <pubDate>Mon, 19 Feb 2024 10:13:00 +0000</pubDate>
  136. <category><![CDATA[Blog]]></category>
  137. <guid isPermaLink="false">https://trafficdomination.net/?p=1514</guid>
  138.  
  139. <description><![CDATA[Introduction: In the digital era, YouTube has become more than just a platform for watching cat videos or entertainment clips. It&#8217;s a powerhouse for businesses and content creators alike, offering immense potential for visibility, engagement, and growth. However, with millions of videos uploaded every day, standing out from the crowd and ranking high in YouTube [&#8230;]]]></description>
  140. <content:encoded><![CDATA[
  141. <h2 class="wp-block-heading">Introduction:</h2>
  142.  
  143.  
  144.  
  145. <p>In the digital era, YouTube has become more than just a platform for watching cat videos or entertainment clips. It&#8217;s a powerhouse for businesses and content creators alike, offering immense potential for visibility, engagement, and growth. However, with millions of videos uploaded every day, standing out from the crowd and ranking high in YouTube searches can be a daunting task. In this comprehensive guide, we&#8217;ll delve deep into the strategies and techniques for mastering YouTube ranking, including SEO, <a href="https://trafficdomination.net/best-local-seo-services/">local SEO</a>, and <a href="https://trafficdomination.net/quality-backlink-seo-services/">link building</a>.</p>
  146.  
  147.  
  148.  
  149. <h2 class="wp-block-heading">Understanding YouTube SEO:</h2>
  150.  
  151.  
  152.  
  153. <figure class="wp-block-image size-large"><img fetchpriority="high" decoding="async" width="1024" height="574" src="https://trafficdomination.net/wp-content/uploads/2024/02/1_trU5UvxOC6PEobKbv2GSRQ@2x-1024x574.jpg" alt="" class="wp-image-1517" srcset="https://trafficdomination.net/wp-content/uploads/2024/02/1_trU5UvxOC6PEobKbv2GSRQ@2x-1024x574.jpg 1024w, https://trafficdomination.net/wp-content/uploads/2024/02/1_trU5UvxOC6PEobKbv2GSRQ@2x-300x168.jpg 300w, https://trafficdomination.net/wp-content/uploads/2024/02/1_trU5UvxOC6PEobKbv2GSRQ@2x-768x431.jpg 768w, https://trafficdomination.net/wp-content/uploads/2024/02/1_trU5UvxOC6PEobKbv2GSRQ@2x.jpg 1400w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure>
  154.  
  155.  
  156.  
  157. <p>YouTube SEO is the cornerstone of ranking high on the platform. Similar to traditional search engines, YouTube uses a complex algorithm to determine the relevance and authority of videos. Here are some key factors to consider for optimizing your videos for YouTube SEO:</p>
  158.  
  159.  
  160.  
  161. <p class="has-ast-global-color-7-color has-text-color has-link-color wp-elements-278c23622a4d582269e1e338c455ad85"><strong>1. Keyword Research:</strong> Conduct thorough <a href="https://www.google.com/search?q=keyword+research&amp;rlz=1C1KNTJ_enPK1074PK1074&amp;oq=keyword+research&amp;gs_lcrp=EgZjaHJvbWUyCQgAEEUYORiABDIHCAEQABiABDIHCAIQABiABDIMCAMQABgUGIcCGIAEMgYIBBBFGEAyBwgFEAAYgAQyBwgGEAAYgAQyBwgHEAAYgATSAQc0NDFqMGo3qAIAsAIA&amp;sourceid=chrome&amp;ie=UTF-8" target="_blank" rel="noopener">keyword research</a> to identify relevant and high-volume keywords in your niche. Tools like Google Keyword Planner, SEMrush, or Ahrefs can help you discover valuable keywords to target.</p>
  162.  
  163.  
  164.  
  165. <p class="has-ast-global-color-7-color has-text-color has-link-color wp-elements-1afacf2b8a81b32cfb4b874c6a43b470"><strong>2. Optimised Titles and Descriptions:</strong> Craft compelling titles that include your target keywords naturally. Keep them concise and engaging to attract clicks. Additionally, write detailed and keyword-rich descriptions that provide context for your video content.</p>
  166.  
  167.  
  168.  
  169. <p><strong>3. Tags and Metadata:</strong> Use relevant tags to provide additional context to your videos. Include variations of your target keywords and related terms to improve discoverability. Optimizing your video file name and adding closed captions can also enhance your video&#8217;s metadata.</p>
  170.  
  171.  
  172.  
  173. <p><strong>4. Quality Content:</strong> Ultimately, creating high-quality, engaging content is crucial for YouTube SEO. Focus on producing videos that provide value to your audience, encourage longer watch times, and prompt likes, comments, and shares.</p>
  174.  
  175.  
  176.  
  177. <h2 class="wp-block-heading"><strong>Leveraging local SEO for YouTube:</strong></h2>
  178.  
  179.  
  180.  
  181. <p>For businesses targeting local audiences, incorporating local SEO strategies into your YouTube marketing efforts is essential. Here&#8217;s how you can optimize your videos for local search:</p>
  182.  
  183.  
  184.  
  185. <p><strong>1. Geotagged Content:</strong> If your business operates in specific locations, geotag your videos with relevant location data. This helps YouTube understand the geographical relevance of your content and improves visibility in local searches.</p>
  186.  
  187.  
  188.  
  189. <p><strong>2. Localized Keywords:</strong> Incorporate local keywords, phrases, and landmarks in your video titles, descriptions, and tags. For example, if you&#8217;re a restaurant in New York City, include terms like &#8220;best pizza in NYC&#8221; or &#8220;NYC food tour&#8221; to attract local viewers.</p>
  190.  
  191.  
  192.  
  193. <p><strong>3. Localized Content:</strong> Create content tailored to the interests and needs of your local audience. Showcase local events, landmarks, or customer testimonials to establish a connection with viewers in your area.</p>
  194.  
  195.  
  196.  
  197. <p><strong>4. Encourage Local Engagement:</strong> Encourage viewers to leave comments, reviews, or share their experiences related to your local business. Engaging with local communities and responding to comments can boost your visibility and credibility.</p>
  198.  
  199.  
  200.  
  201. <h2 class="wp-block-heading"><strong>The Power of Link Building for YouTube Ranking:</strong></h2>
  202.  
  203.  
  204.  
  205. <p>Link building plays a vital role in improving the authority and credibility of your YouTube channel. By acquiring high-quality backlinks from reputable sources, you can enhance your channel&#8217;s visibility and rankings. Here&#8217;s how to execute effective link building strategies for YouTube:</p>
  206.  
  207.  
  208.  
  209. <p><strong>1. Collaborate with Influencers:</strong> Partnering with influencers or other content creators in your niche can help you gain exposure to new audiences and earn valuable backlinks. Collaborate on videos, interviews, or shoutouts to leverage their audience and authority.</p>
  210.  
  211.  
  212.  
  213. <p><strong>2. Guest Posting:</strong> Write guest posts for relevant blogs, websites, or online publications within your industry. Include links to your YouTube channel or specific videos in your author bio or within the content itself. This not only drives traffic but also improves your channel&#8217;s authority.</p>
  214.  
  215.  
  216.  
  217. <p><strong>3. Social Media Promotion:</strong> Share your YouTube videos across your social media channels and encourage followers to engage with and share your content. Engaging with social media communities and participating in relevant discussions can also lead to valuable backlinks.</p>
  218.  
  219.  
  220.  
  221. <p><strong>4. Directory Submissions:</strong> Submit your YouTube channel to reputable online directories and niche-specific platforms. This helps improve your channel&#8217;s visibility and credibility while earning quality backlinks from authoritative sources.</p>
  222.  
  223.  
  224.  
  225. <h2 class="wp-block-heading"><strong>Conclusion:</strong></h2>
  226.  
  227.  
  228.  
  229. <p>Mastering YouTube ranking requires a strategic approach encompassing SEO, local SEO, and link building. By optimizing your videos with relevant keywords, targeting local audiences, and building a strong backlink profile, you can improve your channel&#8217;s visibility, attract more viewers, and ultimately achieve higher rankings on YouTube. Remember, consistency, quality content, and audience engagement are key to long-term success on the platform. So, roll up your sleeves, implement these strategies, and watch your YouTube channel soar to new heights of success.</p>
  230. ]]></content:encoded>
  231. <wfw:commentRss>https://trafficdomination.net/unlocking-the-power-of-youtube-1-ranking/feed/</wfw:commentRss>
  232. <slash:comments>0</slash:comments>
  233. </item>
  234. <item>
  235. <title>What is a local SEO service, and how does it work?</title>
  236. <link>https://trafficdomination.net/what-is-a-local-seo-service-and-how-it-work/</link>
  237. <comments>https://trafficdomination.net/what-is-a-local-seo-service-and-how-it-work/#respond</comments>
  238. <dc:creator><![CDATA[userfortraffic]]></dc:creator>
  239. <pubDate>Tue, 30 Jan 2024 16:43:51 +0000</pubDate>
  240. <category><![CDATA[Blog]]></category>
  241. <guid isPermaLink="false">https://trafficdomination.net/?p=1287</guid>
  242.  
  243. <description><![CDATA[Local SEO is the process of optimising your website and online profiles to rank higher in search engine results for location-based searches. By implementing local SEO strategies, you can improve your chances of appearing in the coveted Local Pack, the top three results that appear in Google’s search results. In this comprehensive guide, we explain [&#8230;]]]></description>
  244. <content:encoded><![CDATA[
  245. <p>Local SEO is the process of optimising your website and online profiles to rank higher in search engine results for location-based searches. By implementing local SEO strategies, you can improve your chances of appearing in the coveted Local Pack, the top three results that appear in Google’s search results. In this comprehensive guide, we explain what a local SEO service can do for your business, so you can decide whether it’s worth it or not.</p>
  246.  
  247.  
  248.  
  249. <h2 class="wp-block-heading"><strong>Understanding local search ranking factors</strong></h2>
  250.  
  251.  
  252.  
  253. <p>To optimise your website for local search, it’s important to understand the factors influencing local search rankings. While Google’s algorithm takes into account hundreds of factors, here are some of the most important ones for local SEO:</p>
  254.  
  255.  
  256.  
  257. <p>Relevance: How well your website and content match the search intent and location of the user. This includes having relevant keywords, location-specific content, and accurate business information.</p>
  258.  
  259.  
  260.  
  261. <p>Proximity: How close is your business to the user’s location? Google considers proximity when determining the ranking of local search results. This means that businesses closer to the user’s location have a higher chance of appearing in the Local Pack.</p>
  262.  
  263.  
  264.  
  265. <p>Prominence: the overall reputation and authority of your business online. This includes factors such as the number and quality of reviews, backlinks, and citations your business has.</p>
  266.  
  267.  
  268.  
  269. <p>By optimising your website and online profiles based on these factors, you can improve your chances of appearing in local search results. Now, let’s explore the first step of local SEO: keyword research.</p>
  270.  
  271.  
  272.  
  273. <h2 class="wp-block-heading"><strong>What can a local SEO service do for your business?</strong></h2>
  274.  
  275.  
  276.  
  277. <figure class="wp-block-image size-large"><img decoding="async" width="1024" height="456" src="https://trafficdomination.net/wp-content/uploads/2024/01/What-is-A-Local-SEO-Service-and-How-Does-It-Work.jpg-1024x456.webp" alt="seo" class="wp-image-1293" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/What-is-A-Local-SEO-Service-and-How-Does-It-Work.jpg-1024x456.webp 1024w, https://trafficdomination.net/wp-content/uploads/2024/01/What-is-A-Local-SEO-Service-and-How-Does-It-Work.jpg-300x134.webp 300w, https://trafficdomination.net/wp-content/uploads/2024/01/What-is-A-Local-SEO-Service-and-How-Does-It-Work.jpg-768x342.webp 768w, https://trafficdomination.net/wp-content/uploads/2024/01/What-is-A-Local-SEO-Service-and-How-Does-It-Work.jpg.webp 1100w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure>
  278.  
  279.  
  280.  
  281. <p>A&nbsp;local SEO agency&nbsp;can provide several valuable benefits for your business, especially if you operate on a local scale. Here’s what a local SEO service can do for your business and how you can do it too:</p>
  282.  
