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<span class="d-block text-center">Barbara Garcia</span>
<span class="date d-block text-center small text-uppercase text-black-50 mb-5">2025-02-04</span>
<h2 class="heading text-center">Predictive Models for Revenue Optimization in Freemium Games</h2>
<p class="lead mb-4 text-center">Thanks to Barbara Garcia for contributing the article "Predictive Models for Revenue Optimization in Freemium Games".
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<p>This paper explores how mobile games can be used to raise awareness about environmental issues and promote sustainable behaviors. Drawing on environmental psychology and game-based learning, the study investigates how game mechanics such as resource management, ecological simulations, and narrative-driven environmental challenges can educate players about sustainability. The research examines case studies of games that integrate environmental themes, analyzing their impact on players' attitudes toward climate change, waste reduction, and conservation efforts. The paper proposes a framework for designing mobile games that not only entertain but also foster environmental stewardship and collective action.</p>
<p>This paper investigates the use of artificial intelligence (AI) for dynamic content generation in mobile games, focusing on how procedural content creation (PCC) techniques enable developers to create expansive, personalized game worlds that evolve based on player actions. The study explores the algorithms and methodologies used in PCC, such as procedural terrain generation, dynamic narrative structures, and adaptive enemy behavior, and how they enhance player experience by providing infinite variability. Drawing on computer science, game design, and machine learning, the paper examines the potential of AI-driven content generation to create more engaging and replayable mobile games, while considering the challenges of maintaining balance, coherence, and quality in procedurally generated content.</p>
<p>This study explores the role of player customization in mobile games, focusing on how avatar and character customization can influence player identity, self-expression, and engagement. The research examines how customizing characters, outfits, and other in-game features enables players to create personalized experiences that reflect their preferences and identities. Drawing on social identity theory and self-concept research, the paper investigates how customization fosters emotional attachment to the game, as well as its impact on player behavior, such as social interaction and competition. The study also explores the commercial implications of offering customizable in-game items, including microtransactions and virtual economies.</p>
<p>This research explores how mobile gaming influences consumer behavior, particularly in relation to brand loyalty and purchasing decisions. It examines how in-game advertisements, product placements, and brand collaborations impact players’ perceptions and engagement with brands. The study also looks at the role of mobile gaming in shaping consumer trends, with a particular focus on young, tech-savvy demographics.</p>
<p>Mobile gaming has democratized access to gaming experiences, empowering billions of smartphone users to dive into a vast array of games ranging from casual puzzles to graphically intensive adventures. The portability and convenience of mobile devices have transformed downtime into playtime, allowing gamers to indulge their passion anytime, anywhere, with a tap of their fingertips.</p>
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