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Source: https://the-mo.shop/pages/conception

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  13.    <title>
  14.      Brand Concept | Mask Hong Kong | MaskOn._ by MO &ndash; MO / MaskOn._
  15.    </title><meta name="description" content="At MO, we aim for our protective masks to effortlessly integrate into daily life, and to enrich the perception and experience of it. Click for more details now!"><link rel="canonical" href="https://the-mo.shop/pages/conception"><link rel="shortcut icon" href="//the-mo.shop/cdn/shop/files/MO_Black_96px_x_96px_96x.png?v=1633167081" type="image/png"><meta property="og:type" content="website">
  16.  <meta property="og:title" content="Brand Concept | Mask Hong Kong | MaskOn._ by MO"><meta property="og:description" content="At MO, we aim for our protective masks to effortlessly integrate into daily life, and to enrich the perception and experience of it. Click for more details now!"><meta property="og:url" content="https://the-mo.shop/pages/conception">
  17. <meta property="og:site_name" content="MO / MaskOn._"><meta name="twitter:card" content="summary"><meta name="twitter:title" content="Brand Concept | Mask Hong Kong | MaskOn._ by MO">
  18.  <meta name="twitter:description" content="At MO, we aim for our protective masks to effortlessly integrate into daily life, and to enrich the perception and experience of it. Click for more details now!">
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  212. <script id="__st">var __st={"a":58701480094,"offset":28800,"reqid":"c8cf47ad-c332-4802-878e-5a53d5136f8c-1714682527","pageurl":"the-mo.shop\/pages\/conception","s":"pages-87981293726","u":"1d8b63252db2","p":"page","rtyp":"page","rid":87981293726};</script>
  213. <script>window.ShopifyPaypalV4VisibilityTracking = true;</script>
  214. <script integrity="sha256-n5Uet9jVOXPHGd4hH4B9Y6+BxkTluaaucmYaxAjUcvY=" data-source-attribution="shopify.loadfeatures" defer="defer" src="//the-mo.shop/cdn/shopifycloud/shopify/assets/storefront/load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js" crossorigin="anonymous"></script>
  215. <script crossorigin="anonymous" defer="defer" src="//the-mo.shop/cdn/shopifycloud/shopify/assets/shopify_pay/storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js?v=20220906"></script>
  216. <script integrity="sha256-HAs5a9TQVLlKuuHrahvWuke+s1UlxXohfHeoYv8G2D8=" data-source-attribution="shopify.dynamic-checkout" defer="defer" src="//the-mo.shop/cdn/shopifycloud/shopify/assets/storefront/features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js" crossorigin="anonymous"></script>
  217.  
  218.  
  219. <style id="shopify-dynamic-checkout-cart">@media screen and (min-width: 750px) {
  220.  #dynamic-checkout-cart {
  221.    min-height: 50px;
  222.  }
  223. }
  224.  
  225. @media screen and (max-width: 750px) {
  226.  #dynamic-checkout-cart {
  227.    min-height: 120px;
  228.  }
  229. }
  230. </style><script>window.performance && window.performance.mark && window.performance.mark('shopify.content_for_header.end');</script>
  231. <script src="//the-mo.shop/cdn/shop/t/10/assets/servicify-asset.js?v=9391740801321792721685987171" type="text/javascript"></script>
  232.  
  233.    <link rel="stylesheet" href="//the-mo.shop/cdn/shop/t/10/assets/theme.css?v=38772260947710672991681870777">
  234.  
  235.    <script>// This allows to expose several variables to the global scope, to be used in scripts
  236.      window.theme = {
  237.        pageType: "page",
  238.        moneyFormat: "${{amount_no_decimals}}",
  239.        moneyWithCurrencyFormat: "${{amount_no_decimals}}",
  240.        productImageSize: "natural",
  241.        searchMode: "product,article,page",
  242.        showPageTransition: false,
  243.        showElementStaggering: true,
  244.        showImageZooming: true
  245.      };
  246.  
  247.      window.routes = {
  248.        rootUrl: "\/",
  249.        rootUrlWithoutSlash: '',
  250.        cartUrl: "\/cart",
  251.        cartAddUrl: "\/cart\/add",
  252.        cartChangeUrl: "\/cart\/change",
  253.        searchUrl: "\/search",
  254.        productRecommendationsUrl: "\/recommendations\/products"
  255.      };
  256.  
  257.      window.languages = {
  258.        cartAddNote: "Add Order Note",
  259.        cartEditNote: "Edit Order Note",
  260.        productImageLoadingError: "This image could not be loaded. Please try to reload the page.",
  261.        productFormAddToCart: "Add to cart",
  262.        productFormUnavailable: "Unavailable",
  263.        productFormSoldOut: "Available Soon",
  264.        shippingEstimatorOneResult: "1 option available:",
  265.        shippingEstimatorMoreResults: "{{count}} options available:",
  266.        shippingEstimatorNoResults: "No shipping could be found"
  267.      };
  268.  
  269.      window.lazySizesConfig = {
  270.        loadHidden: false,
  271.        hFac: 0.5,
  272.        expFactor: 2,
  273.        ricTimeout: 150,
  274.        lazyClass: 'Image--lazyLoad',
  275.        loadingClass: 'Image--lazyLoading',
  276.        loadedClass: 'Image--lazyLoaded'
  277.      };
  278.  
  279.      document.documentElement.className = document.documentElement.className.replace('no-js', 'js');
  280.      document.documentElement.style.setProperty('--window-height', window.innerHeight + 'px');
  281.  
  282.      // We do a quick detection of some features (we could use Modernizr but for so little...)