  283.  
  284.  
  285. <h2 class="wp-block-heading"><strong>Keyword research for local SEO</strong></h2>
  286.  
  287.  
  288.  
  289. <p>Finding the right keywords is crucial for a successful local <a href="https://trafficdomination.net/seo-mentors-follow-experts-for-2024/">SEO </a>campaign. To do this, follow these simple steps:</p>
  290.  
  291.  
  292.  
  293. <p>Come up with local keywords: Think about terms related to your business and where you operate. Consider what you offer and the areas you serve.</p>
  294.  
  295.  
  296.  
  297. <p>Use keyword tools: Take advantage of tools like SEMrush, Google Keyword Planner, or Moz’s Keyword Explorer. They reveal helpful details about search volume, competition, and related keywords.</p>
  298.  
  299.  
  300.  
  301. <p>Check out competitor keywords: See what keywords your competitors are using and ranking for. This can give you ideas for more keywords to include in your <a href="https://trafficdomination.net/best-local-seo-services/">local SEO plan</a>.</p>
  302.  
  303.  
  304.  
  305. <p>Once you have your list, organise the keywords based on relevance, search volume, and competition. This will guide you in creating focused content and optimising your website for local searches. Now, let’s dive into on-page optimisation for local SEO.</p>
  306.  
  307.  
  308.  
  309. <h2 class="wp-block-heading"><strong>On-page optimisation for local SEO</strong></h2>
  310.  
  311.  
  312.  
  313. <p>Here are some key on-page optimisation techniques for local SEO:</p>
  314.  
  315.  
  316.  
  317. <p>Optimise meta tags: Ensure that your title tags, meta descriptions, and header tags include relevant keywords and location-specific information. This helps search engines understand the content of your pages and improves their visibility in local search results.</p>
  318.  
  319.  
  320.  
  321. <p>Create a landing page for each location. If your business serves many locations, you should create a landing page for every location. Include location-specific content, testimonials, and contact information on these pages to improve their relevance to local search queries.</p>
  322.  
  323.  
  324.  
  325. <p>Optimise URL structure: Use descriptive URLs with relevant keywords and location information. This helps both search engines and users understand what your page is about.</p>
  326.  
  327.  
  328.  
  329. <p>Remember to create high-quality, original content that provides value to your audience. This helps with on-page optimisation, encourages visitors to stay on your site longer, and increases the chances of them converting into customers. Now, let’s move on to off-page optimisation for local SEO.</p>
  330.  
  331.  
  332.  
  333. <h2 class="wp-block-heading"><strong>Off-page optimisation for local SEO</strong></h2>
  334.  
  335.  
  336.  
  337. <p>Here are some effective off-page optimisation techniques for local SEO:</p>
  338.  
  339.  
  340.  
  341. <p>Build high-quality backlinks: Earn links from reputable websites and local directories to improve your website’s authority and visibility in local search results. Focus on getting backlinks from websites relevant to your industry and location.</p>
  342.  
  343.  
  344.  
  345. <p>Optimise your Google My Business listing: Claim and optimise your Google My Business (GMB) listing to ensure your business appears in Google’s Local Pack and Maps. Provide accurate and up-to-date information, including your address, phone number, website URL, and business hours.</p>
  346.  
  347.  
  348.  
  349. <p>Get listed in local directories: Enlist your business in local directories such as Yellow Pages, Yelp, and industry-specific directories. This helps improve your online visibility and increases your chances of appearing in local search results.</p>
  350.  
  351.  
  352.  
  353. <p>By implementing these off-page optimisation techniques, you can improve your website’s authority and visibility in local search results. Now, let’s focus on optimising your Google My Business listing for maximum impact.</p>
  354.  
  355.  
  356.  
  357. <h2 class="wp-block-heading"><strong>Google My Business optimisation</strong></h2>
  358.  
  359.  
  360.  
  361. <p>Here are some tips to optimise your Google My Business listing:</p>
  362.  
  363.  
  364.  
  365. <p>Claim and verify your listing: Claim your <a href="https://www.google.com/intl/en_pk/business/" target="_blank" rel="noopener">GMB </a>listing and go through the verification process to gain full control over your business information.</p>
  366.  
  367.  
  368.  
  369. <p>Optimise your business information: Ensure your business name, phone number, address, and website URL are accurate and consistent across all online platforms. This helps search engines and users find and trust your business.</p>
  370.  
  371.  
  372.  
  373. <p>Add photos and videos. Upload high-quality photos showcasing your products, services, and location. This helps potential customers get a visual representation of your business and increases engagement.</p>
  374.  
  375.  
  376.  
  377. <p>Encourage your customers to leave reviews on your GMB listing. Positive reviews improve your reputation and increase your chances of appearing in the local pack.</p>
  378.  
  379.  
  380.  
  381. <p>By optimising your GMB listing, you get better chances of appearing in Google’s Local Pack and attract more local customers. Now, let’s move on to online reviews and reputation management.</p>
  382.  
  383.  
  384.  
  385. <h2 class="wp-block-heading"><strong>Final Words About Using a local SEO service</strong></h2>
  386.  
  387.  
  388.  
  389. <p>Understanding and leveraging local search ranking factors are essential for a successful SEO strategy. Factors such as relevance, proximity, and prominence are crucial in determining local search rankings. A comprehensive local SEO service can assist businesses in conducting effective keyword research, optimising on-page elements, implementing off-page strategies, and maximising the potential of Google My Business. Furthermore, managing online reviews and building a positive reputation contribute significantly to local SEO success. Regularly tracking and analysing the effectiveness of these strategies is essential for ongoing improvement and sustained local visibility.</p>
  390.  
  391.  
  392.  
  393. <p>Traffic Domination offers a premium <a href="https://trafficdomination.net/seo-mentors-follow-experts-for-2024/">local SEO</a> service that empowers businesses and blogs to manage online success. If you have inquiries, <a href="https://trafficdomination.net/how-to-measure-seo-performance-for-clients/">we’re here to assist</a>. Don’t forget to explore our customised backlink packages. Take action now to secure high-quality backlinks and witness your website’s monthly ranking enhancement. Your competitors will be surprised by the positive impact.</p>
  394. ]]></content:encoded>
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  396. <slash:comments>0</slash:comments>
  397. </item>
  398. <item>
  399. <title>How To Measure SEO Performance For Clients</title>
  400. <link>https://trafficdomination.net/how-to-measure-seo-performance-for-clients/</link>
  401. <comments>https://trafficdomination.net/how-to-measure-seo-performance-for-clients/#respond</comments>
  402. <dc:creator><![CDATA[userfortraffic]]></dc:creator>
  403. <pubDate>Tue, 30 Jan 2024 15:41:48 +0000</pubDate>
  404. <category><![CDATA[Blog]]></category>
  405. <guid isPermaLink="false">https://trafficdomination.net/?p=1259</guid>
  406.  
  407. <description><![CDATA[What Is SEO Performance? SEO performance refers to the measurement of search engine optimization (SEO) strategies and how effective they are at increasing the visibility of a website in search results and attracting traffic. It’s important to know if users find content engaging, explore different pages, and take actions like making purchases or contacting the [&#8230;]]]></description>
  408. <content:encoded><![CDATA[
  409. <p><strong>What Is SEO Performance?</strong><strong></strong></p>
  410.  
  411.  
  412.  
  413. <p>SEO performance refers to the measurement of search engine optimization (SEO) strategies and how effective they are at increasing the visibility of a website in search results and attracting traffic.</p>
  414.  
  415.  
  416.  
  417. <p>It’s important to know if users find content engaging, explore different pages, and take actions like making purchases or contacting the business.</p>
  418.  
  419.  
  420.  
  421. <h1 class="wp-block-heading"><strong>Why Measure SEO Performance?</strong><strong></strong></h1>
  422.  
  423.  
  424.  
  425. <p>There are three key reasons why you should measure SEO performance:</p>
  426.  
  427.  
  428.  
  429. <p><strong>Shows the Value of Your Work</strong></p>
  430.  
  431.  
  432.  
  433. <p>If you sell SEO services, you have to be able to show your clients what they are getting in return for their investment. Measuring SEO performance is how you demonstrate the value of your work to clients.</p>
  434.  
  435.  
  436.  
  437. <p>Most clients won’t understand or care if you tell them you improved page speed or optimized their meta descriptions.</p>
  438.  
  439.  
  440.  
  441. <p>They want to see tangible results.</p>
  442.  
  443.  
  444.  
  445. <p>When you track the right&nbsp;<a href="https://fatjoe.com/blog/seo-metrics/" target="_blank" rel="noreferrer noopener">SEO metrics</a>, you can highlight how your actions have resulted in more traffic, conversions, and other KPIs that matter to your client.</p>
  446.  
  447.  
  448.  
  449. <p><strong>See What’s Working and What’s Not</strong></p>
  450.  
  451.  
  452.  
  453. <p>There is no one-size-fits-all strategy for SEO. There are best practices, but you always need to be ready to adapt.</p>
  454.  
  455.  
  456.  
  457. <p>Measuring SEO performance helps you pinpoint which parts of your SEO strategy are successful and which areas need improvement. This is vital for everything, from keyword selection and <a href="https://trafficdomination.net/link-building-strategy-you-should-have/">link building</a> to on-page optimisation and <a href="https://trafficdomination.net/seo-mentors-follow-experts-for-2024/" target="_blank" rel="noreferrer noopener">technical SEO</a><a href="https://fatjoe.com/blog/technical-seo/" target="_blank" rel="noreferrer noopener">.</a></p>
  458.  
  459.  
  460.  
  461. <p><strong>Keeps You Aligned with Goals</strong></p>
  462.  
  463.  
  464.  
  465. <p>Increasing traffic is a good sign. But it’s not the only aspect you need to keep track of. Your SEO strategy has to be aligned with your client’s business goals.</p>
  466.  
  467.  
  468.  
  469. <p>Tracking SEO performance lets you see if your strategy is helping your client achieve their objectives. For example, you might find that your keyword selection is too broad. That could result in more traffic without having an impact on conversions.</p>
  470.  
  471.  
  472.  
  473. <p>Measuring SEO performance helps you align your strategy with your client’s needs.</p>
  474.  
  475.  
  476.  
  477. <h2 class="wp-block-heading"><strong>Essential Metrics</strong><strong></strong></h2>
  478.  
  479.  
  480.  
  481. <p>Here are the key metrics for measuring the performance of your SEO efforts.</p>
  482.  
  483.  
  484.  
  485. <figure class="wp-block-image size-full"><img decoding="async" width="1024" height="640" src="https://trafficdomination.net/wp-content/uploads/2024/01/Essential-Metrics-To-Track-For-SEO-Performance-1024x640-1.png" alt="track seo performance" class="wp-image-1266" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/Essential-Metrics-To-Track-For-SEO-Performance-1024x640-1.png 1024w, https://trafficdomination.net/wp-content/uploads/2024/01/Essential-Metrics-To-Track-For-SEO-Performance-1024x640-1-300x188.png 300w, https://trafficdomination.net/wp-content/uploads/2024/01/Essential-Metrics-To-Track-For-SEO-Performance-1024x640-1-768x480.png 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure>
  486.  
  487.  
  488.  
  489. <h2 class="wp-block-heading"><strong>Organic Traffic</strong><strong></strong></h2>
  490.  
  491.  
  492.  
  493. <p>Organic traffic is the number of people who visit a website directly from search engines. It’s one of the most important metrics for measuring SEO.</p>
  494.  
  495.  
  496.  
  497. <p>You can access organic traffic data from within your&nbsp;<a href="https://analytics.google.com/" target="_blank" rel="noreferrer noopener">Google Analytics</a><a href="https://analytics.google.com/" target="_blank" rel="noreferrer noopener">&nbsp;account.</a></p>
  498.  
  499.  
  500.  
