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  22. <title>The Need of Job Management Software!</title>
  23. <link>https://pwdrbe.info/the-need-of-job-management-software.html</link>
  24. <comments>https://pwdrbe.info/the-need-of-job-management-software.html#comments</comments>
  25. <pubDate>Mon, 22 May 2023 11:07:02 +0000</pubDate>
  26. <dc:creator>admin</dc:creator>
  27. <category><![CDATA[software]]></category>
  28. <category><![CDATA[application software]]></category>
  29. <category><![CDATA[computer software]]></category>
  30. <category><![CDATA[define software]]></category>
  31. <category><![CDATA[free software]]></category>
  32. <category><![CDATA[software basics]]></category>
  33. <category><![CDATA[software developer]]></category>
  34. <category><![CDATA[software development]]></category>
  35. <category><![CDATA[software engineer]]></category>
  36. <category><![CDATA[software engineering]]></category>
  37. <category><![CDATA[software jobs]]></category>
  38. <category><![CDATA[software memes]]></category>
  39. <category><![CDATA[software testing]]></category>
  40. <category><![CDATA[software types]]></category>
  41. <category><![CDATA[softwares]]></category>
  42. <category><![CDATA[system software]]></category>
  43. <category><![CDATA[types of software]]></category>
  44. <category><![CDATA[utility software]]></category>
  45. <category><![CDATA[what is software]]></category>
  46.  
  47. <guid isPermaLink="false">http://pwdrbe.info/?p=28</guid>
  48. <description><![CDATA[It is not easy to have a lucrative business, profit is certainly most significant reason but customer satisfaction remains a key factor. To achieve these reports of current and complex data is needed. There is also need for the regulatory compliance for this a check list is always there for reminders to keep the routine [...]]]></description>
  49. <content:encoded><![CDATA[<div id="article-content">
  50. <p>It is not easy to have a lucrative business, profit is certainly most significant reason but customer satisfaction remains a key factor. To achieve these reports of current and complex data is needed. There is also need for the regulatory compliance for this a check list is always there for reminders to keep the routine reports.</p>
  51. <p>Job Software and Management</p>
  52. <p>For success of any organization, Innovative and strong management is the key. Things like policy making, implementation, and eventual appraisal of performance are to be taken very seriously. Good software for different jobs is for this reason critical. The need to reduce the cost could be met by this easily. For better resource allocation and to reduce labor budget in control the billable hours could be better managed with software.</p>
  53. <p>Qualities of right Job Software</p>
  54. <p>The software should be effective in job scheduling with out any gap and it should be able to keep up with speed of workload automation. It should also streamline the different platforms being used for example, windows, Linux, and UNIX. This software should have the order priority and different checklists entered.</p>
  55. <p>The good software support for tracking and periodic maintenance could help in problems and trouble shouting issues faced by the field technicians and sales staff with PDA or laptops</p>
  56. <p>Process of JM Software Development</p>
  57. <p>A deep probing to the organization structure today and what the changes they want to do could be first step. For this a detail of current and future tasks, their expected start and end times, potential issues, are to be noted down. In doing so you break down the whole process into small parts and assign the responsibility. This provides a appraisal system which provides swift action and automatic repetitions are also managed with tailored filtered information and access issues are resolved for different levels of management. Complex operations could be handled smoothly by prioritizing various tasks, customers and venders this will help in tracking and assist management to have a more centralized vision to improve productivity. The software should have Timer tracker, Inventory, Purchasing, and HR modules. The scheduling, Hub, batch, and ticketing operations and controls should be devised to best suit the situation.</p>
  58. <p>Right Job Software Provider</p>
  59. <p>Weather you could buy it from a vendor or develop it in house depending upon the level of sophistication that the organization has. You should look on the portfolio, the working knowledge; experience of programmer is an indication. If you are buying one there are always some trail versions. A clear set of application guidelines for usage and trouble shouting is also important with contact details office address, telephone and, internet. License should be purchased with keeping in mind the current and future utilization of software.</p>
  60. <p>Elements of Job Managements Software</p>
  61. <p>Initially, its significant to make arrangements is the looks. The ideal display has all the required data and information, and the possibility of access, and of course it should be user-friendly. The input stage should have some way to modify any mistakes or wrong data entry. A good thing is to keep it similar to the one that was in use before to not overwhelm the end user. Reports should be both standardized and custom. Also the back end programming should be strong enough to handle the workload. Security from virus or other attacks should be kept in mind.</p>