  283.      (function() {
  284.        document.documentElement.className += ((window.CSS && window.CSS.supports('(position: sticky) or (position: -webkit-sticky)')) ? ' supports-sticky' : ' no-supports-sticky');
  285.        document.documentElement.className += (window.matchMedia('(-moz-touch-enabled: 1), (hover: none)')).matches ? ' no-supports-hover' : ' supports-hover';
  286.      }());
  287.    </script>
  288.  
  289.    <script src="//the-mo.shop/cdn/shop/t/10/assets/lazysizes.min.js?v=174358363404432586981681870777" async></script><script src="https://cdn.polyfill.io/v3/polyfill.min.js?unknown=polyfill&features=fetch,Element.prototype.closest,Element.prototype.remove,Element.prototype.classList,Array.prototype.includes,Array.prototype.fill,Object.assign,CustomEvent,IntersectionObserver,IntersectionObserverEntry,URL" defer></script>
  290.    <script src="//the-mo.shop/cdn/shop/t/10/assets/libs.min.js?v=26178543184394469741681870777" defer></script>
  291.    <script src="//the-mo.shop/cdn/shop/t/10/assets/theme.min.js?v=67427764916843642421681870777" defer></script>
  292.    <script src="//the-mo.shop/cdn/shop/t/10/assets/custom.js?v=183944157590872491501681870777" defer></script>
  293.  
  294.    <script>
  295.      (function () {
  296.        window.onpageshow = function() {
  297.          if (window.theme.showPageTransition) {
  298.            var pageTransition = document.querySelector('.PageTransition');
  299.  
  300.            if (pageTransition) {
  301.              pageTransition.style.visibility = 'visible';
  302.              pageTransition.style.opacity = '0';
  303.            }
  304.          }
  305.  
  306.          // When the page is loaded from the cache, we have to reload the cart content
  307.          document.documentElement.dispatchEvent(new CustomEvent('cart:refresh', {
  308.            bubbles: true
  309.          }));
  310.        };
  311.      })();
  312.    </script>
  313.  
  314.    
  315.  
  316.  
  317.  <script type="application/ld+json">
  318.  {
  319.    "@context": "http://schema.org",
  320.    "@type": "BreadcrumbList",
  321.  "itemListElement": [{
  322.      "@type": "ListItem",
  323.      "position": 1,
  324.      "name": "Translation missing: en.general.breadcrumb.home",
  325.      "item": "https://the-mo.shop"
  326.    },{
  327.          "@type": "ListItem",
  328.          "position": 2,
  329.          "name": "Brand Conception",
  330.          "item": "https://the-mo.shop/pages/conception"
  331.        }]
  332.  }
  333.  </script>
  334.  
  335.      
  336. <script>let transcy_apiURI = "https://api.transcy.io/api";let transcy_productId = "";let transcy_currenciesPaymentPublish = [];let transcy_curencyDefault = "HKD";transcy_currenciesPaymentPublish.push("HKD");transcy_currenciesPaymentPublish.push("JPY");transcy_currenciesPaymentPublish.push("MOP");transcy_currenciesPaymentPublish.push("SGD");transcy_currenciesPaymentPublish.push("TWD");let transcy_shopifyLocales = [{"shop_locale":{"locale":"en","enabled":true,"primary":true,"published":true}}];</script>
  337. <link rel="stylesheet" href="https://tc.cdnhub.co/store/assets/css/v2/main.css?v=3.6_1631967618">  
  338.  
  339.  <script src="https://tc.cdnhub.co/store/assets/js/v2/main.js?v=3.6_1631967618" defer></script>
  342. <!--Start Weglot Script-->
  343. <script src="//cdn.weglot.com/weglot.min.js"></script>
  344. <script id="has-script-tags">Weglot.initialize({ api_key:"wg_162808ba155e08a9cb9fc8c86ce3be6a3" ,
  345. switchers: [
  346.       {
  347.           // Same as button_style at root
  348.           button_style: {
  349.               full_name: true,
  350.               with_name: true,
  351.               is_dropdown: false,
  352.               with_flags: false,
  353.               flag_type: "circle",
  354.               invert_flags: false
  355.           },
  356.           // Move switcher somewhere in the page
  357.           location: {
  358.               target: ".menu", // You'll probably have to change it (see the step below in order to find the correct CSS selector)
  359.               sibling: null
  360.           }
  361.       },
  362.      {
  363.      button_style: {
  364.        full_name: true,
  365.        with_name: true,
  366.        is_dropdown: false,
  367.        with_flags: false,
  368.        flag_type: "circle",
  369.        invert_flags: false
  370.      },
  371.      location: {
  372.        target: ".Drawer__Main > .Drawer__Container",
  373.        sibling: ".SidebarMenu__Nav--secondary"
  374.      }
  375.    }
  376.   ]
  377.   });
  378.  
  379.  function selectLanguageInWeglot () {
  380.    if (location.pathname.indexOf('/zh-tw') > -1) {
  381.      Weglot.switchTo('tw');
  382.    } else {
  383.      Weglot.switchTo('en');
  384.    }
  385.  }
  386.  
  387.  function selectLanguage(lang) {
  388.    Weglot.switchTo(lang);
  389.  }
  390.  
