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<span class="d-block text-center">Martha Perry</span>
<span class="date d-block text-center small text-uppercase text-black-50 mb-5">2025-01-31</span>
<h2 class="heading text-center">Exploring Gender Representation in Mobile Game Advertising Campaigns</h2>
<p class="lead mb-4 text-center">Thanks to Martha Perry for contributing the article "Exploring Gender Representation in Mobile Game Advertising Campaigns".
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<p>This paper examines how mobile games can be utilized as platforms for social advocacy and political mobilization, particularly in the context of global social movements. The study explores the potential for mobile games to raise awareness about social justice issues, such as climate change, gender equality, and human rights, by engaging players in interactive, narrative-driven activism. By drawing on theories of participatory media and political communication, the research analyzes how game mechanics can be used to simulate real-world social challenges, promote empathy, and encourage collective action. The paper also discusses the ethical challenges of gamifying serious issues and the risks of oversimplification or exploitation of activism.</p>
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<p>This paper investigates the potential of neurofeedback and biofeedback techniques in mobile games to enhance player performance and overall gaming experience. The research examines how mobile games can integrate real-time brainwave monitoring, heart rate variability, and galvanic skin response to provide players with personalized feedback and guidance to improve focus, relaxation, or emotional regulation. Drawing on neuropsychology and biofeedback research, the study explores the cognitive and emotional benefits of biofeedback-based game mechanics, particularly in improving players' attention, stress management, and learning outcomes. The paper also discusses the ethical concerns related to the use of biofeedback data and the potential risks of manipulating player physiology.</p>
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