  62. <p>Training on Job Software</p>
  63. <p>Training of the new or changed software is not always an easy task. The staff is busy with their current jobs. So leaving for a specially arranged course, Classes, on different location required. It involves both location time and arrangements to be made for the staff traveling and residence facilities. There are also some prerequisites like previous knowledge and understanding of system, this is a problem area as most of the managers tend to put their learning away. Before the on hand training some lecture should be delivered to the participants to ensure their understanding. Attendance is a must for this, so the person who could not make it physically should join in for the internet access to the training.</p>
  64. </p></div>
  65. <div class="mads-block"></div>]]></content:encoded>
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  68. </item>
  69. <item>
  70. <title>How To Find The Best Website Builders For E-Commerce</title>
  71. <link>https://pwdrbe.info/how-to-find-the-best-website-builders-for-e-commerce.html</link>
  72. <comments>https://pwdrbe.info/how-to-find-the-best-website-builders-for-e-commerce.html#comments</comments>
  73. <pubDate>Wed, 17 May 2023 23:54:05 +0000</pubDate>
  74. <dc:creator>admin</dc:creator>
  75. <category><![CDATA[E-Commerce]]></category>
  76.  
  77. <guid isPermaLink="false">http://pwdrbe.info/?p=22</guid>
  78. <description><![CDATA[If you are looking for the best website builders for E-commerce, you will need to have patience and do your homework. There are many online website builders on the internet today that offer many different options for building your e-commerce website. Of course, the best bet for trying out the builders is to look at [...]]]></description>
  79. <content:encoded><![CDATA[<div id="article-content">
  80. <p>If you are looking for the best website builders for E-commerce, you will need to have patience and do your homework. There are many online website builders on the internet today that offer many different options for building your e-commerce website. Of course, the best bet for trying out the builders is to look at the sites that offer a free trial. That way you can play around with the tools and be 100% sure this builder gives you everything you will need.</p>
  81. <p>There are many things to consider when looking for a website builder for e-commerce. The internet is full of helpful articles reviewing most of the online website builders. This is always a good way to start. You will need to take a look at what each site is offering. Is a domain name included in the price? There are several tools that you need for e-commerce. Does the site offer shopping cart, or shipping calculators? Your website will also require a means for checking out and paying. Make sure that the site offers PayPal or other check-out options. In addition to these tools, the site will need to be able to help you manage your business transactions.</p>
  82. <p>There are several online website builders that work great for e-commerce. Some to check into are:</p>
  83. <p><strong>OnlyBusiness.com</strong></p>
  84. <p>OnlyBusiness.com offers several options for building your e-commerce website. You can have them build the website for you, or you can choose to build it yourself. Most of the plans include a free domain and email address. There is a free trial so you can try it and be sure it will work for you before you purchase a plan. The do-it-yourself plans start at $9.99 a month and go up to $59.99 a month. The do-it-for-me plans start at $49.95 a month and go up to $89.95 a month.</p>
  85. <p><strong>Volusion.com</strong></p>
  86. <p>Volusion Online Website Builder offers ever tool that you need to create and manage your own e-commerce website. There is a free 14 day trial so you can try the product out and be certain it will fit your needs. There are several packages to choose from beginning at $19.00 a month up to $149.00 a month. There are larger custom plans if you need something else. You will have to schedule a consultation to get a quote. Volusion offers credit card processing, design services as well as marketing services.</p>
  87. <p><strong>BigCommerce.com</strong></p>
  88. <p>BigCommerce.com is another site that offers all the tools necessary to build and maintain your <a target="_new" rel="nofollow" href="http://www.easywebsitebuilders.net/ecommerce-shopping-cart-reviews/">e-commerce website</a>. Pricing begins at $24.95 a month up to $299.95 a month. They offer a 15 day free trial as well.</p>
  89. <p>With so many online e-commerce website builders, you will have no problem finding exactly what you need to create your own e-commerce website. With step by step instructions, you will be up and running in no time. Save the money you would normally be paying a professional website designer and create and manage your own e-commerce website today.</p>
  90. </p></div>
  91. ]]></content:encoded>
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  93. <slash:comments>0</slash:comments>
  94. </item>
  95. <item>
  96. <title>Some Tips to Buy Living Room Furniture</title>
  97. <link>https://pwdrbe.info/some-tips-to-buy-living-room-furniture.html</link>
  98. <comments>https://pwdrbe.info/some-tips-to-buy-living-room-furniture.html#comments</comments>
  99. <pubDate>Fri, 05 May 2023 18:59:09 +0000</pubDate>
  100. <dc:creator>admin</dc:creator>
  101. <category><![CDATA[Furniture]]></category>
  102.  