  391.  // try twice at different times
  392. //   setTimeout(() => selectLanguageInWeglot(), 1000);
  393. //   setTimeout(() => selectLanguageInWeglot(), 2000);
  394. </script>
  395. <!-- Start Advanced Store Localization Code: https://apps.shopify.com/advanced-geo-functions -->
  396. <script rel="asl_jquery" src="https://code.jquery.com/jquery-3.6.0.min.js"></script><script type="text/javascript">
  397. window.asl_location_override = function(type, location){
  398.    localStorage.removeItem('country_override');
  399.    localStorage.removeItem('region_override');
  400.    localStorage.removeItem('zip_override');
  401.    if(typeof location === '') localStorage.removeItem(type);
  402.    else localStorage.setItem(type, location);
  403. }
  404. window.asl_deferload = function(){
  405.    const asl_params = new URLSearchParams(window.location.search);
  406.    var asl_override = '';    
  407.    if(asl_params.has('region_redirected')) { localStorage.removeItem('zip_override'); localStorage.removeItem('country_override'); localStorage.removeItem('region_override'); }
  408.        else if(asl_params.has('country_override')) { asl_override = '&country_override='+asl_params.get('country_override');  }
  409.    else if(asl_params.has('region_override')){ asl_override = '&region_override='+asl_params.get('region_override');  localStorage.removeItem('country_override'); }
  410.        else if(localStorage.getItem('country_override') !== null && localStorage.getItem('country_override') !== '')  asl_override = '&country_overridden='+localStorage.getItem('country_override');
  411.    else if(localStorage.getItem('region_override') !== null && localStorage.getItem('region_override') !== '')  asl_override = '&region_overridden='+localStorage.getItem('region_override');  
  412.  
  413.  
  414.    (function($){
  415.        var asl_s = document.createElement("script");
  416.        asl_s.src = "https://localize.shop-keeper.com/api.js?themeid=132836753566&url="+encodeURIComponent(window.location.toString())+asl_override;
  417.        asl_s.type = 'text/javascript';
  418.        asl_s.onerror = function(){ $('style#asl_cleaner').remove(); $('style#asl_filter').remove(); $('style#asl_custom_filters').remove(); }
  419.        try{
  420.            document.getElementsByTagName("head")[0].appendChild(asl_s);
  421.        } catch(error){
  422.            $('style#asl_cleaner').remove();
  423.            $('style#asl_custom_filters').remove();
  424.            $('style#asl_filter').remove();
  425.        }
  426.    })(jQuery);
  427. }
  428. if(typeof jQuery === 'undefined'){
  429.    var asl_jq = document.createElement("script");
  430.    console.log('Advanced Store Localization: You should enable jQuery in "System" to speed up loading');
  431.    asl_jq.src = "https://code.jquery.com/jquery-3.6.0.min.js";
  432.    asl_jq.onload = function(){ asl_deferload(); }
  433.    asl_jq.type = 'text/javascript';
  434.    document.getElementsByTagName("head")[0].appendChild(asl_jq);
  435. } else {
  436.    asl_deferload();
  437. }
  438. </script>
  439.  
  440. <style id="asl_filter">
  441. </style>
  442. <style id="asl_cleaner">
  443. .ProductListWrapper .Grid__Cell:not(.asl_processed) { visibility: hidden; opacity: 0; }
  444. .flickity-viewport .Carousel__Cell:not(.asl_processed) { visibility: hidden; opacity: 0; }
  445. .Linklist .Linklist__Item:not(.asl_processed) { visibility: hidden; opacity: 0; }
  446. .Search__Results .Grid__Cell:not(.asl_processed) { visibility: hidden; opacity: 0; }
  447. .ProductList .Grid__Cell:not(.asl_processed) { visibility: hidden; opacity: 0; }
  448. .asl_discard  { visibility: none !important; opacity: 0 !important }
  449. </style>
  450. <style>
  451.    </style>
  452.  
  453. <!-- End Advanced Store Localization Code -->
  454.  
  455. <!-- Hotjar Tracking Code for MaskOn -->
  456. <script>
  457.    (function(h,o,t,j,a,r){
  458.        h.hj=h.hj||function(){(h.hj.q=h.hj.q||[]).push(arguments)};
  459.        h._hjSettings={hjid:3230713,hjsv:6};
  460.        a=o.getElementsByTagName('head')[0];
  461.        r=o.createElement('script');r.async=1;
  462.        r.src=t+h._hjSettings.hjid+j+h._hjSettings.hjsv;
  463.        a.appendChild(r);
  464.    })(window,document,'https://static.hotjar.com/c/hotjar-','.js?sv=');
  465. </script>
  466.  
  467. <script src="https://cdn.shopify.com/extensions/3f58a2bb-6494-4c30-abe9-89ae35455db2/easy-appointment-booking-101/assets/embedInit.js" type="text/javascript" defer="defer"></script>
  468. <link href="https://cdn.shopify.com/extensions/3f58a2bb-6494-4c30-abe9-89ae35455db2/easy-appointment-booking-101/assets/style.css" rel="stylesheet" type="text/css" media="all">
  469. <meta property="og:image" content="https://cdn.shopify.com/s/files/1/0587/0148/0094/files/MO._Archives_5a50fe17-d003-415f-ab86-6cf45750e50d.jpg?v=1632060309" />
  470. <meta property="og:image:secure_url" content="https://cdn.shopify.com/s/files/1/0587/0148/0094/files/MO._Archives_5a50fe17-d003-415f-ab86-6cf45750e50d.jpg?v=1632060309" />
  471. <meta property="og:image:width" content="1024" />
  472. <meta property="og:image:height" content="576" />
  473. <link href="https://monorail-edge.shopifysvc.com" rel="dns-prefetch">