  501. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="793" height="416" src="https://trafficdomination.net/wp-content/uploads/2024/01/2b295be0-0c3c-4e5a-a448-dae18b8572a1.jpg" alt="session channel" class="wp-image-1264" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/2b295be0-0c3c-4e5a-a448-dae18b8572a1.jpg 793w, https://trafficdomination.net/wp-content/uploads/2024/01/2b295be0-0c3c-4e5a-a448-dae18b8572a1-300x157.jpg 300w, https://trafficdomination.net/wp-content/uploads/2024/01/2b295be0-0c3c-4e5a-a448-dae18b8572a1-768x403.jpg 768w" sizes="(max-width: 793px) 100vw, 793px" /></figure>
  502.  
  503.  
  504.  
  505. <p>Organic traffic is a good indicator of how visible a website is in search results. More traffic typically means the website ranks high in search engine results pages (SERPs) when people search for relevant keywords.</p>
  506.  
  507.  
  508.  
  509. <p>Monitoring organic traffic over time can show how effectively your SEO strategy attracts new visitors. If you see an increase, then your optimization tactics are likely generating results.</p>
  510.  
  511.  
  512.  
  513. <p>If you see a sudden drop or little to no impact on organic search traffic, it indicates that something needs to be changed. It could be that the keywords you are targeting are too competitive, search engine algorithms have changed, or something else you need to investigate.</p>
  514.  
  515.  
  516.  
  517. <h2 class="wp-block-heading"><strong>Bounce Rate</strong><strong></strong></h2>
  518.  
  519.  
  520.  
  521. <p>Bounce rate is the percentage of visitors who land on a website and leave without performing an action like making a purchase or clicking an internal link. They arrive, have a quick look at the page, and leave.</p>
  522.  
  523.  
  524.  
  525. <p>You can add bounce rates to your Google Analytics data by creating a customised report. There is a <a href="https://support.google.com/analytics/answer/12195621?hl=en" target="_blank" rel="noreferrer noopener">useful guide</a> on the Google Help website that shows you how to create customised reports.</p>
  526.  
  527.  
  528.  
  529. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="762" height="229" src="https://trafficdomination.net/wp-content/uploads/2024/01/Google-Analytics-bounce-rate.jpg" alt="Google Analytics bounce rate" class="wp-image-1267" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/Google-Analytics-bounce-rate.jpg 762w, https://trafficdomination.net/wp-content/uploads/2024/01/Google-Analytics-bounce-rate-300x90.jpg 300w" sizes="(max-width: 762px) 100vw, 762px" /></figure>
  530.  
  531.  
  532.  
  533. <p>Bounce rate is important for a few reasons.</p>
  534.  
  535.  
  536.  
  537. <p>First, it shows you if your site is providing what users want when they visit from search engines. A high bounce rate suggests visitors aren’t finding what they’re looking for or your content isn’t engaging.</p>
  538.  
  539.  
  540.  
  541. <p>Bounce rate can also tell you if your keyword strategy is targeting the right audience. If you’re attracting searchers who aren’t interested in what your client has to offer, they’re likely to bounce.</p>
  542.  
  543.  
  544.  
  545. <p>A high bounce rate can also indicate user experience issues. For example, if your site is slow to load, hard to use, or not optimized for mobile users, people will likely get frustrated and leave.</p>
  546.  
  547.  
  548.  
  549. <h2 class="wp-block-heading"><strong>Target Audience</strong><strong></strong></h2>
  550.  
  551.  
  552.  
  553. <p>Knowing who you are trying to reach is the foundation of your SEO strategy. You need to understand if you are attracting the people most likely to be interested in your client’s products or services.</p>
  554.  
  555.  
  556.  
  557. <p>You can gain insights into the demographics and interests of your website visitors in Google Analytics.</p>
  558.  
  559.  
  560.  
  561. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="1024" height="301" src="https://trafficdomination.net/wp-content/uploads/2024/01/Google-Analytics-demographics.jpg" alt="Google Analytics demographics" class="wp-image-1269" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/Google-Analytics-demographics.jpg 1024w, https://trafficdomination.net/wp-content/uploads/2024/01/Google-Analytics-demographics-300x88.jpg 300w, https://trafficdomination.net/wp-content/uploads/2024/01/Google-Analytics-demographics-768x226.jpg 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure>
  562.  
  563.  
  564.  
  565. <p>You can also see user locations and the devices used to access your site.</p>
  566.  
  567.  
  568.  
  569. <p>Compare this data with your client’s target audience profile or buyer personas to see if you are attracting the right people.</p>
  570.  
  571.  
  572.  
  573. <h2 class="wp-block-heading"><strong>Conversion Rates</strong><strong></strong></h2>
  574.  
  575.  
  576.  
  577. <p>Conversions can make or break the success of your SEO campaign.</p>
  578.  
  579.  
  580.  
  581. <p>A conversion is when a user takes a desired action. That could be buying a product, filling out a contact form, or tapping a click-to-call button.</p>
  582.  
  583.  
  584.  
  585. <p>Conversion rate measures the percentage of website visitors that take those desired actions.</p>
  586.  
  587.  
  588.  
  589. <p>You can access this data in Google Analytics. Click on ‘Reports’ in the menu, then select ‘Engagement’ followed by ‘Conversions.’</p>
  590.  
  591.  
  592.  
  593. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="1024" height="300" src="https://trafficdomination.net/wp-content/uploads/2024/01/Google-Analytics-conversions.jpg" alt="Google Analytics conversions" class="wp-image-1268" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/Google-Analytics-conversions.jpg 1024w, https://trafficdomination.net/wp-content/uploads/2024/01/Google-Analytics-conversions-300x88.jpg 300w, https://trafficdomination.net/wp-content/uploads/2024/01/Google-Analytics-conversions-768x225.jpg 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure>
  594.  
  595.  
  596.  
  597. <p>A good conversion rate will depend on your client’s business. Some industries have much higher conversion rates than others.</p>
  598.  
  599.  
  600.  
  601. <p>This metric is important because it is directly linked to your client’s return on investment (ROI). In a&nbsp;<a href="https://databox.com/how-to-calculate-seo-roi" target="_blank" rel="noreferrer noopener">Databox survey</a>, sales and leads were the most used metrics for measuring the ROI of SEO campaigns.</p>
  602.  
  603.  
  604.  
  605. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="783" height="670" src="https://trafficdomination.net/wp-content/uploads/2024/01/Databox-ROI-measurement.jpg" alt="Databox ROI measurement of SEO campaigns" class="wp-image-1265" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/Databox-ROI-measurement.jpg 783w, https://trafficdomination.net/wp-content/uploads/2024/01/Databox-ROI-measurement-300x257.jpg 300w, https://trafficdomination.net/wp-content/uploads/2024/01/Databox-ROI-measurement-768x657.jpg 768w" sizes="(max-width: 783px) 100vw, 783px" /></figure>
  606.  
  607.  
  608.  
  609. <p>You can learn more about calculating the ROI of SEO in our guide.</p>
  610.  
  611.  
  612.  
  613. <p>The more visitors that convert, the more effectively your client will achieve their goals.</p>
  614.  
  615.  
  616.  
  617. <p>Monitoring conversion rates can also help you identify areas that can be improved. For example, if lots of people are adding products to their baskets but fail to complete a purchase, it could indicate issues with your checkout process.</p>
  618.  
  619.  
  620.  
  621. <h2 class="wp-block-heading"><strong>Click-Through Rates</strong><strong></strong></h2>
  622.  
  623.  
  624.  
  625. <p>Click-through rates (CTR) tell you the percentage of people who click on your client’s website after seeing it in search results.</p>
  626.  
  627.  
  628.  
  629. <p>You can access this data in the <a href="https://search.google.com/search-console/about" target="_blank" rel="noreferrer noopener">Google Search Console.</a></p>
  630.  
  631.  
  632.  
  633. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="1024" height="408" src="https://trafficdomination.net/wp-content/uploads/2024/01/Google-Search-Console-CTR.jpg" alt="Google Search Console CTR" class="wp-image-1270" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/Google-Search-Console-CTR.jpg 1024w, https://trafficdomination.net/wp-content/uploads/2024/01/Google-Search-Console-CTR-300x120.jpg 300w, https://trafficdomination.net/wp-content/uploads/2024/01/Google-Search-Console-CTR-768x306.jpg 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure>
  634.  
  635.  
  636.  
  637. <p>CTRs have a direct impact on organic traffic. A high CTR means more people will click on your results and visit your website. There is also&nbsp;<a href="https://moz.com/blog/does-organic-ctr-impact-seo-rankings-new-data" target="_blank" rel="noreferrer noopener">some evidence</a>&nbsp;that CTRs may impact search ranking.</p>
  638.  
  639.  
  640.  
  641. <p>Measuring CTR is an excellent way to judge the performance of your page titles and meta descriptions.</p>
  642.  
  643.  
  644.  
  645. <p>A high CTR indicates that they are appealing to searchers and encourage them to click through to your website. A low CTR could show that your messaging isn’t capturing the attention of searchers.</p>
  646.  
  647.  
  648.  
  649. <h2 class="wp-block-heading"><strong>User Experience</strong><strong></strong></h2>
  650.  
  651.  
  652.  
  653. <p>User experience (UX) refers to how easy and enjoyable it is for people to interact with a website.</p>
  654.  
  655.  
  656.  
  657. <p>If a website is intuitive and simple to use, visitors are more likely to stick around and take action. This can send positive signals to search engines and result in higher rankings.</p>
  658.  
  659.  
  660.  
  661. <p>There are lots of different metrics you can use to track and measure UX. The Page Experience report in Google Search Console is the best place to start.</p>
  662.  
  663.  
  664.  
  665. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="569" height="458" src="https://trafficdomination.net/wp-content/uploads/2024/01/Search-Console-Page-Experience-report.jpg" alt="Search Console Page Experience report" class="wp-image-1274" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/Search-Console-Page-Experience-report.jpg 569w, https://trafficdomination.net/wp-content/uploads/2024/01/Search-Console-Page-Experience-report-300x241.jpg 300w" sizes="(max-width: 569px) 100vw, 569px" /></figure>
  666.  
  667.  
  668.  
  669. <p>This report will provide insights into the UX performance of your URLs. You can see ratings for mobile and desktop users, including page speed and HTTP status<a href="https://fatjoe.com/blog/https/" target="_blank" rel="noreferrer noopener">.</a></p>
  670.  
  671.  
  672.  
  673. <p>But UX goes beyond these aspects.</p>
  674.  
  675.  
  676.  
  677. <p>To get a more detailed picture of how visitors interact with your pages, you can use a tool like Hotjar.</p>
  678.  
  679.  
  680.  
  681. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="939" height="581" src="https://trafficdomination.net/wp-content/uploads/2024/01/Hotjar-screenshot.jpg" alt="Hotjar screenshot" class="wp-image-1272" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/Hotjar-screenshot.jpg 939w, https://trafficdomination.net/wp-content/uploads/2024/01/Hotjar-screenshot-300x186.jpg 300w, https://trafficdomination.net/wp-content/uploads/2024/01/Hotjar-screenshot-768x475.jpg 768w" sizes="(max-width: 939px) 100vw, 939px" /></figure>
  682.  
  683.  
  684.  
  685. <p><a href="https://www.hotjar.com/heatmaps/" target="_blank" rel="noreferrer noopener">Image Source</a></p>
  686.  
  687.  
  688.  
  689. <p>Hotjar provides heatmaps that show which parts of your page users are paying attention to and which parts they neglect.</p>
  690.  
  691.  
  692.  
  693. <p>This is great information for improving the UX of your pages and making sure it’s as easy as possible for users to consume your content and find your CTA buttons.</p>
  694.  
  695.  
  696.  
  697. <h2 class="wp-block-heading"><strong>Relevant Keywords</strong><strong></strong></h2>
  698.  
  699.  
  700.  
  701. <p>Targeting the right keywords makes it more likely you’ll attract visitors interested in what your client has to offer. You can create content and product descriptions that your client’s target audience is searching for.</p>
  702.  
  703.  
  704.  
  705. <p>That’s why keyword research is so important at the start of an SEO project. However, you still need to track and identify relevant keywords over time.</p>
  706.  
  707.  
  708.  
  709. <p>You may find new keyword opportunities or trends that can inform your strategy.</p>
  710.  
  711.  
  712.  
  713. <p>One of the best ways to do this is to compare your client’s keyword coverage to their competitors. Using a tool like&nbsp;<a href="https://www.semrush.com/" target="_blank" rel="noreferrer noopener">Semrush</a>, you can easily compare keyword rankings and identify terms your competitor ranks for, but your client does not.</p>
  714.  
