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  1. <?xml version="1.0" encoding="UTF-8"?><feed xmlns="http://www.w3.org/2005/Atom"><title><![CDATA[Apple Newsroom]]></title><id><![CDATA[https://www.apple.com/newsroom/]]></id><link href="https://www.apple.com/newsroom/rss-feed.rss" rel="self"/><updated><![CDATA[2025-05-08T13:58:58.523Z]]></updated><entry><updated><![CDATA[2025-05-08T13:58:58.523Z]]></updated><category term="UPDATE"/><title><![CDATA[Meet four of this year’s Swift Student Challenge winners
  2. ]]></title><link href="https://www.apple.com/newsroom/2025/05/meet-four-of-this-years-swift-student-challenge-winners/"/><id><![CDATA[https://www.apple.com/newsroom/2025/05/meet-four-of-this-years-swift-student-challenge-winners/]]></id><author><name><![CDATA[Apple Newsroom]]></name></author><content><![CDATA[Meet Taiki Hamamoto, Marina Lee, Luciana Ortiz Nolasco, and Nahom Worku, four winners of Apple’s 2025 Swift Student Challenge.]]></content><link href="https://www.apple.com/newsroom/images/2025/05/meet-four-of-this-years-swift-student-challenge-winners/tile/Apple-Swift-Student-Challenge-winners-group-shot-lp.jpg.og.jpg" rel="enclosure" title="Meet four of this year’s Swift Student Challenge winners" type="image/jpeg"/></entry><entry><updated><![CDATA[2025-05-06T13:58:28.644Z]]></updated><category term="UPDATE"/><title><![CDATA[Apple Arcade adds five new games in June, including UNO: Arcade Edition
  3. ]]></title><link href="https://www.apple.com/newsroom/2025/05/apple-arcade-adds-five-new-games-in-june-including-uno-arcade-edition/"/><id><![CDATA[https://www.apple.com/newsroom/2025/05/apple-arcade-adds-five-new-games-in-june-including-uno-arcade-edition/]]></id><author><name><![CDATA[Apple Newsroom]]></name></author><content><![CDATA[Apple Arcade welcomes five new games and exciting updates for hit games on the service next month, with no ads or in-app purchases.]]></content><link href="https://www.apple.com/newsroom/images/2025/05/apple-arcade-adds-five-new-games-in-june-including-uno-arcade-edition/tile/Apple-Arcade-hero-lp.jpg.og.jpg" rel="enclosure" title="Apple Arcade adds five new games in June, including UNO: Arcade Edition" type="image/jpeg"/></entry><entry><updated><![CDATA[2025-05-05T12:59:22.582Z]]></updated><category term="UPDATE"/><title><![CDATA[Apple introduces the 2025 Pride Collection
  4. ]]></title><link href="https://www.apple.com/newsroom/2025/05/apple-introduces-the-2025-pride-collection/"/><id><![CDATA[https://www.apple.com/newsroom/2025/05/apple-introduces-the-2025-pride-collection/]]></id><author><name><![CDATA[Apple Newsroom]]></name></author><content><![CDATA[The new Apple Watch Pride Edition Sport Band, watch face, and iPhone and iPad wallpaper celebrate the strength and beauty of LGBTQ+ communities.]]></content><link href="https://www.apple.com/newsroom/images/2025/05/apple-introduces-the-2025-pride-collection/tile/Apple-Pride-Collection-hero-lp.jpg.og.jpg" rel="enclosure" title="Apple introduces the 2025 Pride Collection" type="image/jpeg"/></entry><entry><updated><![CDATA[2025-05-01T20:30:34.062Z]]></updated><category term="PRESS RELEASE"/><title><![CDATA[Apple reports second quarter results
  5. ]]></title><link href="https://www.apple.com/newsroom/2025/05/apple-reports-second-quarter-results/"/><id><![CDATA[https://www.apple.com/newsroom/2025/05/apple-reports-second-quarter-results/]]></id><author><name><![CDATA[Apple Newsroom]]></name></author><content><![CDATA[Apple today announced financial results for its fiscal 2025 second quarter ended March 29, 2025.]]></content><link href="https://www.apple.com/newsroom/images/default/apple-logo-og.jpg" rel="enclosure" title="Apple reports second quarter results"/></entry><entry><updated><![CDATA[2025-04-16T13:58:26.305Z]]></updated><category term="UPDATE"/><title><![CDATA[Apple surpasses 60 percent reduction in global greenhouse gas emissions