  474. <script>(function(){if ("sendBeacon" in navigator && "performance" in window) {var session_token = document.cookie.match(/_shopify_s=([^;]*)/);function handle_abandonment_event(e) {var entries = performance.getEntries().filter(function(entry) {return /monorail-edge.shopifysvc.com/.test(entry.name);});if (!window.abandonment_tracked && entries.length === 0) {window.abandonment_tracked = true;var currentMs = Date.now();var navigation_start = performance.timing.navigationStart;var payload = {shop_id: 58701480094,url: window.location.href,navigation_start,duration: currentMs - navigation_start,session_token: session_token && session_token.length === 2 ? session_token[1] : "",page_type: "page"};window.navigator.sendBeacon("https://monorail-edge.shopifysvc.com/v1/produce", JSON.stringify({schema_id: "online_store_buyer_site_abandonment/1.1",payload: payload,metadata: {event_created_at_ms: currentMs,event_sent_at_ms: currentMs}}));}}window.addEventListener('pagehide', handle_abandonment_event);}}());</script>
  475. <script id="web-pixels-manager-setup">(function e(e,n,a,t,r){var o="function"==typeof BigInt&&-1!==BigInt.toString().indexOf("[native code]")?"modern":"legacy";window.Shopify=window.Shopify||{};var i=window.Shopify;i.analytics=i.analytics||{};var s=i.analytics;s.replayQueue=[],s.publish=function(e,n,a){return s.replayQueue.push([e,n,a]),!0};try{self.performance.mark("wpm:start")}catch(e){}var l=[a,"/wpm","/b",r,o.substring(0,1),".js"].join("");!function(e){var n=e.src,a=e.async,t=void 0===a||a,r=e.onload,o=e.onerror,i=document.createElement("script"),s=document.head,l=document.body;i.async=t,i.src=n,r&&i.addEventListener("load",r),o&&i.addEventListener("error",o),s?s.appendChild(i):l?l.appendChild(i):console.error("Did not find a head or body element to append the script")}({src:l,async:!0,onload:function(){var a=window.webPixelsManager.init(e);n(a);var t=window.Shopify.analytics;t.replayQueue.forEach((function(e){var n=e[0],t=e[1],r=e[2];a.publishCustomEvent(n,t,r)})),t.replayQueue=[],t.publish=a.publishCustomEvent,t.visitor=a.visitor},onerror:function(){var n=e.storefrontBaseUrl.replace(/\/$/,""),a="".concat(n,"/.well-known/shopify/monorail/unstable/produce_batch"),r=JSON.stringify({metadata:{event_sent_at_ms:(new Date).getTime()},events:[{schema_id:"web_pixels_manager_load/2.0",payload:{version:t||"latest",page_url:self.location.href,status:"failed",error_msg:"".concat(l," has failed to load")},metadata:{event_created_at_ms:(new Date).getTime()}}]});try{if(self.navigator.sendBeacon.bind(self.navigator)(a,r))return!0}catch(e){}var o=new XMLHttpRequest;try{return o.open("POST",a,!0),o.setRequestHeader("Content-Type","text/plain"),o.send(r),!0}catch(e){console&&console.warn&&console.warn("[Web Pixels Manager] Got an unhandled error while logging a load error.")}return!1}})})({shopId: 58701480094,storefrontBaseUrl: "https://the-mo.shop",cdnBaseUrl: "https://the-mo.shop/cdn",surface: "storefront-renderer",enabledBetaFlags: ["5de24938","3b4293f9"],webPixelsConfigList: [{"id":"shopify-app-pixel","configuration":"{}","eventPayloadVersion":"v1","runtimeContext":"STRICT","scriptVersion":"064","apiClientId":"shopify-pixel","type":"APP","purposes":["ANALYTICS","MARKETING"]},{"id":"shopify-custom-pixel","eventPayloadVersion":"v1","runtimeContext":"LAX","scriptVersion":"064","apiClientId":"shopify-pixel","type":"CUSTOM","purposes":["ANALYTICS","MARKETING"]}],initData: {"cart":null,"checkout":null,"customer":null,"productVariants":[]},},function pageEvents(webPixelsManagerAPI) {webPixelsManagerAPI.publish("page_viewed");},"https://the-mo.shop/cdn","9cffdd0f30f99d3350bd93782b0df8a6fd1702b1","144edb30w0ca9d1eapae8cdd17me7549e63",);</script>  <script>window.ShopifyAnalytics = window.ShopifyAnalytics || {};
  476. window.ShopifyAnalytics.meta = window.ShopifyAnalytics.meta || {};
  477. window.ShopifyAnalytics.meta.currency = 'HKD';
  478. var meta = {"page":{"pageType":"page","resourceType":"page","resourceId":87981293726}};
  479. for (var attr in meta) {
  480.  window.ShopifyAnalytics.meta[attr] = meta[attr];
  481. }</script>
  482. <script>window.ShopifyAnalytics.merchantGoogleAnalytics = function() {
  483.  
  484. };
  485. </script>
  486. <script class="analytics">(window.gaDevIds=window.gaDevIds||[]).push('BwiEti');
  487.  
  488.  
  489. (function () {
  490.    var customDocumentWrite = function(content) {
  491.      var jquery = null;
  492.  
  493.      if (window.jQuery) {
  494.        jquery = window.jQuery;
  495.      } else if (window.Checkout && window.Checkout.$) {
  496.        jquery = window.Checkout.$;
  497.      }
  498.  
  499.      if (jquery) {
  500.        jquery('body').append(content);
  501.      }
  502.    };
  503.  
  504.    var hasLoggedConversion = function(token) {
  505.      if (token) {
  506.        return document.cookie.indexOf('loggedConversion=' + token) !== -1;
  507.      }
  508.      return false;
  509.    }
  510.  
  511.    var setCookieIfConversion = function(token) {
  512.      if (token) {
  513.        var twoMonthsFromNow = new Date(Date.now());
  514.        twoMonthsFromNow.setMonth(twoMonthsFromNow.getMonth() + 2);
  515.  
  516.        document.cookie = 'loggedConversion=' + token + '; expires=' + twoMonthsFromNow;
  517.      }
  518.    }
  519.  