  715.  
  716.  
  717. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="1024" height="433" src="https://trafficdomination.net/wp-content/uploads/2024/01/SEMRush-keyword-gap.jpg" alt="SEMRush keyword gap" class="wp-image-1276" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/SEMRush-keyword-gap.jpg 1024w, https://trafficdomination.net/wp-content/uploads/2024/01/SEMRush-keyword-gap-300x127.jpg 300w, https://trafficdomination.net/wp-content/uploads/2024/01/SEMRush-keyword-gap-768x325.jpg 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure>
  718.  
  719.  
  720.  
  721. <p>Making these relevant keywords part of your SEO strategy can help you drive more organic traffic and potential customers to your client’s website.</p>
  722.  
  723.  
  724.  
  725. <h2 class="wp-block-heading"><strong>Google Search Console</strong><strong></strong></h2>
  726.  
  727.  
  728.  
  729. <p>Google Search Console is an essential tool for measuring SEO performance. It provides data directly from Google to help you monitor and improve your client’s visibility in search results.</p>
  730.  
  731.  
  732.  
  733. <h2 class="wp-block-heading"><strong>Tracking Search Queries</strong><strong></strong></h2>
  734.  
  735.  
  736.  
  737. <p>You can use Google Search Console to see the exact queries people use to find your client’s website in search results.</p>
  738.  
  739.  
  740.  
  741. <p>This data is available in the Performance report.</p>
  742.  
  743.  
  744.  
  745. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="1024" height="624" src="https://trafficdomination.net/wp-content/uploads/2024/01/Google-Search-Console-queries.jpg" alt="Google Search Console queries" class="wp-image-1271" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/Google-Search-Console-queries.jpg 1024w, https://trafficdomination.net/wp-content/uploads/2024/01/Google-Search-Console-queries-300x183.jpg 300w, https://trafficdomination.net/wp-content/uploads/2024/01/Google-Search-Console-queries-768x468.jpg 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure>
  746.  
  747.  
  748.  
  749. <p>Seeing the actual keywords that bring people to your client’s website can give you a clear idea of what users are looking for. It helps you understand if your content matches what your target audience needs.</p>
  750.  
  751.  
  752.  
  753. <p>You can also see which terms are driving the most traffic. This helps you measure the performance of your SEO efforts and keyword targeting.</p>
  754.  
  755.  
  756.  
  757. <p>In some cases, you may find that you are ranking for queries you hadn’t targeted in your content. With a little on-page optimisation, you could increase your ranking for these terms and drive more organic traffic to your content.</p>
  758.  
  759.  
  760.  
  761. <p>Query Hunter is a tool that makes this process much easier. It analyses your Search Console data and shows you the “low-hanging fruit” keywords where you currently rank on the second page of results.</p>
  762.  
  763.  
  764.  
  765. <p>These are possible SEO quick wins. Optimizing for these terms can see you jump onto the first page of the SERP and boost your organic traffic.</p>
  766.  
  767.  
  768.  
  769. <h2 class="wp-block-heading"><strong>Ranking Factors and SEO Keyword Rankings</strong></h2>
  770.  
  771.  
  772.  
  773. <p>Keyword rankings tell you where your client’s website currently ranks in search results. It’s the most popular way to measure the success of an SEO strategy.</p>
  774.  
  775.  
  776.  
  777. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="808" height="540" src="https://trafficdomination.net/wp-content/uploads/2024/01/Measuring-SEO-strategy-success-graph.jpg" alt="Measuring SEO strategy success graph" class="wp-image-1273" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/Measuring-SEO-strategy-success-graph.jpg 808w, https://trafficdomination.net/wp-content/uploads/2024/01/Measuring-SEO-strategy-success-graph-300x200.jpg 300w, https://trafficdomination.net/wp-content/uploads/2024/01/Measuring-SEO-strategy-success-graph-768x513.jpg 768w" sizes="(max-width: 808px) 100vw, 808px" /></figure>
  778.  
  779.  
  780.  
  781. <p>The higher you rank in search results for relevant keywords, the more traffic you will attract from Google.</p>
  782.  
  783.  
  784.  
  785. <p>Google Search Console provides an overall average ranking position for your website and an average position for specific search queries. This information is key for understanding SEO performance.</p>
  786.  
  787.  
  788.  
  789. <p>You can see which keywords you currently rank well for and the pages you need to improve.</p>
  790.  
  791.  
  792.  
  793. <p>This tool has a bunch of other useful features. Check out our Google Search Console quickstart guide if you need help getting set up.</p>
  794.  
  795.  
  796.  
  797. <h2 class="wp-block-heading"><strong>Ultimate Goal: Maximising Results</strong></h2>
  798.  
  799.  
  800.  
  801. <p>Measuring SEO performance isn’t just about creating flashy reports for your clients. It’s about learning from data and maximizing results.</p>
  802.  
  803.  
  804.  
  805. <h2 class="wp-block-heading"><strong>SEO Strategies and Campaigns</strong></h2>
  806.  
  807.  
  808.  
  809. <p>Every client you work with will be unique. You need to adapt your strategy based on the client’s goals and audience, as well as SEO performance metrics.</p>
  810.  
  811.  
  812.  
  813. <p>The key thing is to use data to drive your decision-making. Regularly analyzing data from Google Analytics, Google Search Console, and other SEO tools can help you make informed decisions about your SEO strategies.</p>
  814.  
  815.  
  816.  
  817. <p>Keep track of which keywords bring traffic to your client’s website and which are underperforming. You may need to adapt your strategy or switch up your target keywords based on search trends or if your client’s business changes.</p>
  818.  
  819.  
  820.  
  821. <p>It’s also important to monitor and adjust your&nbsp;<a href="https://fatjoe.com/link-building/" target="_blank" rel="noreferrer noopener">link building</a>&nbsp;strategy. You can use SEO tools to measure the impact of your link building efforts and optimize your tactics.</p>
  822.  
  823.  
  824.  
  825. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="1024" height="471" src="https://trafficdomination.net/wp-content/uploads/2024/01/SEMRush-analytics-overview.jpg" alt="SEMRush analytics overview" class="wp-image-1275" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/SEMRush-analytics-overview.jpg 1024w, https://trafficdomination.net/wp-content/uploads/2024/01/SEMRush-analytics-overview-300x138.jpg 300w, https://trafficdomination.net/wp-content/uploads/2024/01/SEMRush-analytics-overview-768x353.jpg 768w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure>
  826.  
  827.  
  828.  
  829. <p>Make sure you keep your clients updated with regular reports on how their SEO is performing. Clear communication can help build trust and keep everyone on the same page. It’s also an excellent opportunity to showcase your wins and prove your worth.</p>
  830.  
  831.  
  832.  
  833. <h2 class="wp-block-heading"><strong>Making SEO Data Work for Your Clients</strong><strong></strong></h2>
  834.  
  835.  
  836.  
  837. <p>Measuring performance is one of the most important aspects of running an SEO campaign. It’s how you demonstrate your value and how you maximize results.</p>
  838.  
  839.  
  840.  
  841. <p>By measuring the right metrics, you can finetune your strategy, drive more traffic, and generate more sales and leads for your clients.</p>
  842. ]]></content:encoded>
  843. <wfw:commentRss>https://trafficdomination.net/how-to-measure-seo-performance-for-clients/feed/</wfw:commentRss>
  844. <slash:comments>0</slash:comments>
  845. </item>
  846. <item>
  847. <title>Link Building Strategy: 5 Reasons Your Company Should Have</title>
  848. <link>https://trafficdomination.net/link-building-strategy-you-should-have/</link>
  849. <comments>https://trafficdomination.net/link-building-strategy-you-should-have/#respond</comments>
  850. <dc:creator><![CDATA[userfortraffic]]></dc:creator>
  851. <pubDate>Mon, 29 Jan 2024 09:47:19 +0000</pubDate>
  852. <category><![CDATA[Blog]]></category>
  853. <guid isPermaLink="false">https://trafficdomination.net/?p=1247</guid>
  854.  
  855. <description><![CDATA[Introduction to Link Building Yes, the stuff on your site is excellent. But still, is your intended audience finding it? Unfortunately, your material may be quickly buried behind higher-ranking sites due to the volume of information produced and released by other businesses. This is the reason Link-Building strategy is crucial for companies to consider. Backlinks [&#8230;]]]></description>
  856. <content:encoded><![CDATA[
  857. <h1 class="wp-block-heading">Introduction to Link Building</h1>
  858.  
  859.  
  860.  
  861. <p>Yes, the stuff on your site is excellent. But still, is your intended audience finding it? Unfortunately, your material may be quickly buried behind higher-ranking sites due to the volume of information produced and released by other businesses. This is the reason Link-Building strategy is crucial for companies to consider. Backlinks are the practice of acquiring links from trustworthy, authoritative, and extraordinary websites.</p>
  862.  
  863.  
  864.  
  865. <p>Affordable <a href="https://trafficdomination.net/quality-backlink-seo-services/">link building</a> used to be automatic, but with Google’s most recent algorithm update, link building is now more rigorous. The algorithm pushes brands to choose quality connections that go to high-quality, reliable content, which now penalizes companies that use purchased links or link farms. Even if link development is complex, practical advantages may offer your company the power it requires and affect how your identity is viewed online. Below are a few advantages that your company can enjoy by creating a link-building strategy.</p>
  866.  
  867.  
  868.  
  869. <figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="256" src="https://trafficdomination.net/wp-content/uploads/2024/01/Logo-1200x300-1.png-1024x256.webp" alt="link building search result" class="wp-image-1256" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/Logo-1200x300-1.png-1024x256.webp 1024w, https://trafficdomination.net/wp-content/uploads/2024/01/Logo-1200x300-1.png-300x75.webp 300w, https://trafficdomination.net/wp-content/uploads/2024/01/Logo-1200x300-1.png-768x192.webp 768w, https://trafficdomination.net/wp-content/uploads/2024/01/Logo-1200x300-1.png.webp 1200w" sizes="(max-width: 1024px) 100vw, 1024px" /></figure>
  870.  
  871.  
  872.  
  873. <h2 class="wp-block-heading">1.  An increase in Link Building</h2>
  874.  
  875.  
  876.  
  877. <p>The term “domain authority” describes how many and what kind of backlinks a website has overall. When you connect to other websites from your site or articles, you pass on quality backlinks, which boosts your online visibility and increases your article’s rating. In addition, the likelihood of turning up in pertinent searches will grow with your link building, which will also help your&nbsp;<a href="https://getbacklinks.net/how-do-i-get-seo-backlinks-from-an-infographic/" target="_blank" rel="noopener">SEO rankings</a>. Just be sure to utilize do-follow connections when publishing on websites related to your industry rather than no-follow ones.</p>
  878.  
  879.  
  880.  
  881. <h2 class="wp-block-heading">2.&nbsp; Increase indexing speed</h2>
  882.  
  883.  
  884.  
  885. <p>If you would like your site to be identified, backlinks are essential for getting it scanned. Google takes a trail via your links as it crawls the website, which ultimately results in the web browser glancing at your webpage. Because a sitemap includes every connection on the site, Google may utilize it to examine it thoroughly, and it is advised that you establish one for your webpage. In addition to having quality content, getting more backlinks makes you appear to be a trustworthy and reliable source to browsers, which can hasten the indexing and inclusion of your site in SERPs.</p>
  886.  
  887.  
  888.  
  889. <h2 class="wp-block-heading">3.  Boost referral traffic</h2>
  890.  
  891.  
  892.  
  893. <p>Referral traffic would be the volume of traffic you receive from users who access your links via sources apart from immediate traffic and search engine listings. You may increase the number of people who see your website and increase conversions by sharing your URLs on other pages, like social bookmarking websites. Do not forget to link up strategically to ensure your hyperlinks are appropriate for the location where you publish them and to draw clients whose preferences coincide with what you&#8217;ve got to offer.</p>
  894.  
  895.  
  896.  
  897. <h2 class="wp-block-heading">4.&nbsp; Permit brand presence and visibility.</h2>
  898.  
  899.  
  900.  