  6. ]]></title><link href="https://www.apple.com/newsroom/2025/04/apple-surpasses-60-percent-reduction-in-global-greenhouse-gas-emissions/"/><id><![CDATA[https://www.apple.com/newsroom/2025/04/apple-surpasses-60-percent-reduction-in-global-greenhouse-gas-emissions/]]></id><author><name><![CDATA[Apple Newsroom]]></name></author><content><![CDATA[Apple today announced that the company has surpassed a 60 percent reduction in its global greenhouse gas emissions compared to 2015 levels.]]></content><link href="https://www.apple.com/newsroom/images/2025/04/apple-surpasses-60-percent-reduction-in-global-greenhouse-gas-emissions/tile/Apple-celebrates-Earth-Day-hero-lp.jpg.og.jpg" rel="enclosure" title="Apple surpasses 60 percent reduction in global greenhouse gas emissions" type="image/jpeg"/></entry><entry><updated><![CDATA[2025-04-15T18:28:35.774Z]]></updated><category term="UPDATE"/><title><![CDATA[Meet four emerging filmmakers bending cultural and creative lines with iPhone 16 Pro Max
  7. ]]></title><link href="https://www.apple.com/newsroom/2025/04/meet-four-emerging-filmmakers-bending-cultural-and-creative-lines-with-iphone-16-pro-max/"/><id><![CDATA[https://www.apple.com/newsroom/2025/04/meet-four-emerging-filmmakers-bending-cultural-and-creative-lines-with-iphone-16-pro-max/]]></id><author><name><![CDATA[Apple Newsroom]]></name></author><content><![CDATA[From a horror-comedy in Tamil to a magical romance in Malayalam, MAMI Select filmmakers are redefining cinema with iPhone 16 Pro Max.]]></content><link href="https://www.apple.com/newsroom/images/2025/04/meet-four-emerging-filmmakers-bending-cultural-and-creative-lines-with-iphone-16-pro-max/tile/Apple-MAMI-Select-iPhone-16-Pro-Max-hero-lp.jpg.og.jpg" rel="enclosure" title="Meet four emerging filmmakers bending cultural and creative lines with iPhone 16 Pro Max" type="image/jpeg"/></entry><entry><updated><![CDATA[2025-04-14T12:58:30.240Z]]></updated><category term="UPDATE"/><title><![CDATA[Get active with Apple Watch
  8. ]]></title><link href="https://www.apple.com/newsroom/2025/04/get-active-with-apple-watch/"/><id><![CDATA[https://www.apple.com/newsroom/2025/04/get-active-with-apple-watch/]]></id><author><name><![CDATA[Apple Newsroom]]></name></author><content><![CDATA[Apple Watch users can earn a Global Close Your Rings Day award on April 24.]]></content><link href="https://www.apple.com/newsroom/images/2025/04/get-active-with-apple-watch/tile/Apple-Watch-Global-Close-Your-Rings-Day-hero-lp.jpg.og.jpg" rel="enclosure" title="Get active with Apple Watch" type="image/jpeg"/></entry><entry><updated><![CDATA[2025-04-08T13:58:27.152Z]]></updated><category term="UPDATE"/><title><![CDATA[WHAT THE CLASH? joins Apple Arcade in May, among five new games
  9. ]]></title><link href="https://www.apple.com/newsroom/2025/04/what-the-clash-joins-apple-arcade-in-may-among-five-new-games/"/><id><![CDATA[https://www.apple.com/newsroom/2025/04/what-the-clash-joins-apple-arcade-in-may-among-five-new-games/]]></id><author><name><![CDATA[Apple Newsroom]]></name></author><content><![CDATA[Five fun games join Apple Arcade on May 1, including WHAT THE CLASH?, a quirky, fast-paced multiplayer game launching exclusively on Apple Arcade.]]></content><link href="https://www.apple.com/newsroom/images/2025/04/what-the-clash-joins-apple-arcade-in-may-among-five-new-games/tile/Apple-Arcade-hero-lp.jpg.og.jpg" rel="enclosure" title="WHAT THE CLASH? joins Apple Arcade in May, among five new games" type="image/jpeg"/></entry><entry><updated><![CDATA[2025-03-31T17:00:02.818Z]]></updated><category term="UPDATE"/><title><![CDATA[Apple Intelligence features expand to new languages and regions today