  103. <guid isPermaLink="false">http://pwdrbe.info/?p=17</guid>
  104. <description><![CDATA[If you have decided to redecorate your house or start from scratch, integrating your living room with furniture would be a good choice. Think about the guests who come to your place or about you who spends a lot of time in the room doing some or the other things. Hence, you need living room [...]]]></description>
  105. <content:encoded><![CDATA[<p> If you have decided to redecorate your house or start from scratch, integrating your living room with furniture would be a good choice. Think about the guests who come to your place or about you who spends a lot of time in the room doing some or the other things. Hence, you need living room furniture in order to make space for relaxation. Not only this, you must also ensure that all activities such as reading, watching TV or doing some other works are possible. Here are some tips to follow before you buy furniture for the living room.The Living Space<br />
  106. You are browsing through a variety of living room furniture pieces and one of them impresses you greatly. You immediately fall in love with it but this doesn&#8217;t mean that you buy it instantly. Because you are blindfolded with its beauty, you tend to forget the size of your room. If you consider the size of your room, you will be able to take more wise decisions. Although big furniture will be more functional, it does not apply when your room is small. It is obvious that you don&#8217;t want a furniture piece to take up all the space of your room and make it cramped.The Blending Factor<br />
  107. You may get confused buying living room furniture for a room that has already got certain pieces of furniture in it as there will be an existing theme in your room. The task would be easier had there been no furniture at all, however if there are existing furniture, it is very important that the newly bought furniture match the old ones so as to maintain an attractive look. So even if you dearly like a piece of beautiful oak furniture, you need to consider the matching factor as well. If you fail to follow this tip, then you might end up having a room which will be unpleasant to the eye.Your Family<br />
  108. If you think just buying living room furniture is enough, then think again. You also need to consider the number of members in your family so that it suits them perfectly. If all members are adults, then any type of furniture will do. However, if you have small children at home, then you need to buy furniture pieces which lack pointed edges or other harmful areas. Kids usually run around the house or jump on the sofas. They tend to get bumps or bruises and possibly cuts in the act from the sharp edges. Therefore, you need to consider the safety factors while buying the furniture for the living room.How Long Will the Furniture Last?<br />
  109. While buying living room furniture, a question is most likely to pop up in your mind and that is the duration the furniture will last after you get it home. It is more probable especially if you are spending a huge amount on buying the furniture. If you are getting wooden furniture, then ensure they are made from high quality wood and are polished well in order to keep them away from pests which damage the wood. Furniture made from glass will last much longer until n unless some heavy object does not crack it. Although you may spend a huge amount in buying the furniture for the living room, you will definitely reap the benefits from it. </p>
  110. ]]></content:encoded>
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  112. <slash:comments>0</slash:comments>
  113. </item>
  114. <item>
  115. <title>What&#8217;s the Cost of Digital Marketing: Marketing Agency Vs Freelancer</title>
  116. <link>https://pwdrbe.info/whats-the-cost-of-digital-marketing-marketing-agency-vs-freelancer.html</link>
  117. <comments>https://pwdrbe.info/whats-the-cost-of-digital-marketing-marketing-agency-vs-freelancer.html#comments</comments>
  118. <pubDate>Wed, 03 May 2023 13:36:07 +0000</pubDate>
  119. <dc:creator>admin</dc:creator>
  120. <category><![CDATA[Uncategorized]]></category>
  121. <category><![CDATA[business marketing]]></category>
  122. <category><![CDATA[content marketing]]></category>
  123. <category><![CDATA[digital marketing]]></category>
  124. <category><![CDATA[email marketing]]></category>
  125. <category><![CDATA[growth marketing]]></category>
  126. <category><![CDATA[learn digital marketing]]></category>
  127. <category><![CDATA[marketing]]></category>
  128. <category><![CDATA[marketing 101]]></category>
  129. <category><![CDATA[marketing analytics]]></category>
  130. <category><![CDATA[marketing basics]]></category>
  131. <category><![CDATA[marketing de afiliados]]></category>
  132. <category><![CDATA[marketing digital]]></category>
  133. <category><![CDATA[marketing mix]]></category>
  134. <category><![CDATA[marketing online]]></category>
  135. <category><![CDATA[marketing show]]></category>
  136. <category><![CDATA[marketing strategy]]></category>
  137. <category><![CDATA[marketing tips]]></category>
  138. <category><![CDATA[social media marketing]]></category>
  139. <category><![CDATA[social media marketing strategy]]></category>
  140.  