  901. <p>By including hyperlinks to your material on other sites, you can boost the number of individuals who visit your website and discover what you’ve to give. You have to showcase your business and what you provide or sell in addition to increasing website traffic—affiliating your business with high-quality content priming it as an authority and subject matter specialist in your sector.</p>
  902.  
  903.  
  904.  
  905. <p>Brand exposure and awareness-raising require investment. Becoming a trademark people know for a specific area of expertise requires effort and money. However, you would be capable of demonstrating your expertise on a topic and building the company reputation that can help your company succeed by continuously putting your business out there and being where you know the market is.</p>
  906.  
  907.  
  908.  
  909. <h2 class="wp-block-heading">5.&nbsp; Permanent investments</h2>
  910.  
  911.  
  912.  
  913. <p>Link building is frequently disregarded instead of search engine optimization. But<a href="https://www.clickz.com/link-development-the-key-to-successful-seo/" target="_blank" rel="noopener">&nbsp;link development is more long-lasting since SEM</a>&nbsp;offers transient sponsored exposure online. These links are permanent unless you remove them or your social networking sites close. If you don’t have the money for ongoing someone to get on SERPs, you may gain referral traffic from these hyperlinks for as long as they are active, which is preferable in the long run.</p>
  914.  
  915.  
  916.  
  917. <h2 class="wp-block-heading">To conclude</h2>
  918.  
  919.  
  920.  
  921. <p>Although the value of links for Sem has been hotly debated over the last several years, Google is verified that links are still among the top three rankings on their web browser, and it’s possible to guarantee links will continue to play a significant role in your results. Before 2012, backlinks centered more on the number of links than the quality of connections, but the rules have changed. So spend effort acquiring high-quality links to ensure future success.</p>
  922.  
  923.  
  924.  
  925. <p>Because of the limitations of the Google Penguin engine, backlinks may appear tiresome, yet they will undoubtedly help your business in the long term. Instead, use this as a chance to establish links and produce high-quality content deliberately. Using the proper&nbsp;<a href="https://getbacklinks.net/how-to-buy-backlinks-the-right-way/" target="_blank" rel="noopener">link-building strategy</a>&nbsp;will significantly impact your company’s internet profile.</p>
  926.  
  927.  
  928.  
  929. <p>There are several methods for obtaining backlinks. As your group, discuss how you may include additional backlinks into your promotional campaigns. Calling out to potential business colleagues for a backlink exchange or sending a blog entry to an e-commerce journal might be all it takes. Your website’s foundation is strengthened by backlinks, giving you an excellent base from which to rocket up the ranks!</p>
  930.  
  931.  
  932.  
  933. <p>So, do you have a link-building strategy that makes your site stand out from the crowd?</p>
  934. ]]></content:encoded>
  935. <wfw:commentRss>https://trafficdomination.net/link-building-strategy-you-should-have/feed/</wfw:commentRss>
  936. <slash:comments>0</slash:comments>
  937. </item>
  938. <item>
  939. <title>10 SEO Quick Wins For Your Clients</title>
  940. <link>https://trafficdomination.net/10-seo-quick-wins-for-your-clients/</link>
  941. <comments>https://trafficdomination.net/10-seo-quick-wins-for-your-clients/#respond</comments>
  942. <dc:creator><![CDATA[userfortraffic]]></dc:creator>
  943. <pubDate>Mon, 29 Jan 2024 08:02:40 +0000</pubDate>
  944. <category><![CDATA[Blog]]></category>
  945. <guid isPermaLink="false">https://trafficdomination.net/?p=1209</guid>
  946.  
  947. <description><![CDATA[1. Claim Their Google Business Profile This is one of the most basic but powerful strategies. Set up and optimize a Google Business Profile (GBP) for your client. Make sure the profile is listed in the right category with up-to-date information and relevant images. According to a recent&#160;Databox survey, SEOs rank GBP in the top [&#8230;]]]></description>
  948. <content:encoded><![CDATA[
  949. <h1 class="wp-block-heading"><strong>1. Claim Their Google Business Profile</strong></h1>
  950.  
  951.  
  952.  
  953. <p>This is one of the most basic but powerful strategies. Set up and optimize a Google Business Profile (GBP) for your client.</p>
  954.  
  955.  
  956.  
  957. <p>Make sure the profile is listed in the right category with up-to-date information and relevant images.</p>
  958.  
  959.  
  960.  
  961. <p>According to a recent&nbsp;<a href="https://databox.com/google-my-business-seo" target="_blank" rel="noreferrer noopener">Databox survey</a>, SEOs rank GBP in the top two channels that local businesses should spend more time on:</p>
  962.  
  963.  
  964.  
  965. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="758" height="352" src="https://trafficdomination.net/wp-content/uploads/2024/01/7.jpg" alt="image1" class="wp-image-1212" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/7.jpg 758w, https://trafficdomination.net/wp-content/uploads/2024/01/7-300x139.jpg 300w" sizes="(max-width: 758px) 100vw, 758px" /></figure>
  966.  
  967.  
  968.  
  969. <p>It’s essential for brick-and-mortar stores. Around&nbsp;<a href="https://99firms.com/blog/local-seo-statistics/" target="_blank" rel="noreferrer noopener">86% of people</a>&nbsp;use Google Maps to find local businesses.</p>
  970.  
  971.  
  972.  
  973. <p>It will take around 1-2 weeks for your client’s business to be listed on the local map search. This listing will increase footfall, website traffic, and direct phone call inquiries.</p>
  974.  
  975.  
  976.  
  977. <h2 class="wp-block-heading"><strong>2. Use Google Ads To Get Quick Traffic And Conversions</strong><strong></strong></h2>
  978.  
  979.  
  980.  
  981. <p>Clients want immediate results, and that’s what pay-per-click (PPC) can deliver.</p>
  982.  
  983.  
  984.  
  985. <p>Kickstart your SEO strategy with a targeted Google Ads campaign.</p>
  986.  
  987.  
  988.  
  989. <p>Target low-cost local keywords for service pages to bring in immediate leads. You can also create ads for revenue-generating blog pages.</p>
  990.  
  991.  
  992.  
  993. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="574" height="531" src="https://trafficdomination.net/wp-content/uploads/2024/01/joe-x.png" alt="seo joe" class="wp-image-1234" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/joe-x.png 574w, https://trafficdomination.net/wp-content/uploads/2024/01/joe-x-300x278.png 300w" sizes="(max-width: 574px) 100vw, 574px" /></figure>
  994.  
  995.  
  996.  
  997. <p>Use PPC data to refine your SEO strategy.</p>
  998.  
  999.  
  1000.  
  1001. <p>Once your ad campaign is up and running, you’ll be able to see which keywords and pages generate the best results.</p>
  1002.  
  1003.  
  1004.  
  1005. <p>Then, you can optimize your pages and create new content to transition to organic traffic.</p>
  1006.  
  1007.  
  1008.  
  1009. <p>This strategy can bring quick wins and long-term benefits to your client.</p>
  1010.  
  1011.  
  1012.  
  1013. <h2 class="wp-block-heading"><strong>3. Strengthen Money Pages With Internal Links</strong><strong></strong></h2>
  1014.  
  1015.  
  1016.  
  1017. <p>Generally, most backlinks point to informational pages. These pages provide valuable content that other people want to reference and share.</p>
  1018.  
  1019.  
  1020.  
  1021. <p>It’s more challenging to&nbsp;<a href="https://trafficdomination.net/quality-backlink-seo-services/" target="_blank" rel="noreferrer noopener">get backlinks</a>&nbsp;for your conversion-focused pages.</p>
  1022.  
  1023.  
  1024.  
  1025. <p>But you can pass on some of the authority of your informational blog posts with internal links.</p>
  1026.  
  1027.  
  1028.  
  1029. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="574" height="531" src="https://trafficdomination.net/wp-content/uploads/2024/01/sam-poyan.png" alt="seo sam poyan" class="wp-image-1235" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/sam-poyan.png 574w, https://trafficdomination.net/wp-content/uploads/2024/01/sam-poyan-300x278.png 300w" sizes="(max-width: 574px) 100vw, 574px" /></figure>
  1030.  
  1031.  
  1032.  
  1033. <p>Start by identifying the pages that directly drive business value. These could be your product pages, service pages, or landing pages.</p>
  1034.  
  1035.  
  1036.  
  1037. <p>Then, you need to find opportunities to link to these target pages from relevant pages on your website.</p>
  1038.  
  1039.  
  1040.  
  1041. <p>Google’s&nbsp;search operators&nbsp;are really helpful for this task.</p>
  1042.  
  1043.  
  1044.  
  1045. <p>For example, let’s say we wanted to boost the authority of our&nbsp;<a href="https://trafficdomination.net/quality-backlink-seo-services/" target="_blank" rel="noreferrer noopener">guide on internal linking</a><a href="https://fatjoe.com/internal-linking/" target="_blank" rel="noreferrer noopener">.</a></p>
  1046.  
  1047.  
  1048.  
  1049. <p>Using the site: operator, we would search for site: &#8220;trafficdomination.net/quality-backlink-seo-services/” on Google. This shows all the pages on our site related to “internal linking.”</p>
  1050.  
  1051.  
  1052.  
  1053. <p>Then, check the pages to make sure you’re linking to the target page.</p>
  1054.  
  1055.  
  1056.  
  1057. <p>The anchor text matters for your internal links. It should give users a clear idea about the content of the linked page.</p>
  1058.  
  1059.  
  1060.  
  1061. <p>If it fits the context of the linking page, you can use your target keywords as the anchor text.</p>
  1062.  
  1063.  
  1064.  
  1065. <p>It’s a good idea to start with informational pages with the most backlinks. These pages can pass on more authority.</p>
  1066.  
  1067.  
  1068.  
  1069. <h2 class="wp-block-heading"><strong>4. Get ‘Easy’ Backlinks</strong><strong></strong></h2>
  1070.  
  1071.  
  1072.  
  1073. <p>The average webmaster receives dozens of cold emails each week from people looking to get backlinks.</p>
  1074.  
  1075.  
  1076.  
  1077. <p>Even if you have some awesome content or a really cool infographic, earning high-quality backlinks is super tough.</p>
  1078.  
  1079.  
  1080.  
  1081. <p>But there are a couple of ways to earn ‘easy’ backlinks.</p>
  1082.  
  1083.  
  1084.  
  1085. <h2 class="wp-block-heading"><strong>Leverage Established Relationships</strong></h2>
  1086.  
  1087.  
  1088.  
  1089. <p>Your client’s existing connections with suppliers, customers, and partners offer golden opportunities for&nbsp;<a href="https://trafficdomination.net/quality-backlink-seo-services/" target="_blank" rel="noreferrer noopener">link building</a><a href="https://fatjoe.com/link-building/" target="_blank" rel="noreferrer noopener">.</a></p>
  1090.  
  1091.  
  1092.  
  1093. <p>Many of these businesses will have been operating for several years and have aged website domains (which Google loves!).</p>
  1094.  
  1095.  
  1096.  
  1097. <p>Reach out to them and ask if they can link to your client on their partner, distributor, or supplier page. Offer to write the copy, so all they need to do is copy and paste it.</p>
  1098.  
  1099.  
  1100.  
  1101. <p>You can make the request more personal and increase the chances of landing a link by calling them.</p>
  1102.  
  1103.  
  1104.  
  1105. <p>This will help you stand out from the dozens of emails they get from people asking for backlinks.</p>
  1106.  
  1107.  
  1108.  
  1109. <p><strong>Reclaim Lost Backlinks</strong></p>
  1110.  
  1111.  
  1112.  
  1113. <p>There are a ton of reasons why you might lose backlinks.</p>
  1114.  
  1115.  
  1116.  
  1117. <p>You can use a tool like Ahrefs and Semrush to&nbsp;monitor your backlinks&nbsp;to see which sites have dropped your link. Then, reach out to see if you can re-establish the lost connection.</p>
  1118.  
  1119.  
  1120.  
  1121. <p>You also want to keep track of links pointing to 404 pages on your website. These links won’t pass on any authority unless you set up a 301 redirect.</p>
  1122.  
  1123.  
  1124.  