  10. ]]></title><link href="https://www.apple.com/newsroom/2025/03/apple-intelligence-features-expand-to-new-languages-and-regions-today/"/><id><![CDATA[https://www.apple.com/newsroom/2025/03/apple-intelligence-features-expand-to-new-languages-and-regions-today/]]></id><author><name><![CDATA[Apple Newsroom]]></name></author><content><![CDATA[Apple Intelligence is expanding to even more people around the world.]]></content><link href="https://www.apple.com/newsroom/images/logos/quick-reads-logos/Apple-Intelligence.jpg.og.jpg" rel="enclosure" title="Apple Intelligence features expand to new languages and regions today" type="image/jpeg"/></entry><entry><updated><![CDATA[2025-03-31T16:58:44.260Z]]></updated><category term="UPDATE"/><title><![CDATA[Apple Intelligence comes to Apple Vision Pro today with visionOS 2.4
  11. ]]></title><link href="https://www.apple.com/newsroom/2025/03/apple-intelligence-comes-to-apple-vision-pro-today-with-visionos-2-4/"/><id><![CDATA[https://www.apple.com/newsroom/2025/03/apple-intelligence-comes-to-apple-vision-pro-today-with-visionos-2-4/]]></id><author><name><![CDATA[Apple Newsroom]]></name></author><content><![CDATA[visionOS 2.4 is available today, bringing the first set of powerful Apple Intelligence features to Apple Vision Pro.]]></content><link href="https://www.apple.com/newsroom/images/2025/03/apple-intelligence-comes-to-apple-vision-pro-today-with-visionos-2-4/tile/Apple-Intelligence-visionOS-2-4-hero-lp.jpg.og.jpg" rel="enclosure" title="Apple Intelligence comes to Apple Vision Pro today with visionOS 2.4" type="image/jpeg"/></entry><entry><updated><![CDATA[2025-03-26T15:58:29.352Z]]></updated><category term="UPDATE"/><title><![CDATA[How the mind-splitting world of Severance comes together on Mac
  12. ]]></title><link href="https://www.apple.com/newsroom/2025/03/how-the-mind-splitting-world-of-severance-comes-together-on-mac/"/><id><![CDATA[https://www.apple.com/newsroom/2025/03/how-the-mind-splitting-world-of-severance-comes-together-on-mac/]]></id><author><name><![CDATA[Apple Newsroom]]></name></author><content><![CDATA[How Geoff Richman, lead editor on the Apple Original, “Severance,” created the frenetic world of the hit show’s season two finale.]]></content><link href="https://www.apple.com/newsroom/images/2025/03/how-the-mind-splitting-world-of-severance-comes-together-on-mac/tile/Apple-TV-plus-Mac-editing-Severance-Geoffrey-Richman-and-Ben-Stiller-lp.jpg.og.jpg" rel="enclosure" title="How the mind-splitting world of Severance comes together on Mac" type="image/jpeg"/></entry><entry><updated><![CDATA[2025-03-25T16:59:12.225Z]]></updated><category term="PRESS RELEASE"/><title><![CDATA[Apple’s Worldwide Developers Conference returns the week of June 9
  13. ]]></title><link href="https://www.apple.com/newsroom/2025/03/apples-worldwide-developers-conference-returns-the-week-of-june-9/"/><id><![CDATA[https://www.apple.com/newsroom/2025/03/apples-worldwide-developers-conference-returns-the-week-of-june-9/]]></id><author><name><![CDATA[Apple Newsroom]]></name></author><content><![CDATA[Apple today announced it will host its annual Worldwide Developers Conference (WWDC) online from June 9 to 13, 2025.]]></content><link href="https://www.apple.com/newsroom/images/2025/03/apples-worldwide-developers-conference-returns-the-week-of-june-9/tile/Apple-WWDC24-event-branding-lp.jpg.og.jpg" rel="enclosure" title="Apple’s Worldwide Developers Conference returns the week of June 9" type="image/jpeg"/></entry><entry><updated><![CDATA[2025-03-24T12:59:24.931Z]]></updated><category term="UPDATE"/><title><![CDATA[Lossless audio and ultra-low latency audio come to AirPods Max