  520.    var trekkie = window.ShopifyAnalytics.lib = window.trekkie = window.trekkie || [];
  521.    if (trekkie.integrations) {
  522.      return;
  523.    }
  524.    trekkie.methods = [
  525.      'identify',
  526.      'page',
  527.      'ready',
  528.      'track',
  529.      'trackForm',
  530.      'trackLink'
  531.    ];
  532.    trekkie.factory = function(method) {
  533.      return function() {
  534.        var args = Array.prototype.slice.call(arguments);
  535.        args.unshift(method);
  536.        trekkie.push(args);
  537.        return trekkie;
  538.      };
  539.    };
  540.    for (var i = 0; i < trekkie.methods.length; i++) {
  541.      var key = trekkie.methods[i];
  542.      trekkie[key] = trekkie.factory(key);
  543.    }
  544.    trekkie.load = function(config) {
  545.      trekkie.config = config || {};
  546.      trekkie.config.initialDocumentCookie = document.cookie;
  547.      var first = document.getElementsByTagName('script')[0];
  548.      var script = document.createElement('script');
  549.      script.type = 'text/javascript';
  550.      script.onerror = function(e) {
  551.        var scriptFallback = document.createElement('script');
  552.        scriptFallback.type = 'text/javascript';
  553.        scriptFallback.onerror = function(error) {
  554.                var Monorail = {
  555.      produce: function produce(monorailDomain, schemaId, payload) {
  556.        var currentMs = new Date().getTime();
  557.        var event = {
  558.          schema_id: schemaId,
  559.          payload: payload,
  560.          metadata: {
  561.            event_created_at_ms: currentMs,
  562.            event_sent_at_ms: currentMs
  563.          }
  564.        };
  565.        return Monorail.sendRequest("https://" + monorailDomain + "/v1/produce", JSON.stringify(event));
  566.      },
  567.      sendRequest: function sendRequest(endpointUrl, payload) {
  568.        // Try the sendBeacon API
  569.        if (window && window.navigator && typeof window.navigator.sendBeacon === 'function' && typeof window.Blob === 'function' && !Monorail.isIos12()) {
  570.          var blobData = new window.Blob([payload], {
  571.            type: 'text/plain'
  572.          });
  573.  
  574.          if (window.navigator.sendBeacon(endpointUrl, blobData)) {
  575.            return true;
  576.          } // sendBeacon was not successful
  577.  
  578.        } // XHR beacon
  579.  
  580.        var xhr = new XMLHttpRequest();
  581.  
  582.        try {
  583.          xhr.open('POST', endpointUrl);
  584.          xhr.setRequestHeader('Content-Type', 'text/plain');
  585.          xhr.send(payload);
  586.        } catch (e) {
  587.          console.log(e);
  588.        }
  589.  
  590.        return false;
  591.      },
  592.      isIos12: function isIos12() {
  593.        return window.navigator.userAgent.lastIndexOf('iPhone; CPU iPhone OS 12_') !== -1 || window.navigator.userAgent.lastIndexOf('iPad; CPU OS 12_') !== -1;
  594.      }
  595.    };
  596.    Monorail.produce('monorail-edge.shopifysvc.com',
  597.      'trekkie_storefront_load_errors/1.1',
  598.      {shop_id: 58701480094,
  599.      theme_id: 132836753566,
  600.      app_name: "storefront",
  601.      context_url: window.location.href,
  602.      source_url: "//the-mo.shop/cdn/s/trekkie.storefront.dd626a6a6fbdab104f8779acc4331c330134c832.min.js"});
  603.  
  604.        };
  605.        scriptFallback.async = true;
  606.        scriptFallback.src = '//the-mo.shop/cdn/s/trekkie.storefront.dd626a6a6fbdab104f8779acc4331c330134c832.min.js';
  607.        first.parentNode.insertBefore(scriptFallback, first);
  608.      };
  609.      script.async = true;
  610.      script.src = '//the-mo.shop/cdn/s/trekkie.storefront.dd626a6a6fbdab104f8779acc4331c330134c832.min.js';
  611.      first.parentNode.insertBefore(script, first);
  612.    };
  613.    trekkie.load(
  614.      {"Trekkie":{"appName":"storefront","development":false,"defaultAttributes":{"shopId":58701480094,"isMerchantRequest":null,"themeId":132836753566,"themeCityHash":"15588670208864102536","contentLanguage":"en","currency":"HKD"},"isServerSideCookieWritingEnabled":true,"monorailRegion":"shop_domain","enabledBetaFlags":["bbcf04e6"]},"Google Analytics":{"trackingId":"UA-213751985-1","domain":"auto","siteSpeedSampleRate":"10","enhancedEcommerce":true,"doubleClick":true,"includeSearch":true},"Facebook Pixel":{"pixelIds":["1092441957853167"],"agent":"plshopify1.2"},"Google Gtag Pixel":{"conversionId":"G-8DS9MQJ5SK","eventLabels":[{"type":"purchase","action_label":"G-8DS9MQJ5SK"},{"type":"page_view","action_label":"G-8DS9MQJ5SK"},{"type":"view_item","action_label":"G-8DS9MQJ5SK"},{"type":"search","action_label":"G-8DS9MQJ5SK"},{"type":"add_to_cart","action_label":"G-8DS9MQJ5SK"},{"type":"begin_checkout","action_label":"G-8DS9MQJ5SK"},{"type":"add_payment_info","action_label":"G-8DS9MQJ5SK"}],"targetCountry":"HK"},"Session Attribution":{},"S2S":{"facebookCapiEnabled":true,"facebookAppPixelId":"1092441957853167","source":"trekkie-storefront-renderer"}}
  615.    );
  616.  
  617.    var loaded = false;
  618.    trekkie.ready(function() {
  619.      if (loaded) return;
  620.      loaded = true;
  621.  
  622.      window.ShopifyAnalytics.lib = window.trekkie;
  623.  