  141. <guid isPermaLink="false">http://pwdrbe.info/?p=15</guid>
  142. <description><![CDATA[At some point, most businesses engage external digital marketing expertise to provide inbound marketing, SEO, PPC, and social media services. In Dubai, that expertise comes in the form of either an agency or freelance talent. In a tough B2C and B2B environment, budgets are tight, and largess limited, so how can prospective clients come to [...]]]></description>
  143. <content:encoded><![CDATA[<p> At some point, most businesses engage external digital marketing expertise to provide inbound marketing, SEO, PPC, and social media services. In Dubai, that expertise comes in the form of either an agency or freelance talent. In a tough B2C and B2B environment, budgets are tight, and largess limited, so how can prospective clients come to grips with the cost of digital marketing in Dubai? Why Hiring A Digital Marketing Agency In Dubai Is Cheaper Than You Think! Up until now, establishing what the reasonable costs are for hiring a digital marketing agency in Dubai have been murky and anything but transparent. Relying on gut instinct won&#8217;t get you very far and public data on rates and fee for services remains elusive.If you are considering tapping into external digital marketing expertise, gaining a clear line of sight on the average costs being asked for monthly retainers and hourly rates for digital marketing in Dubai can be challenging and time consuming to compile. Digital Marketing Pricing Survey Insights A recent survey by Credo, a company that matches prospective clients with marketing agencies or consultants released the results of its latest survey of digital marketing pricing. The survey was distributed to 184 respondents across 19 countries and produced some interesting insights on the present trends for the cost of digital marketing. Freelance consultants consistently price based on hourly or monthly base rates and project fees. Worldwide digital consultant rates continue to be based on years of experience. Consultants with 1-3 years of experience, charge around $88, while those with 10+ years of experience charge an average of $189.Agency pricing appears all over the map. Agencies with 2 to 5 employees and 6 to 10 employees actually charged more on average than agencies with 11 to 20 employees according to the survey SEO agencies appear unsure about pricing their services with pricing being all over the shop. The survey showed an hourly range of $145 to about $181 Agencies and consultants with a strong strategy focus charge higher rates compared to those with a broader portfolio of services Monthly retainers, project fees, and hourly rates are all higher for strategy related servicesImplications For ClientsWith so much variation in rate schedules and competition from freelance consultants, the cost of hiring a digital marketing agency in Dubai may be cheaper than you may expect.Assess precisely what digital marketing services you are after, overlay that with a monthly service fee from a pool of prospective agencies, and use that as the starting point in your negotiations. Most agencies are very clear about their cost base and what utilization rates they are targeting and so consequently, understand just how far they can comfortably negotiate. Agency Versus Freelancer As you would expect, there are some key differences in pricing between freelancers and agencies:Freelancers are mostly servicing clients through a blend of hourly rates and project based fees.Agency preference for monthly-retainer contracts is not surprising, after all, they usually have more overhead to coverThe average digital marketing industry monthly retainer contract starts at $1,000 and ranges up to $5,000.The larger the agency, generally, the more services they offer under one umbrella. If you are looking for a blend of digital marketing services, hiring an agency will reduce the amount of coordination you need to do as a client. The larger the agency, the more customized solutions it usually provides, and hence, the higher the average price point per customer required to cover that specialized expertise and talent. The Best Clients Often, small and medium-sized businesses feel they are at a disadvantage in negotiating with