  14. ]]></title><link href="https://www.apple.com/newsroom/2025/03/lossless-audio-and-ultra-low-latency-audio-come-to-airpods-max/"/><id><![CDATA[https://www.apple.com/newsroom/2025/03/lossless-audio-and-ultra-low-latency-audio-come-to-airpods-max/]]></id><author><name><![CDATA[Apple Newsroom]]></name></author><content><![CDATA[Apple is bringing lossless audio with ultra-low latency to AirPods Max, delivering the ultimate listening experience and even greater performance.]]></content><link href="https://www.apple.com/newsroom/images/2025/03/lossless-audio-and-ultra-low-latency-audio-come-to-airpods-max/tile/Apple-AirPods-Max-hero-lp.jpg.og.jpg" rel="enclosure" title="Lossless audio and ultra‑low latency audio come to AirPods Max" type="image/jpeg"/></entry><entry><updated><![CDATA[2025-03-11T22:26:38.833Z]]></updated><category term="UPDATE"/><title><![CDATA[Apple unveils immersive concert experience with Metallica for Apple Vision Pro
  15. ]]></title><link href="https://www.apple.com/newsroom/2025/03/apple-unveils-immersive-concert-experience-with-metallica-for-apple-vision-pro/"/><id><![CDATA[https://www.apple.com/newsroom/2025/03/apple-unveils-immersive-concert-experience-with-metallica-for-apple-vision-pro/]]></id><author><name><![CDATA[Apple Newsroom]]></name></author><content><![CDATA[A new Apple Immersive concert experience, "Metallica," is coming to Apple Vision Pro this Friday, March 14.]]></content><link href="https://www.apple.com/newsroom/images/2025/03/apple-unveils-immersive-concert-experience-with-metallica-for-apple-vision-pro/tile/Apple-Vision-Pro-Apple-Immersive-Video-Metallica-hero-lp.jpg.og.jpg" rel="enclosure" title="Apple unveils immersive concert experience with Metallica for Apple Vision Pro" type="image/jpeg"/></entry><entry><updated><![CDATA[2025-03-11T13:59:25.997Z]]></updated><category term="UPDATE"/><title><![CDATA[Apple Arcade launches new Katamari and Space Invaders games in April
  16. ]]></title><link href="https://www.apple.com/newsroom/2025/03/apple-arcade-launches-new-katamari-and-space-invaders-games-in-april/"/><id><![CDATA[https://www.apple.com/newsroom/2025/03/apple-arcade-launches-new-katamari-and-space-invaders-games-in-april/]]></id><author><name><![CDATA[Apple Newsroom]]></name></author><content><![CDATA[Six fun games and exciting updates launch on Apple Arcade over the next month, joining the service’s award-winning catalog.]]></content><link href="https://www.apple.com/newsroom/images/2025/03/apple-arcade-launches-new-katamari-and-space-invaders-games-in-april/tile/Apple-Arcade-hero-lp.jpg.og.jpg" rel="enclosure" title="Apple Arcade launches new Katamari and Space Invaders games in April" type="image/jpeg"/></entry><entry><updated><![CDATA[2025-03-05T14:00:09.730Z]]></updated><category term="PRESS RELEASE"/><title><![CDATA[Apple introduces the new MacBook Air with the M4 chip and a sky blue color
  17. ]]></title><link href="https://www.apple.com/newsroom/2025/03/apple-introduces-the-new-macbook-air-with-the-m4-chip-and-a-sky-blue-color/"/><id><![CDATA[https://www.apple.com/newsroom/2025/03/apple-introduces-the-new-macbook-air-with-the-m4-chip-and-a-sky-blue-color/]]></id><author><name><![CDATA[Apple Newsroom]]></name></author><content><![CDATA[Apple announced the new MacBook Air, featuring the M4 chip, up to 18 hours of battery life, a 12MP Center Stage camera, and a lower starting price.]]></content><link href="https://www.apple.com/newsroom/images/2025/03/apple-introduces-the-new-macbook-air-with-the-m4-chip-and-a-sky-blue-color/tile/Apple-MacBook-Air-hero-250305-lp.jpg.og.jpg" rel="enclosure" title="Apple introduces the new MacBook Air with the M4 chip and a sky blue color" type="image/jpeg"/></entry><entry><updated><![CDATA[2025-03-05T13:59:05.403Z]]></updated><category term="PRESS RELEASE"/><title><![CDATA[Apple unveils new Mac Studio, the most powerful Mac ever