  1125. <h2 class="wp-block-heading"><strong>5. Refresh Content To Boost Your Keyword Rankings</strong><strong></strong></h2>
  1126.  
  1127.  
  1128.  
  1129. <p>The number of organic clicks and traffic a page gets is hugely influenced by its ranking position.</p>
  1130.  
  1131.  
  1132.  
  1133. <p>If your clients have pages currently ranking just outside of the top 10 results, you can significantly boost organic traffic by pushing them up onto the first page.</p>
  1134.  
  1135.  
  1136.  
  1137. <p>You can use Google Search Console (GSC) to see which keywords your client’s pages rank for.</p>
  1138.  
  1139.  
  1140.  
  1141. <p>Make a note of the pages that are currently ranking in positions 11-29. These have the greatest potential for traffic with the least amount of work.</p>
  1142.  
  1143.  
  1144.  
  1145. <p>Next, take a look at the top three websites that rank for your target keyword and compare these articles against your clients.</p>
  1146.  
  1147.  
  1148.  
  1149. <p>Are they using more images or videos?</p>
  1150.  
  1151.  
  1152.  
  1153. <p>Is the content more in-depth?</p>
  1154.  
  1155.  
  1156.  
  1157. <p>Your goal is to make your client’s content more valuable than the pages that currently rank in the top three.</p>
  1158.  
  1159.  
  1160.  
  1161. <p>Once you’ve updated the page, use the Request Indexing tool in GSC to let Google know about the changes.</p>
  1162.  
  1163.  
  1164.  
  1165. <h2 class="wp-block-heading"><strong>6. Improve Website Speed</strong><strong></strong></h2>
  1166.  
  1167.  
  1168.  
  1169. <p>Page speed is a confirmed ranking factor.</p>
  1170.  
  1171.  
  1172.  
  1173. <p>Google even has a whole section on speed in its&nbsp;<a href="https://web.dev/articles/why-speed-matters" target="_blank" rel="noreferrer noopener">dev guidelines</a><a href="https://web.dev/articles/why-speed-matters" target="_blank" rel="noreferrer noopener">.</a></p>
  1174.  
  1175.  
  1176.  
  1177. <p>If your competitors’ websites load a few seconds faster, that can be the difference between them ranking above your client.</p>
  1178.  
  1179.  
  1180.  
  1181. <p>To get an instant snapshot of your client’s website speed, use&nbsp;<a href="https://pagespeed.web.dev/" target="_blank" rel="noreferrer noopener">PageSpeed Insights</a><a href="https://pagespeed.web.dev/" target="_blank" rel="noreferrer noopener">.</a></p>
  1182.  
  1183.  
  1184.  
  1185. <p>The tool will test your website and provide a score out of 100.</p>
  1186.  
  1187.  
  1188.  
  1189. <p>It will also give recommendations on how you can improve site speed. If your client is using WordPress, downloading a few plugins will see your numbers go up.</p>
  1190.  
  1191.  
  1192.  
  1193. <p>It’s not always possible to get 100/100. Ecommerce stores typically score lower due to all the images and buttons listed on their product pages.</p>
  1194.  
  1195.  
  1196.  
  1197. <p>Amazon only scores 42 for mobile devices.</p>
  1198.  
  1199.  
  1200.  
  1201. <p>You can check the speed of competitor websites to get an idea of the score you should be aiming for. Generally, you should try to get at least 75/100 for both mobile and desktop.</p>
  1202.  
  1203.  
  1204.  
  1205. <p>Improving site speed will also help you to maximize conversions and get more value out of your existing traffic.</p>
  1206.  
  1207.  
  1208.  
  1209. <p>Of course, page speed optimization is a core focus of&nbsp;technical SEO, and you can go deep on this, but there are usually some pretty quick fixes you can make for quick wins. Perhaps simple image compression or cutting back on having too many embeds on one page.</p>
  1210.  
  1211.  
  1212.  
  1213. <h2 class="wp-block-heading"><strong>7. Make Sure Google Can Crawl And Index Your Pages</strong><strong></strong></h2>
  1214.  
  1215.  
  1216.  
  1217. <p>If Google can’t index your content, your page won’t rank in search results.</p>
  1218.  
  1219.  
  1220.  
  1221. <p>You can see which pages are currently indexed in the Page Indexing report in GSC.</p>
  1222.  
  1223.  
  1224.  
  1225. <p>You can also use the URL Inspection Tool to see if a specific web page is indexed or experiencing any crawl errors. It will also provide recommendations on how to fix issues.</p>
  1226.  
  1227.  
  1228.  
  1229. <p>Solving these errors can provide an immediate boost in search visibility.</p>
  1230.  
  1231.  
  1232.  
  1233. <p>It’s also a good idea to update your XML sitemap with all the pages that you want to be indexed. Your sitemap helps search engines discover and index content they might miss during crawling.</p>
  1234.  
  1235.  
  1236.  
  1237. <p>You can create a sitemap manually or use a third-party plugin or app.</p>
  1238.  
  1239.  
  1240.  
  1241. <p>Next, you want to check your client’s robots.txt file.</p>
  1242.  
  1243.  
  1244.  
  1245. <p>This file tells search engines which pages they should or shouldn’t crawl and index.</p>
  1246.  
  1247.  
  1248.  
  1249. <p>Make sure you’re not unintentionally blocking important pages. You can check this using Google’s&nbsp;robots.txt Tester<a href="https://www.google.com/webmasters/tools/robots-testing-tool" target="_blank" rel="noreferrer noopener">.</a></p>
  1250.  
  1251.  
  1252.  
  1253. <p>Once you’ve addressed any issues, use the URL Inspection Tool in GSC to request indexing.</p>
  1254.  
  1255.  
  1256.  
  1257. <h2 class="wp-block-heading"><strong>8. Rewrite Page Titles And Meta Descriptions</strong><strong></strong></h2>
  1258.  
  1259.  
  1260.  
  1261. <p>Searchers read page titles and meta descriptions when deciding which website to click on.</p>
  1262.  
  1263.  
  1264.  
  1265. <p>Optimizing these elements is one of the fastest ways to increase organic clickthrough rates (CTR) and boost website traffic.</p>
  1266.  
  1267.  
  1268.  
  1269. <p>First, use GSC to see which of your pages are generating impressions but failing to attract clicks.</p>
  1270.  
  1271.  
  1272.  
  1273. <p>These are the pages you want to focus on.</p>
  1274.  
  1275.  
  1276.  
  1277. <p>Next, rewrite the title tag to make it more click-worthy.</p>
  1278.  
  1279.  
  1280.  
  1281. <p>A good tactic here is to provide the searcher with instant gratification on what they will learn when they click the link.</p>
  1282.  
  1283.  
  1284.  
  1285. <p>Here are some great examples for the search query “how to get rid of hiccups”:</p>
  1286.  
  1287.  
  1288.  
  1289. <p>Each title solves a problem or states what the searcher is going to learn.</p>
  1290.  
  1291.  
  1292.  
  1293. <p>There’s a clear value proposition.</p>
  1294.  
  1295.  
  1296.  
  1297. <p>If you need some help writing attention-grabbing titles, you can use our free&nbsp;Blog Post Title Generator Tool<a href="https://fatjoe.com/blog-title-generator/" target="_blank" rel="noreferrer noopener">.</a></p>
  1298.  
  1299.  
  1300.  
  1301. <p>Once you’ve nailed a benefit-driven title tag, back it up with an informational meta description.</p>
  1302.  
  1303.  
  1304.  
  1305. <p>If you need some inspiration, you can use tools&nbsp;to spy on the meta descriptions of competing pages.</p>
  1306.  
  1307.  
  1308.  
  1309. <p>Use the problem-solution style of writing. Lead with the problem the searcher is facing, and then tell them the solution you’re providing.</p>
  1310.  
  1311.  
  1312.  
  1313. <p>This SEO quick win is pretty much instant. Your client will see an increase in traffic right away.</p>
  1314.  
  1315.  
  1316.  
  1317. <h2 class="wp-block-heading"><strong>9. Get Rich Results With Schema Markup</strong><strong></strong></h2>
  1318.  
  1319.  
  1320.  
  1321. <p>Rewriting your titles isn’t the only way to improve your CTR.</p>
  1322.  
  1323.  
  1324.  
  1325. <p>You can also use schema markup to enhance the presentation of your pages in search results.</p>
  1326.  
  1327.  
  1328.  
  1329. <p>Google uses&nbsp;schema markup&nbsp;to create ‘rich results.’</p>
  1330.  
  1331.  
  1332.  
  1333. <p>Here’s an example of a standard search result:</p>
  1334.  
  1335.  
  1336.  
  1337. <p>And here’s an example of a rich result:</p>
  1338.  
  1339.  
  1340.  
  1341. <p>Rich results contain more information about the page. For a product page that can include pricing, ratings, reviews, images, and stock levels.</p>
  1342.  
  1343.  
  1344.  
  1345. <p>These additional details can make your results more eye-catching and significantly boost CTRs.</p>
  1346.  
  1347.  
  1348.  
  1349. <p>A&nbsp;recent study&nbsp;found that rich results on page one are clicked 58% of the time, compared to 41% for standard results.</p>
  1350.  
  1351.  
  1352.  
  1353. <p>If your client’s competitors are not using it, schema markup can bring in a ton of extra traffic.</p>
  1354.  
  1355.  
  1356.  
  1357. <p>The easiest way to add schema to your pages is to use Google’s&nbsp;<a href="https://www.google.com/webmasters/markup-helper/u/0/" target="_blank" rel="noreferrer noopener">Structured Data Markup Helper</a><a href="https://www.google.com/webmasters/markup-helper/u/0/" target="_blank" rel="noreferrer noopener">.</a></p>
  1358.  
  1359.  
  1360.  
  1361. <p>Choose the type of page you’re marking up, paste in your URL, and click “Start Tagging.”</p>
  1362.  
  1363.  
  1364.  
  1365. <p>Highlight parts of your content and select what the text represents from the dropdown menu:</p>
  1366.  
  1367.  
  1368.  
  1369. <p>Once you’ve tagged all the relevant items on your page, click the “Create HTML” button. Then, add the structured data to the head section of your HTML.</p>
  1370.  
  1371.  
  1372.  
  1373. <p>You can use Google’s&nbsp;Rich Results Test&nbsp;to check that the schema has been added correctly.</p>
  1374.  
  1375.  
  1376.  
  1377. <p>It’s best to start by adding schema markup to your best-performing pages first. These are the pages that generate the most impressions and can have the biggest impact on organic traffic.</p>
  1378.  
  1379.  
  1380.  
  1381. <h2 class="wp-block-heading"><strong>10. Find “Low-Hanging Fruit” Keywords</strong><strong></strong></h2>
  1382.  
  1383.  
  1384.  
  1385. <p>“Low-hanging fruit” keywords are the terms your competitors are ranking for that you can outrank by producing a superior piece of content. These are also known as&nbsp;long-tail keywords.</p>
  1386.  
  1387.  
  1388.  
  1389. <p>You can use&nbsp;keyword research&nbsp;tools like Ahrefs and Semrush to see which websites your client competes against in the search engine results pages (SERPs).</p>
  1390.  
  1391.  
  1392.  
  1393. <p>Look for websites that have lower authority but generate consistent organic traffic.</p>
  1394.  
  1395.  
  1396.  
  1397. <p>Once you’ve found a competing site with lower domain authority, analyze its keyword rankings. The goal is to identify high search volume, relevant keywords they rank for in the top 10 search results.</p>
  1398.  
  1399.  
  1400.  
  1401. <p>Once you’ve built a list of potential keywords, integrate them into your&nbsp;content strategy<a href="https://fatjoe.com/content-strategy/" target="_blank" rel="noreferrer noopener">.</a></p>
  1402.  
  1403.  
  1404.  
  1405. <p>Produce content that’s better than your competitors, and you’ll climb the rankings.</p>
  1406.  
  1407.  
  1408.  
  1409. <h2 class="wp-block-heading"><strong>Gain Momentum with Quick SEO Wins</strong><strong></strong></h2>
  1410.  
  1411.  
  1412.  
  1413. <p>Some of these tips will give you an immediate boost, while others might take a little time to see increased traffic and search rankings.</p>
  1414.  
  1415.  
  1416.  
