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  1. <?xml version='1.0' encoding='UTF-8'?><?xml-stylesheet href="http://www.blogger.com/styles/atom.css" type="text/css"?><feed xmlns='http://www.w3.org/2005/Atom' xmlns:openSearch='http://a9.com/-/spec/opensearchrss/1.0/' xmlns:blogger='http://schemas.google.com/blogger/2008' xmlns:georss='http://www.georss.org/georss' xmlns:gd="http://schemas.google.com/g/2005" xmlns:thr='http://purl.org/syndication/thread/1.0'><id>tag:blogger.com,1999:blog-4727123899007157249</id><updated>2024-03-07T20:27:31.324-08:00</updated><title type='text'>ビジネスタイムズ</title><subtitle type='html'></subtitle><link rel='http://schemas.google.com/g/2005#feed' type='application/atom+xml' href='https://business-times-com.blogspot.com/feeds/posts/default'/><link rel='self' type='application/atom+xml' href='https://www.blogger.com/feeds/4727123899007157249/posts/default'/><link rel='alternate' type='text/html' href='https://business-times-com.blogspot.com/'/><link rel='hub' href='http://pubsubhubbub.appspot.com/'/><author><name>uruguay</name><uri>http://www.blogger.com/profile/10812127360159338160</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author><generator version='7.00' uri='http://www.blogger.com'>Blogger</generator><openSearch:totalResults>1</openSearch:totalResults><openSearch:startIndex>1</openSearch:startIndex><openSearch:itemsPerPage>25</openSearch:itemsPerPage><entry><id>tag:blogger.com,1999:blog-4727123899007157249.post-2547509181458648729</id><published>2021-11-15T23:13:00.006-08:00</published><updated>2022-03-25T23:27:21.707-07:00</updated><title type='text'>Sales tools that get results in BtoB sales</title><content type='html'>&lt;p&gt;&amp;nbsp;In &quot;The State of Sales Acceleration 2017,&quot; a research report published in 2017 by Dun &amp;amp; Bradstreet, a well-known American corporate research and rating firm, there is data from a survey in which purchasing managers were asked what they use to determine the appropriate product or service when making purchasing decisions.&lt;/p&gt;&lt;p&gt;According to the data, only 16% of respondents said, &quot;Products and companies introduced by salespeople. At least 40% of information is gathered from the Web: 14% from &quot;new technologies and user evaluations online,&quot; 13% from &quot;content received via e-mail,&quot; and 13% from &quot;Web advertising.&lt;/p&gt;&lt;p&gt;In addition, 21% of the respondents selected &quot;real-world exhibitions and webinars&quot;. &quot;Webinar&quot; is a combination of the words &quot;web&quot; and &quot;seminar&quot;, and as the name implies, it refers to a seminar held via the web,&amp;nbsp;&lt;a href=&quot;https://slimtime.co.jp/&quot;&gt;https://slimtime.co.jp/&lt;/a&gt; &amp;nbsp;so part of this is still the web.&lt;/p&gt;&lt;p&gt;The expert&#39;s opinion in the most common choice at 22%, &quot;Recommendation from a colleague or prominent expert,&quot; may also have been seen on the Web.&lt;/p&gt;&lt;p&gt;Together, more than half of the items used as reference when making purchasing decisions are considered to be from the Web.&amp;nbsp;&lt;/p&gt;&lt;p&gt;This data is from the U.S., but this trend is growing in Japan as well.&lt;/p&gt;&lt;p&gt;In the future, only a few BtoB salespeople will be able to make face-to-face proposals and provide customer support in a way that only human beings can.&lt;/p&gt;&lt;p&gt;We are no longer in an era where we have to ask the IT department to customize every little detail to make the best use of IT sales tools.&lt;/p&gt;&lt;p&gt;Being able to use IT sales tools is very important for BtoB salespeople in the future.&lt;/p&gt;&lt;p&gt;Related Business Blogs&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;https://business-genius-paper.blogspot.com/&quot;&gt;ビジネスの奇才&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;https://office-kings.blogspot.com/&quot;&gt;オフィスキング&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;https://office-queens.blogspot.com/&quot;&gt;オフィスクイーン&lt;/a&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;https://office-princes.blogspot.com/&quot;&gt;オフィスプリンス&lt;/a&gt;&lt;/p&gt;</content><link rel='edit' type='application/atom+xml' href='https://www.blogger.com/feeds/4727123899007157249/posts/default/2547509181458648729'/><link rel='self' type='application/atom+xml' href='https://www.blogger.com/feeds/4727123899007157249/posts/default/2547509181458648729'/><link rel='alternate' type='text/html' href='https://business-times-com.blogspot.com/2021/11/btob.html' title='Sales tools that get results in BtoB sales'/><author><name>uruguay</name><uri>http://www.blogger.com/profile/10812127360159338160</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='https://img1.blogblog.com/img/b16-rounded.gif'/></author></entry></feed>

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