an agency due to their lack of scale compared to larger clients. However, frequently, small, and medium-sized businesses are the best clients from an agency perspective.The reality is, digital advertising as an industry in Dubai, is still a comparatively immature market, and the majority of agencies lack the corporate expertise and infrastructure to service enterprise scaled customers.Hence small to medium businesses provide an agency with reliable bread and butter revenue streams without the complexity and high servicing costs that come with large multinational clients. So, if you are a small or medium-sized business, don&#8217;t be embarrassed to negotiate with an agency. They need clients like you, another reason why the cost of hiring a digital marketing agency in Dubai may be lower than you may expect! High Demand Agency Services Despite the profusion of digital marketing services, SEO and PPC services remain most agencies primary sources of revenue. The top five services sought by clients are: SEO PPC management Social media Content marketing Analytics and UXAnalytics and user experience design (UX) are surging in popularity as their importance to attracting prospects and retaining customers becomes clear. This recognition is reflected in their growing footprint within the portfolio of digital marketing services clients are seeking from their agencies.While this is good news for the industry as a whole, as it indicates a more disciplined and structured approach to digital advertising in the Middle East. It also points to a continued lack of recognition by business owners and marketers of the need to put in place adequate analytic capability in-house.Similarly, ensuring an engaging user experience from the launch of a digital marketing initiative would go a long way towards supporting the consumer acceptance of online marketing particularly as regional Internet users have become more experienced and have higher expectations of the online UX.Identify growth opportunities for your business today! Our free 30-minute marketing assessment can help save you money and drive your business forward. Subscribe Now For A Free 30-Minute Marketing Assessment!Conclusion If you are in the process of hiring a marketing agency, the news is good. The cost of hiring a digital marketing agency in Dubai may be lower than you anticipate and there are different pricing structures and models available.Many agencies use a combination of pricing models such as monthly retainer for standard services, milestone pricing for projects they do frequently, or hourly pricing for new or more complex work. Discuss which pricing model works best for you with your prospective agency and you may be in for a delightful surprise! </p>
  144. ]]></content:encoded>
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  146. <slash:comments>0</slash:comments>
  147. </item>
  148. <item>
  149. <title>Brand Positioning &#8211; Need It? Have It? How to Go About It?</title>
  150. <link>https://pwdrbe.info/brand-positioning-need-it-have-it-how-to-go-about-it.html</link>
  151. <comments>https://pwdrbe.info/brand-positioning-need-it-have-it-how-to-go-about-it.html#comments</comments>
  152. <pubDate>Wed, 03 May 2023 11:22:31 +0000</pubDate>
  153. <dc:creator>admin</dc:creator>
  154. <category><![CDATA[Uncategorized]]></category>
  155. <category><![CDATA[branding]]></category>
  156. <category><![CDATA[branding basics]]></category>
  157. <category><![CDATA[branding guidelines]]></category>
  158. <category><![CDATA[branding identity]]></category>
  159. <category><![CDATA[branding marketing]]></category>
  160. <category><![CDATA[branding pessoal]]></category>
  161. <category><![CDATA[branding principles]]></category>
  162. <category><![CDATA[branding process]]></category>
  163. <category><![CDATA[branding strategy]]></category>
  164. <category><![CDATA[branding vs marketing]]></category>
  165. <category><![CDATA[branding your business]]></category>
  166. <category><![CDATA[business branding]]></category>
  167. <category><![CDATA[nike branding]]></category>
  168. <category><![CDATA[personal branding]]></category>
  169. <category><![CDATA[self branding]]></category>
  170. <category><![CDATA[what is branding]]></category>
  171.  