  624.        ga('require', 'linker');
  625.      function addListener(element, type, callback) {
  626.        if (element.addEventListener) {
  627.          element.addEventListener(type, callback);
  628.        }
  629.        else if (element.attachEvent) {
  630.          element.attachEvent('on' + type, callback);
  631.        }
  632.      }
  633.      function decorate(event) {
  634.        event = event || window.event;
  635.        var target = event.target || event.srcElement;
  636.        if (target && (target.getAttribute('action') || target.getAttribute('href'))) {
  637.          ga(function (tracker) {
  638.            var linkerParam = tracker.get('linkerParam');
  639.            document.cookie = '_shopify_ga=' + linkerParam + '; ' + 'path=/';
  640.          });
  641.        }
  642.      }
  643.      addListener(window, 'load', function(){
  644.        for (var i=0; i < document.forms.length; i++) {
  645.          var action = document.forms[i].getAttribute('action');
  646.          if(action && action.indexOf('/cart') >= 0) {
  647.            addListener(document.forms[i], 'submit', decorate);
  648.          }
  649.        }
  650.        for (var i=0; i < document.links.length; i++) {
  651.          var href = document.links[i].getAttribute('href');
  652.          if(href && href.indexOf('/checkout') >= 0) {
  653.            addListener(document.links[i], 'click', decorate);
  654.          }
  655.        }
  656.      });
  657.    
  658.  
  659.      var originalDocumentWrite = document.write;
  660.      document.write = customDocumentWrite;
  661.      try { window.ShopifyAnalytics.merchantGoogleAnalytics.call(this); } catch(error) {};
  662.      document.write = originalDocumentWrite;
  663.  
  664.      window.ShopifyAnalytics.lib.page(null,{"pageType":"page","resourceType":"page","resourceId":87981293726});
  665.  
  666.      var match = window.location.pathname.match(/checkouts\/(.+)\/(thank_you|post_purchase)/)
  667.      var token = match? match[1]: undefined;
  668.      if (!hasLoggedConversion(token)) {
  669.        setCookieIfConversion(token);
  670.        
  671.      }
  672.    });
  673.  
  674.  
  675.        var eventsListenerScript = document.createElement('script');
  676.        eventsListenerScript.async = true;
  677.        eventsListenerScript.src = "//the-mo.shop/cdn/shopifycloud/shopify/assets/shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js";
  678.        document.getElementsByTagName('head')[0].appendChild(eventsListenerScript);
  679.  
  680. })();</script>
  681. <script class="boomerang">
  682. (function () {
  683.  if (window.BOOMR && (window.BOOMR.version || window.BOOMR.snippetExecuted)) {
  684.    return;
  685.  }
  686.  window.BOOMR = window.BOOMR || {};
  687.  window.BOOMR.snippetStart = new Date().getTime();
  688.  window.BOOMR.snippetExecuted = true;
  689.  window.BOOMR.snippetVersion = 12;
  690.  window.BOOMR.application = "storefront-renderer";
  691.  window.BOOMR.themeName = "Prestige";
  692.  window.BOOMR.themeVersion = "4.14.5";
  693.  window.BOOMR.shopId = 58701480094;
  694.  window.BOOMR.themeId = 132836753566;
  695.  window.BOOMR.renderRegion = "gcp-us-east1";
  696.  window.BOOMR.url =
  697.    "https://the-mo.shop/cdn/shopifycloud/boomerang/shopify-boomerang-1.0.0.min.js";
  698.  var where = document.currentScript || document.getElementsByTagName("script")[0];
  699.  var parentNode = where.parentNode;
  700.  var promoted = false;
  701.  var LOADER_TIMEOUT = 3000;
  702.  function promote() {
  703.    if (promoted) {
  704.      return;
  705.    }
  706.    var script = document.createElement("script");
  707.    script.id = "boomr-scr-as";
  708.    script.src = window.BOOMR.url;
  709.    script.async = true;
  710.    parentNode.appendChild(script);
  711.    promoted = true;
  712.  }
  713.  function iframeLoader(wasFallback) {
  714.    promoted = true;
  715.    var dom, bootstrap, iframe, iframeStyle;
  716.    var doc = document;
  717.    var win = window;
  718.    window.BOOMR.snippetMethod = wasFallback ? "if" : "i";
  719.    bootstrap = function(parent, scriptId) {
  720.      var script = doc.createElement("script");
  721.      script.id = scriptId || "boomr-if-as";
  722.      script.src = window.BOOMR.url;
  723.      BOOMR_lstart = new Date().getTime();
  724.      parent = parent || doc.body;
  725.      parent.appendChild(script);
  726.    };
  727.    if (!window.addEventListener && window.attachEvent && navigator.userAgent.match(/MSIE [67]./)) {
  728.      window.BOOMR.snippetMethod = "s";
  729.      bootstrap(parentNode, "boomr-async");
  730.      return;
  731.    }
  732.    iframe = document.createElement("IFRAME");
  733.    iframe.src = "about:blank";
  734.    iframe.title = "";
  735.    iframe.role = "presentation";
  736.    iframe.loading = "eager";
  737.    iframeStyle = (iframe.frameElement || iframe).style;
  738.    iframeStyle.width = 0;
  739.    iframeStyle.height = 0;
  740.    iframeStyle.border = 0;
  741.    iframeStyle.display = "none";
  742.    parentNode.appendChild(iframe);
  743.    try {
  744.      win = iframe.contentWindow;