  1417. <p>These strategies are more than just short-term solutions. When you add them all up, they provide a foundation for long-term SEO success.</p>
  1418.  
  1419.  
  1420.  
  1421. <p>If you grab a strong coffee and tuck your phone away, you can knock out most of these SEO tips in just one day.</p>
  1422.  
  1423.  
  1424.  
  1425. <p>This time next week, you’ll be able to show your client a boost in rankings and traffic.</p>
  1426. ]]></content:encoded>
  1427. <wfw:commentRss>https://trafficdomination.net/10-seo-quick-wins-for-your-clients/feed/</wfw:commentRss>
  1428. <slash:comments>0</slash:comments>
  1429. </item>
  1430. <item>
  1431. <title>SEO Mentors: The Top 13 Must-Follow Experts for 2024</title>
  1432. <link>https://trafficdomination.net/seo-mentors-follow-experts-for-2024/</link>
  1433. <comments>https://trafficdomination.net/seo-mentors-follow-experts-for-2024/#respond</comments>
  1434. <dc:creator><![CDATA[userfortraffic]]></dc:creator>
  1435. <pubDate>Mon, 29 Jan 2024 06:14:24 +0000</pubDate>
  1436. <category><![CDATA[Blog]]></category>
  1437. <category><![CDATA[seo]]></category>
  1438. <category><![CDATA[seo 2024]]></category>
  1439. <category><![CDATA[seo mentor]]></category>
  1440. <guid isPermaLink="false">https://trafficdomination.net/?p=1173</guid>
  1441.  
  1442. <description><![CDATA[SEO isn’t easy. There’s a lot to keep track of, and Google changes the goalposts with every update. But there’s a thriving SEO community to help you. You can learn from the&#160;top experts and SEO mentors. And that’s what we’re going to cover in this post. You’ll discover the&#160;top SEO mentors&#160;you should pay attention to [&#8230;]]]></description>
  1443. <content:encoded><![CDATA[
  1444. <div class="wp-block-rank-math-toc-block" id="rank-math-toc"><h2>Table of Contents</h2><nav><ul><li><a href="#what-is-an-seo-mentor">What Is An SEO Mentor?</a></li><li><a href="#how-to-find-a-mentor-in-seo">How To Find A Mentor In SEO</a></li><li><a href="#what-to-look-for-in-an-seo-mentor">What to Look For In An SEO Mentor</a></li><li><a href="#how-much-does-an-seo-mentor-cost">How Much Does an SEO Mentor Cost</a></li><li><a href="#13-best-seo-mentors-in-2024">13 Best SEO Mentors In 2024</a></li><li><a href="#content">Content</a><ul><li><a href="#koray-tugberk-gubur">Koray Tuğberk GÜBÜR</a></li><li><a href="#nick-jordan">Nick Jordan</a></li></ul></li><li><a href="#technical-seo">Technical SEO</a><ul><li><a href="#aleyda-solis">Aleyda Solis</a></li><li><a href="#kristina-azarenko">Kristina Azarenko</a></li></ul></li><li><a href="#agency-outsourcing">Agency Outsourcing</a><ul><li><a href="#joe-davies">Joe Davies</a></li></ul></li><li><a href="#black-hat-seo">Black Hat SEO</a><ul><li><a href="#charles-floate">Charles Floate</a></li></ul></li><li><a href="#google-updates">Google Updates</a><ul><li><a href="#marie-haynes">Marie Haynes</a></li><li><a href="#lily-ray">Lily Ray</a></li></ul></li><li><a href="#post-update-recovery">Post-Update Recovery</a><ul><li><a href="#kasra-dash">Kasra Dash</a></li></ul></li><li><a href="#niche-sites">Niche Sites</a><ul><li><a href="#niche-site-lady">Niche Site Lady</a></li></ul></li><li><a href="#site-acquisition">Site Acquisition</a><ul><li><a href="#mushfiq-sarker">Mushfiq Sarker</a></li></ul></li><li><a href="#seo-updates-google-news">SEO Updates &amp; Google News</a><ul><li><a href="#barry-schwartz">Barry Schwartz</a></li></ul></li><li><a href="#google-itself">Google Itself</a><ul><li><a href="#john-mueller">John Mueller</a></li></ul></li><li><a href="#level-up-your-rankings-by-learning-from-seo-mentors">Level Up Your Rankings by Learning from SEO Mentors</a></li></ul></nav></div>
  1445.  
  1446.  
  1447.  
  1448. <p>SEO isn’t easy.</p>
  1449.  
  1450.  
  1451.  
  1452. <p>There’s a lot to keep track of, and Google changes the goalposts with every update.</p>
  1453.  
  1454.  
  1455.  
  1456. <p>But there’s a thriving SEO community to help you. You can learn from the&nbsp;<strong>top experts and SEO mentors.</strong></p>
  1457.  
  1458.  
  1459.  
  1460. <p>And that’s what we’re going to cover in this post.</p>
  1461.  
  1462.  
  1463.  
  1464. <p>You’ll discover the&nbsp;<em>top SEO mentors</em>&nbsp;you should pay attention to in 2024.</p>
  1465.  
  1466.  
  1467.  
  1468. <h2 class="wp-block-heading" id="what-is-an-seo-mentor">What Is An SEO Mentor?</h2>
  1469.  
  1470.  
  1471.  
  1472. <p>An SEO mentor is someone who can help you understand the best practices of SEO, apply them to your website, and keep up with the latest trends and changes.</p>
  1473.  
  1474.  
  1475.  
  1476. <p>SEO mentors are usually people who have extensive professional skills and experience in the industry. They might specialize in certain aspects or have a broad knowledge of search engine marketing.</p>
  1477.  
  1478.  
  1479.  
  1480. <h2 class="wp-block-heading" id="how-to-find-a-mentor-in-seo">How To Find A Mentor In SEO</h2>
  1481.  
  1482.  
  1483.  
  1484. <p>The easiest way to find an SEO mentor is to check out our list of experts below.</p>
  1485.  
  1486.  
  1487.  
  1488. <p>If you want to expand your search, you can use the following tactics:</p>
  1489.  
  1490.  
  1491.  
  1492. <p><strong>Look Online</strong></p>
  1493.  
  1494.  
  1495.  
  1496. <p>Most SEO experts have active social media profiles and personal websites. You can find mentors through a simple <a href="https://trafficdomination.net/">Google search</a> or by checking out social media platforms like LinkedIn and Twitter.</p>
  1497.  
  1498.  
  1499.  
  1500. <p>Search for relevant hashtags on social media. You’ll find lots of industry pros and experts discussing the latest trends and best practices.</p>
  1501.  
  1502.  
  1503.  
  1504. <p><strong>Join Online Groups and Forums</strong></p>
  1505.  
  1506.  
  1507.  
  1508. <p>There are many SEO groups on Facebook, LinkedIn, and Reddit. In these groups, you’ll find experts sharing tips and discussing tactics.</p>
  1509.  
  1510.  
  1511.  
  1512. <p>You’ll also find experts offering mentoring services.</p>
  1513.  
  1514.  
  1515.  
  1516. <p><strong>Attend Conferences</strong></p>
  1517.  
  1518.  
  1519.  
  1520. <p>SEO conferences are a great place to meet potential mentors. These events often have industry experts as guest speakers.</p>
  1521.  
  1522.  
  1523.  
  1524. <p>You can learn from their speeches and workshops and talk with them afterwards to see if they offer an SEO mentorship service.</p>
  1525.  
  1526.  
  1527.  
  1528. <h2 class="wp-block-heading" id="what-to-look-for-in-an-seo-mentor">What to Look For In An SEO Mentor</h2>
  1529.  
  1530.  
  1531.  
  1532. <p>There are a lot of SEO’ gurus’ out there. Some are more reputable and knowledgeable than others.</p>
  1533.  
  1534.  
  1535.  
  1536. <p>Here are key factors to consider when looking for a mentor:</p>
  1537.  
  1538.  
  1539.  
  1540. <p><strong>Experience</strong></p>
  1541.  
  1542.  
  1543.  
  1544. <p>A good mentor should have a ton of experience.</p>
  1545.  
  1546.  
  1547.  
  1548. <p>There are a lot of different elements that contribute to SEO success. It can take a long time to learn the basics and even longer to master a specific aspect.</p>
  1549.  
  1550.  
  1551.  
  1552. <p>Make sure any potential mentor has the hands-on experience to back up what they are teaching.</p>
  1553.  
  1554.  
  1555.  
  1556. <p><strong>Expertise in Your Area</strong></p>
  1557.  
  1558.  
  1559.  
  1560. <p>SEO covers everything from keyword research and content creation to link building and technical SEO.</p>
  1561.  
  1562.  
  1563.  
  1564. <p>Think about what you want to learn. Then, look for a mentor who is really good in that area.</p>
  1565.  
  1566.  
  1567.  
  1568. <p><strong>Successful Projects</strong></p>
  1569.  
  1570.  
  1571.  
  1572. <p>Look for a mentor with a proven track record of successful&nbsp;<a href="https://fatjoe.com/blog/seo-project-management/" target="_blank" rel="noreferrer noopener">SEO projects</a>. This shows they know how to use their knowledge in real situations.</p>
  1573.  
  1574.  
  1575.  
  1576. <p>It’s even better if they have experience in projects similar to what you are working on.</p>
  1577.  
  1578.  
  1579.  
  1580. <h2 class="wp-block-heading" id="how-much-does-an-seo-mentor-cost">How Much Does an SEO Mentor Cost</h2>
  1581.  
  1582.  
  1583.  
  1584. <p>The&nbsp;<a href="https://fatjoe.com/blog/how-much-does-seo-cost/" target="_blank" rel="noreferrer noopener">cost depends on what you’re looking for from an SEO</a>&nbsp;mentor.</p>
  1585.  
  1586.  
  1587.  
  1588. <p>Many experts share&nbsp;<em>free tips on social media and in their newsletters</em>. Some also offer&nbsp;<strong>paid courses that provide more in-depth guidance</strong>.</p>
  1589.  
  1590.  
  1591.  
  1592. <p>If you want more personalized mentoring, you’ll typically have to pay an hourly rate or fixed price for a set of mentor sessions.</p>
  1593.  
  1594.  
  1595.  
  1596. <h2 class="wp-block-heading" id="13-best-seo-mentors-in-2024">13 Best SEO Mentors In 2024</h2>
  1597.  
  1598.  
  1599.  
  1600. <p>Here are the top SEO mentors for 2024.</p>
  1601.  
  1602.  
  1603.  
  1604. <p>You’ll find experts on Google updates, content, outsourcing, and more.</p>
  1605.  
  1606.  
  1607.  
  1608. <p>Many of them go ahead and dispense their wisdom&nbsp;<em>for free&nbsp;</em>on platforms like Twitter/X.</p>
  1609.  
  1610.  
  1611.  
  1612. <p>We’ve produced a round-up of 13 of the best mentors to follow in 2024. Of course, if you feel you’ve gotten great value from them, you might want to splash out on a course from them, order their services, or simply pop them a thanks online!</p>
  1613.  
  1614.  
  1615.  
  1616. <h2 class="wp-block-heading" id="content">Content</h2>
  1617.  
  1618.  
  1619.  
  1620. <h3 class="wp-block-heading" id="koray-tugberk-gubur">Koray Tuğberk GÜBÜR</h3>
  1621.  
  1622.  
  1623.  
  1624. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="565" height="609" src="https://trafficdomination.net/wp-content/uploads/2024/01/1111.png" alt="" class="wp-image-1174" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/1111.png 565w, https://trafficdomination.net/wp-content/uploads/2024/01/1111-278x300.png 278w" sizes="(max-width: 565px) 100vw, 565px" /></figure>
  1625.  
  1626.  
  1627.  
  1628. <p>He offers in-depth case studies with practical insights into SEO&nbsp;<a href="https://fatjoe.com/blog/content-marketing-strategy/" target="_blank" rel="noreferrer noopener">content marketing strategies</a>. You can learn what works in the search engine results pages (SERPs).</p>
  1629.  
  1630.  
  1631.  
  1632. <p>Check out his course on&nbsp;<a href="https://fatjoe.com/blog/semantic-seo/" target="_blank" rel="noreferrer noopener">Semantic SEO</a>&nbsp;if you want to access his more advanced guidance.</p>
  1633.  