  18. ]]></title><link href="https://www.apple.com/newsroom/2025/03/apple-unveils-new-mac-studio-the-most-powerful-mac-ever/"/><id><![CDATA[https://www.apple.com/newsroom/2025/03/apple-unveils-new-mac-studio-the-most-powerful-mac-ever/]]></id><author><name><![CDATA[Apple Newsroom]]></name></author><content><![CDATA[Apple today announced the new Mac Studio, the most powerful Mac ever made, featuring M4 Max and the new M3 Ultra chip.]]></content><link href="https://www.apple.com/newsroom/images/2025/03/apple-unveils-new-mac-studio-the-most-powerful-mac-ever/tile/Apple-Mac-Studio-front-250305-lp.jpg.og.jpg" rel="enclosure" title="Apple unveils new Mac Studio, the most powerful Mac ever" type="image/jpeg"/></entry><entry><updated><![CDATA[2025-03-05T13:58:15.026Z]]></updated><category term="PRESS RELEASE"/><title><![CDATA[Apple reveals M3 Ultra, taking Apple silicon to a new extreme
  19. ]]></title><link href="https://www.apple.com/newsroom/2025/03/apple-reveals-m3-ultra-taking-apple-silicon-to-a-new-extreme/"/><id><![CDATA[https://www.apple.com/newsroom/2025/03/apple-reveals-m3-ultra-taking-apple-silicon-to-a-new-extreme/]]></id><author><name><![CDATA[Apple Newsroom]]></name></author><content><![CDATA[Apple today announced M3 Ultra, offering the most powerful CPU and GPU in a Mac.]]></content><link href="https://www.apple.com/newsroom/images/2025/03/apple-reveals-m3-ultra-taking-apple-silicon-to-a-new-extreme/tile/Apple-M3-Ultra-hero-250305-lp.jpg.og.jpg" rel="enclosure" title="Apple reveals M3 Ultra, taking Apple silicon to a new extreme" type="image/jpeg"/></entry><entry><updated><![CDATA[2025-03-04T13:59:12.739Z]]></updated><category term="PRESS RELEASE"/><title><![CDATA[Apple introduces iPad Air with powerful M3 chip and new Magic Keyboard
  20. ]]></title><link href="https://www.apple.com/newsroom/2025/03/apple-introduces-ipad-air-with-powerful-m3-chip-and-new-magic-keyboard/"/><id><![CDATA[https://www.apple.com/newsroom/2025/03/apple-introduces-ipad-air-with-powerful-m3-chip-and-new-magic-keyboard/]]></id><author><name><![CDATA[Apple Newsroom]]></name></author><content><![CDATA[Apple today introduced the new iPad Air, powered by the M3 chip and built for Apple Intelligence.]]></content><link href="https://www.apple.com/newsroom/images/2025/03/apple-introduces-ipad-air-with-powerful-m3-chip-and-new-magic-keyboard/tile/Apple-iPad-Air-hero-250304-lp.jpg.og.jpg" rel="enclosure" title="Apple introduces iPad Air with powerful M3 chip and new Magic Keyboard" type="image/jpeg"/></entry><entry><updated><![CDATA[2025-03-03T17:00:18.535Z]]></updated><category term="UPDATE"/><title><![CDATA[“Friday Night Baseball” returns to Apple TV+ on March 28
  21. ]]></title><link href="https://www.apple.com/newsroom/2025/03/friday-night-baseball-returns-to-apple-tv-plus-on-march-28/"/><id><![CDATA[https://www.apple.com/newsroom/2025/03/friday-night-baseball-returns-to-apple-tv-plus-on-march-28/]]></id><author><name><![CDATA[Apple Newsroom]]></name></author><content><![CDATA[Apple and MLB announced that “Friday Night Baseball,” a weekly doubleheader available on Apple TV+, will return for the 2025 regular season.]]></content><link href="https://www.apple.com/newsroom/images/2025/03/friday-night-baseball-returns-to-apple-tv-plus-on-march-28/tile/Apple-TV-Plus-Friday-Night-Baseball-hero-lp.jpg.og.jpg" rel="enclosure" title="“Friday Night Baseball” returns to Apple TV+ on March 28" type="image/jpeg"/></entry></feed>

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