  745.      doc = win.document.open();
  746.    } catch (e) {
  747.      dom = document.domain;
  748.      iframe.src = "javascript:var d=document.open();d.domain='" + dom + "';void(0);";
  749.      win = iframe.contentWindow;
  750.      doc = win.document.open();
  751.    }
  752.    if (dom) {
  753.      doc._boomrl = function() {
  754.        this.domain = dom;
  755.        bootstrap();
  756.      };
  757.      doc.write("<body onload='document._boomrl();'>");
  758.    } else {
  759.      win._boomrl = function() {
  760.        bootstrap();
  761.      };
  762.      if (win.addEventListener) {
  763.        win.addEventListener("load", win._boomrl, false);
  764.      } else if (win.attachEvent) {
  765.        win.attachEvent("onload", win._boomrl);
  766.      }
  767.    }
  768.    doc.close();
  769.  }
  770.  var link = document.createElement("link");
  771.  if (link.relList &&
  772.    typeof link.relList.supports === "function" &&
  773.    link.relList.supports("preload") &&
  774.    ("as" in link)) {
  775.    window.BOOMR.snippetMethod = "p";
  776.    link.href = window.BOOMR.url;
  777.    link.rel = "preload";
  778.    link.as = "script";
  779.    link.addEventListener("load", promote);
  780.    link.addEventListener("error", function() {
  781.      iframeLoader(true);
  782.    });
  783.    setTimeout(function() {
  784.      if (!promoted) {
  785.        iframeLoader(true);
  786.      }
  787.    }, LOADER_TIMEOUT);
  788.    BOOMR_lstart = new Date().getTime();
  789.    parentNode.appendChild(link);
  790.  } else {
  791.    iframeLoader(false);
  792.  }
  793.  function boomerangSaveLoadTime(e) {
  794.    window.BOOMR_onload = (e && e.timeStamp) || new Date().getTime();
  795.  }
  796.  if (window.addEventListener) {
  797.    window.addEventListener("load", boomerangSaveLoadTime, false);
  798.  } else if (window.attachEvent) {
  799.    window.attachEvent("onload", boomerangSaveLoadTime);
  800.  }
  801.  if (document.addEventListener) {
  802.    document.addEventListener("onBoomerangLoaded", function(e) {
  803.      e.detail.BOOMR.init({
  804.        ResourceTiming: {
  805.          enabled: true,
  806.          trackedResourceTypes: ["script", "img", "css"]
  807.        },
  808.      });
  809.      e.detail.BOOMR.t_end = new Date().getTime();
  810.    });
  811.  } else if (document.attachEvent) {
  812.    document.attachEvent("onpropertychange", function(e) {
  813.      if (!e) e=event;
  814.      if (e.propertyName === "onBoomerangLoaded") {
  815.        e.detail.BOOMR.init({
  816.          ResourceTiming: {
  817.            enabled: true,
  818.            trackedResourceTypes: ["script", "img", "css"]
  819.          },
  820.        });
  821.        e.detail.BOOMR.t_end = new Date().getTime();
  822.      }
  823.    });
  824.  }
  825. })();</script>
  826. </head><body class="prestige--v4 features--heading-normal features--heading-uppercase features--show-price-on-hover features--show-button-transition features--show-image-zooming features--show-element-staggering  template-page">
  827.    <a class="PageSkipLink u-visually-hidden" href="#main">Skip to content</a>
  828.    <span class="LoadingBar"></span>
  829.    <div class="PageOverlay"></div><div id="shopify-section-popup" class="shopify-section"></div>
  830.    <div id="shopify-section-sidebar-menu" class="shopify-section"><section id="sidebar-menu" class="SidebarMenu Drawer Drawer--small Drawer--fromLeft" aria-hidden="true" data-section-id="sidebar-menu" data-section-type="sidebar-menu">
  831.    <header class="Drawer__Header" data-drawer-animated-left>
  832.      <button class="Drawer__Close Icon-Wrapper--clickable" data-action="close-drawer" data-drawer-id="sidebar-menu" aria-label="Close navigation"><svg class="Icon Icon--close" role="presentation" viewBox="0 0 16 14">
  833.      <path d="M15 0L1 14m14 0L1 0" stroke="currentColor" fill="none" fill-rule="evenodd"></path>
  834.    </svg></button>
  835.    </header>
  836.  
  837.    <div class="Drawer__Content">
  838.      <div class="Drawer__Main" data-drawer-animated-left data-scrollable>
  839.        <div class="Drawer__Container">
  840.          <nav class="SidebarMenu__Nav SidebarMenu__Nav--primary" aria-label="Sidebar navigation"><div class="Collapsible"><button class="Collapsible__Button Heading u-h6" data-action="toggle-collapsible" aria-expanded="false">Shop<span class="Collapsible__Plus"></span>
  841.                  </button>
  842.  
  843.                  <div class="Collapsible__Inner">
  844.                    <div class="Collapsible__Content"><div class="Collapsible"><a href="/collections/mo-x-noritake" class="Collapsible__Button Heading Text--subdued Link Link--primary u-h7">MO x NORITAKE</a></div><div class="Collapsible"><a href="/collections/noritake-sports" class="Collapsible__Button Heading Text--subdued Link Link--primary u-h7">NORITAKE Sports</a></div><div class="Collapsible"><button class="Collapsible__Button Heading Text--subdued Link--primary u-h7" data-action="toggle-collapsible" aria-expanded="false">MaskOn._<span class="Collapsible__Plus"></span>
  845.                            </button>
  846.  