  172. <guid isPermaLink="false">http://pwdrbe.info/?p=12</guid>
  173. <description><![CDATA[All the marketing books are telling you that it is important to differentiate your brand. But it is not always clear how to do it in a way that is meaningful for your business and leads to brand sales.POSITIONING. DO I REALLY NEED IT?Positioning is all about differentiating your brand in the mind of the [...]]]></description>
  174. <content:encoded><![CDATA[<p> All the marketing books are telling you that it is important to differentiate your brand. But it is not always clear how to do it in a way that is meaningful for your business and leads to brand sales.POSITIONING. DO I REALLY NEED IT?Positioning is all about differentiating your brand in the mind of the consumer. Positioning is creating the perceptions you want your target consumer to associate with your brand. Having a brand positioning is not an end in itself. It is just the beginning of the journey. It is the foundation on which your brand strategy, innovation, communication and brand plans and tactics are built. (The end of the journey should always be brand sales &#038; brand growth! )POSITIONING. DO I REALLY HAVE IT?One of the very first questions I ask when I work with a brand team is about their brand positioning. It is sad to see how many use the terminology without actually understanding it clearly and, as a result, being unable to use it to drive brand growth. Examples such as &#8220;my brand positioning is premium&#8221; or &#8220;my products are made with natural ingredients&#8221; will hardly give the brand team a clear direction on what the next innovation is or how the next communication campaign will appear. If your positioning is just about fancy words and is not ACTIONABLE, your brand most surely is losing money, if not now, in the long-term. You need a clear brand positioning not because the books say so, but because you want brand growth.POSITIONING. HOW TO GO ABOUT IT?If you prefer to build your brand positioning on your own, you can use as guidance the 4 steps in positioning a brand as described by Jack Trout, the father of positioning:<br />
  175. 1) Study your competitors and identify the attributes and / or benefits they own in the mind of the consumer<br />
  176. 2) Assess your strengths and weaknesses (product, services, packaging, communication, distribution, customer help etc) and look for that differentiating idea.<br />
  177. 3) Think long term: can you support your differentiating idea with facts?<br />
  178. 4) Communicate the differentiating idea to your target consumers.From my experience with brands, a positioning that is actionable should consider as a minimum 4 elements:1. Brand&#8217;s target: clearly you want to differentiate your brand in the minds of consumers. For that to happen you have to know WHO your consumers are.Segment your market and chose your target. You can do that by using either sophisticated segmentation research or common sense. Chose the segment you want to target and try to find out as many things about them as possible (age, gender, where they live, how they live their life, what they like to eat, see, do, if they have any preferences, what their dislikes are etc). Knowing your consumers better will help you find the space in their minds and hearts that is relevant to them.2. Competitors: your brand does not exist in a silo. Consumers evaluate all the available brands and decide which one addresses their needs and shares the same values. You have to be very clear about who are your direct or indirect competitors and how consumers perceived them.Make sure you talk about consumers&#8217; perceptions, not yours. You can quickly distinguish between what YOU believe consumers perceive and what consumers actually perceive by asking this question: &#8220;Where do I have this information from&#8221; &#8211; if it is from research, industry knowledge, consumers blogs or FACEBOOK, you know for sure that this is what the consumers think.3. Consumers&#8217; need: as a marketer you should be able to know what needs your consumers have.Obviously, you want to address with your brand those needs that are stronger. Even if your brand has &#8220;state-of-the-art&#8221; features and benefits, if there is no need for them or consumers are indifferent to them, it might be a lottery for your brand to win in the marketplace.Here are a few of the most common needs that brands address: to be loved, to achieve something, to have fun, to be free, to stay clean, to have friends, to be accepted, to get attention, to win, to be healthy, to be beautiful. What about your brand? What kind of needs does it address?4. Brand&#8217;s benefits: this is the trickiest part of the positioning exercise. Most marketers are so attached to their brand or know it so well, that it is difficult to stay objective. Even more, valuable features are sometimes taken for granted. When you build your list of benefits, 2 pieces of advice here:- Look outside your category. For example, if you are a gifting chocolate brand, look at cosmetics or fashion. See what other brand benefits are appreciated by your target consumers and see if you have those to offer.<br />
  179. - Stick to your core expertise &#8211; do not force onto the list benefits that your brand does not have, just because the consumers want them. Your company must have the capabilities to support delivering these benefits over the long-term. For example, if your product is not made with natural ingredients and therefore doesn&#8217;t give the consumers a natural, wholesome experience, do not claim it just because the trend is towards natural. There are many other trends you can tap into. Stay true to yourself and to your brand. Consumers will appreciate it.You can spend one day or a whole month to define your brand positioning &#8211; depending on how thorough you want to be. In both cases, the output should be a positioning statement. This is the positioning statement template I use when I work with my clients:For (target consumer) who want (the need), (name of brand) is (the category or frame of reference) that delivers (benefits) because only (brand name) is (reasons to believe).I hope it will help you define your brand&#8217;s positioning, clarify it or refine it.Do you have a particular positioning challenge? Let me know about it! </p>
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  185. <title>Tax-loss harvesting strategies</title>
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  188. <pubDate>Tue, 13 Mar 2018 17:26:09 +0000</pubDate>
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