  1634.  
  1635.  
  1636. <h3 class="wp-block-heading" id="nick-jordan">Nick Jordan</h3>
  1637.  
  1638.  
  1639.  
  1640. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="515" height="611" src="https://trafficdomination.net/wp-content/uploads/2024/01/nick-jordan.png" alt="" class="wp-image-1177" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/nick-jordan.png 515w, https://trafficdomination.net/wp-content/uploads/2024/01/nick-jordan-253x300.png 253w" sizes="(max-width: 515px) 100vw, 515px" /></figure>
  1641.  
  1642.  
  1643.  
  1644. <p>One of his projects grew from zero to 1.5 million organic monthly visitors without link building. He’s also expanded his agency from a single writer to an extensive team of 45 writers and editors in just two years.</p>
  1645.  
  1646.  
  1647.  
  1648. <h2 class="wp-block-heading" id="technical-seo">Technical SEO</h2>
  1649.  
  1650.  
  1651.  
  1652. <h3 class="wp-block-heading" id="aleyda-solis">Aleyda Solis</h3>
  1653.  
  1654.  
  1655.  
  1656. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="512" height="620" src="https://trafficdomination.net/wp-content/uploads/2024/01/aleyda-solis.png" alt="" class="wp-image-1182" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/aleyda-solis.png 512w, https://trafficdomination.net/wp-content/uploads/2024/01/aleyda-solis-248x300.png 248w" sizes="(max-width: 512px) 100vw, 512px" /></figure>
  1657.  
  1658.  
  1659.  
  1660. <p>You can get her latest insights by signing up for her #SEOFOMO newsletter. Aleyda is also a regular speaker at events like INBOUND, SMX, Pubcon, Mozcon, SearchLove, and BrightonSEO.</p>
  1661.  
  1662.  
  1663.  
  1664. <h3 class="wp-block-heading" id="kristina-azarenko">Kristina Azarenko</h3>
  1665.  
  1666.  
  1667.  
  1668. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="432" height="624" src="https://trafficdomination.net/wp-content/uploads/2024/01/kiristina.png" alt="" class="wp-image-1185" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/kiristina.png 432w, https://trafficdomination.net/wp-content/uploads/2024/01/kiristina-208x300.png 208w" sizes="(max-width: 432px) 100vw, 432px" /></figure>
  1669.  
  1670.  
  1671.  
  1672. <p>Kristina’s articles have been featured in Search Engine Land, Semrush, HotJar, and Business.com. She’s also a regular speaker at events like the Women in Tech SEO Festival and BrightonSEO.</p>
  1673.  
  1674.  
  1675.  
  1676. <p>Kristina offers a bunch of free resources and checklists. If you want more in-depth guidance, check out her SEO Challenge Course.</p>
  1677.  
  1678.  
  1679.  
  1680. <h2 class="wp-block-heading" id="agency-outsourcing">Agency Outsourcing</h2>
  1681.  
  1682.  
  1683.  
  1684. <h3 class="wp-block-heading" id="joe-davies">Joe Davies</h3>
  1685.  
  1686.  
  1687.  
  1688. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="569" height="459" src="https://trafficdomination.net/wp-content/uploads/2024/01/jeo-davies.png" alt="" class="wp-image-1187" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/jeo-davies.png 569w, https://trafficdomination.net/wp-content/uploads/2024/01/jeo-davies-300x242.png 300w" sizes="(max-width: 569px) 100vw, 569px" /></figure>
  1689.  
  1690.  
  1691.  
  1692. <p>If you’re interested in scaling your SEO agency, make sure you’re following Joe on LinkedIn and Twitter. You’ll get insights into how to use outsourcing and technology, and how to manage SEO clients.</p>
  1693.  
  1694.  
  1695.  
  1696. <p>You can also sign up for Joe’s free Agency Letter and receive practical SEO tips and advice every Wednesday.</p>
  1697.  
  1698.  
  1699.  
  1700. <h2 class="wp-block-heading" id="black-hat-seo">Black Hat SEO</h2>
  1701.  
  1702.  
  1703.  
  1704. <h3 class="wp-block-heading" id="charles-floate">Charles Floate</h3>
  1705.  
  1706.  
  1707.  
  1708. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="513" height="565" src="https://trafficdomination.net/wp-content/uploads/2024/01/charles.png" alt="" class="wp-image-1193" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/charles.png 513w, https://trafficdomination.net/wp-content/uploads/2024/01/charles-272x300.png 272w" sizes="(max-width: 513px) 100vw, 513px" /></figure>
  1709.  
  1710.  
  1711.  
  1712. <p>He also created several&nbsp;<a href="https://fatjoe.com/blog/white-hat-black-hat-seo/" target="_blank" rel="noreferrer noopener">black hat SEO</a>&nbsp;case studies that significantly impacted the industry. Charles offers several courses and eBooks on SEO and link building tactics.</p>
  1713.  
  1714.  
  1715.  
  1716. <h2 class="wp-block-heading" id="google-updates">Google Updates</h2>
  1717.  
  1718.  
  1719.  
  1720. <h3 class="wp-block-heading" id="marie-haynes">Marie Haynes</h3>
  1721.  
  1722.  
  1723.  
  1724. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="568" height="434" src="https://trafficdomination.net/wp-content/uploads/2024/01/marie.png" alt="" class="wp-image-1194" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/marie.png 568w, https://trafficdomination.net/wp-content/uploads/2024/01/marie-300x229.png 300w" sizes="(max-width: 568px) 100vw, 568px" /></figure>
  1725.  
  1726.  
  1727.  
  1728. <p>Marie’s work has even been referenced in Google’s own documentation.</p>
  1729.  
  1730.  
  1731.  
  1732. <p>You can keep up with the latest from Maire by signing up for her newsletter and subscribing to her podcast. She also has several workbooks you can buy on her website.</p>
  1733.  
  1734.  
  1735.  
  1736. <h3 class="wp-block-heading" id="lily-ray">Lily Ray</h3>
  1737.  
  1738.  
  1739.  
  1740. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="459" height="573" src="https://trafficdomination.net/wp-content/uploads/2024/01/lily-ray.png" alt="" class="wp-image-1195" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/lily-ray.png 459w, https://trafficdomination.net/wp-content/uploads/2024/01/lily-ray-240x300.png 240w" sizes="(max-width: 459px) 100vw, 459px" /></figure>
  1741.  
  1742.  
  1743.  
  1744. <p>You can find Lily’s articles in Moz, Search Engine Land, and other top industry publications. She is a go-to source of information and insights on core updates.</p>
  1745.  
  1746.  
  1747.  
  1748. <h2 class="wp-block-heading" id="post-update-recovery">Post-Update Recovery</h2>
  1749.  
  1750.  
  1751.  
  1752. <h3 class="wp-block-heading" id="kasra-dash">Kasra Dash</h3>
  1753.  
  1754.  
  1755.  
  1756. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="457" height="576" src="https://trafficdomination.net/wp-content/uploads/2024/01/kasra-dash.png" alt="" class="wp-image-1198" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/kasra-dash.png 457w, https://trafficdomination.net/wp-content/uploads/2024/01/kasra-dash-238x300.png 238w" sizes="(max-width: 457px) 100vw, 457px" /></figure>
  1757.  
  1758.  
  1759.  
  1760. <p>He is one of the best SEO mentors for learning about post-update recovery.</p>
  1761.  
  1762.  
  1763.  
  1764. <p>You can get the latest insights from Kasra by signing up to his newsletter. He also offers one of the best courses you’ll find on link building.</p>
  1765.  
  1766.  
  1767.  
  1768. <h2 class="wp-block-heading" id="niche-sites">Niche Sites</h2>
  1769.  
  1770.  
  1771.  
  1772. <h3 class="wp-block-heading" id="niche-site-lady">Niche Site Lady</h3>
  1773.  
  1774.  
  1775.  
  1776. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="457" height="588" src="https://trafficdomination.net/wp-content/uploads/2024/01/niche-site-lady.png" alt="" class="wp-image-1201" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/niche-site-lady.png 457w, https://trafficdomination.net/wp-content/uploads/2024/01/niche-site-lady-233x300.png 233w" sizes="(max-width: 457px) 100vw, 457px" /></figure>
  1777.  
  1778.  
  1779.  
  1780. <p>She offers a bunch of free resources and checklists. You can also sign up for her newsletter to receive her expert tips directly in your inbox.</p>
  1781.  
  1782.  
  1783.  
  1784. <h2 class="wp-block-heading" id="site-acquisition">Site Acquisition</h2>
  1785.  
  1786.  
  1787.  
  1788. <h3 class="wp-block-heading" id="mushfiq-sarker">Mushfiq Sarker</h3>
  1789.  
  1790.  
  1791.  
  1792. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="570" height="436" src="https://trafficdomination.net/wp-content/uploads/2024/01/sarkar.png" alt="" class="wp-image-1203" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/sarkar.png 570w, https://trafficdomination.net/wp-content/uploads/2024/01/sarkar-300x229.png 300w" sizes="(max-width: 570px) 100vw, 570px" /></figure>
  1793.  
  1794.  
  1795.  
  1796. <p>His site and newsletter, The Website Flip, is full of actionable advice and case studies on website flipping. It’s a great, no-fluff resource.</p>
  1797.  
  1798.  
  1799.  
  1800. <h2 class="wp-block-heading" id="seo-updates-google-news">SEO Updates &amp; Google News</h2>
  1801.  
  1802.  
  1803.  
  1804. <h3 class="wp-block-heading" id="barry-schwartz">Barry Schwartz</h3>
  1805.  
  1806.  
  1807.  
  1808. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="565" height="435" src="https://trafficdomination.net/wp-content/uploads/2024/01/barry.png" alt="" class="wp-image-1205" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/barry.png 565w, https://trafficdomination.net/wp-content/uploads/2024/01/barry-300x231.png 300w" sizes="(max-width: 565px) 100vw, 565px" /></figure>
  1809.  
  1810.  
  1811.  
  1812. <p>He’s a reliable source when it comes to understanding the impact of SEO updates.</p>
  1813.  
  1814.  
  1815.  
  1816. <p>You can get the latest from Barry by checking out his Search Engine Roundtable blog. He’s also very active on social media.</p>
  1817.  
  1818.  
  1819.  
  1820. <h2 class="wp-block-heading" id="google-itself">Google Itself</h2>
  1821.  
  1822.  
  1823.  
  1824. <h3 class="wp-block-heading" id="john-mueller">John Mueller</h3>
  1825.  
  1826.  
  1827.  
  1828. <figure class="wp-block-image size-full"><img loading="lazy" decoding="async" width="567" height="387" src="https://trafficdomination.net/wp-content/uploads/2024/01/i-am-john.png" alt="" class="wp-image-1206" srcset="https://trafficdomination.net/wp-content/uploads/2024/01/i-am-john.png 567w, https://trafficdomination.net/wp-content/uploads/2024/01/i-am-john-300x205.png 300w" sizes="(max-width: 567px) 100vw, 567px" /></figure>
  1829.  
  1830.  
  1831.  
  1832. <p>John&nbsp;Mueller is the face of Google&nbsp;for many SEOs. He’s a Senior Search Analyst / Search Relations team lead at Google.</p>
  1833.  
  1834.  
  1835.  
  1836. <p>You can get direct insights into Google’s ranking factors and SEO best practices by following him on social media and checking out his latest webinars and blog posts.</p>
  1837.  
  1838.  
  1839.  
  1840. <p>He’s also very active on social. If you tag him in a question, there’s a good chance he’ll respond with some tips or advice.</p>
  1841.  
  1842.  
  1843.  
  1844. <h2 class="wp-block-heading" id="level-up-your-rankings-by-learning-from-seo-mentors">Level Up Your Rankings by Learning from SEO Mentors</h2>
  1845.  
  1846.  
  1847.  
  1848. <p>There are a lot of great experts who didn’t make our list. But collectively, the mentors we have included cover all the main aspects of SEO.</p>
  1849.  
  1850.  
  1851.  
  1852. <p>Give these experts a follow, sign up for their newsletters, and keep yourself informed.</p>
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