  847.                            <div class="Collapsible__Inner">
  848.                              <div class="Collapsible__Content">
  849.                                <ul class="Linklist Linklist--bordered Linklist--spacingLoose"><li class="Linklist__Item">
  850.                                      <a href="/collections/mood-series-at-stores" class="Text--subdued Link Link--primary">Mood Series</a>
  851.                                    </li><li class="Linklist__Item">
  852.                                      <a href="/collections/mood-series-5-pcs" class="Text--subdued Link Link--primary">Mood Series (5 pcs)</a>
  853.                                    </li><li class="Linklist__Item">
  854.                                      <a href="/collections/candour" class="Text--subdued Link Link--primary">Candour Series (BIODEGRADABLE)</a>
  855.                                    </li><li class="Linklist__Item">
  856.                                      <a href="/collections/nanotech" class="Text--subdued Link Link--primary">NanoTech (COVID-19 Antiviral)</a>
  857.                                    </li></ul>
  858.                              </div>
  859.                            </div></div><div class="Collapsible"><a href="/collections/travel-series" class="Collapsible__Button Heading Text--subdued Link Link--primary u-h7">Travel Series</a></div><div class="Collapsible"><a href="/collections/mo" class="Collapsible__Button Heading Text--subdued Link Link--primary u-h7">MO Lifestyle</a></div><div class="Collapsible"><a href="/collections/nanotech-series" class="Collapsible__Button Heading Text--subdued Link Link--primary u-h7">NanoTech</a></div><div class="Collapsible"><a href="/collections/collaboration" class="Collapsible__Button Heading Text--subdued Link Link--primary u-h7">Collaboration</a></div></div>
  860.                  </div></div><div class="Collapsible"><button class="Collapsible__Button Heading u-h6" data-action="toggle-collapsible" aria-expanded="false">Story<span class="Collapsible__Plus"></span>
  861.                  </button>
  862.  
  863.                  <div class="Collapsible__Inner">
  864.                    <div class="Collapsible__Content"><div class="Collapsible"><a href="/pages/the-mo-story" class="Collapsible__Button Heading Text--subdued Link Link--primary u-h7">About Us</a></div><div class="Collapsible"><a href="/pages/conception" class="Collapsible__Button Heading Text--subdued Link Link--primary u-h7">Brand Conception</a></div></div>
  865.                  </div></div><div class="Collapsible"><a href="/blogs/the-monologue" class="Collapsible__Button Heading Link Link--primary u-h6">The MOnologue</a></div><div class="Collapsible"><a href="https://the-mo.shop/pages/the-mo-convivium/#smile-home" class="Collapsible__Button Heading Link Link--primary u-h6">Rewards</a></div><div class="Collapsible"><a href="/pages/locations" class="Collapsible__Button Heading Link Link--primary u-h6">Locations</a></div><div class="Collapsible"><a href="/pages/certification-of-maskon" class="Collapsible__Button Heading Link Link--primary u-h6">Certification</a></div><div class="Collapsible"><a href="/pages/support" class="Collapsible__Button Heading Link Link--primary u-h6">FAQ</a></div></nav><nav class="SidebarMenu__Nav SidebarMenu__Nav--secondary">
  866.            <ul class="Linklist Linklist--spacingLoose"><li class="Linklist__Item">
  867.                  <a href="/account" class="Text--subdued Link Link--primary">Account</a>
  868.                </li></ul>
  869.          </nav>
  870.        </div>
  871.      </div><aside class="Drawer__Footer" data-drawer-animated-bottom><ul class="SidebarMenu__Social HorizontalList HorizontalList--spacingFill">
  872.    <li class="HorizontalList__Item">
  873.      <a href="https://www.facebook.com/maskonhk" class="Link Link--primary" target="_blank" rel="noopener" aria-label="Facebook">
  874.        <span class="Icon-Wrapper--clickable"><svg class="Icon Icon--facebook" viewBox="0 0 9 17">
  875.      <path d="M5.842 17V9.246h2.653l.398-3.023h-3.05v-1.93c0-.874.246-1.47 1.526-1.47H9V.118C8.718.082 7.75 0 6.623 0 4.27 0 2.66 1.408 2.66 3.994v2.23H0v3.022h2.66V17h3.182z"></path>
  876.    </svg></span>
  877.      </a>
  878.    </li>
  879.  
  880.    
  881. <li class="HorizontalList__Item">
  882.      <a href="https://www.instagram.com/maskon_hk/" class="Link Link--primary" target="_blank" rel="noopener" aria-label="Instagram">
  883.        <span class="Icon-Wrapper--clickable"><svg class="Icon Icon--instagram" role="presentation" viewBox="0 0 32 32">
  884.      <path d="M15.994 2.886c4.273 0 4.775.019 6.464.095 1.562.07 2.406.33 2.971.552.749.292 1.283.635 1.841 1.194s.908 1.092 1.194 1.841c.216.565.483 1.41.552 2.971.076 1.689.095 2.19.095 6.464s-.019 4.775-.095 6.464c-.07 1.562-.33 2.406-.552 2.971-.292.749-.635 1.283-1.194 1.841s-1.092.908-1.841 1.194c-.565.216-1.41.483-2.971.552-1.689.076-2.19.095-6.464.095s-4.775-.019-6.464-.095c-1.562-.07-2.406-.33-2.971-.552-.749-.292-1.283-.635-1.841-1.194s-.908-1.092-1.194-1.841c-.216-.565-.483-1.41-.552-2.971-.076-1.689-.095-2.19-.095-6.464s.019-4.775.095-6.464c.07-1.562.33-2.406.552-2.971.292-.749.635-1.283 1.194-1.841s1.092-.908 1.841-1.194c.565-.216 1.41-.483 2.971-.552 1.689-.083 2.19-.095 6.464-.095zm0-2.883c-4.343 0-4.889.019-6.597.095-1.702.076-2.864.349-3.879.743-1.054.406-1.943.959-2.832 1.848S1.251 4.473.838 5.521C.444 6.537.171 7.699.095 9.407.019 11.109 0 11.655 0 15.997s.019 4.889.095 6.597c.076 1.702.349 2.864.743 3.886.406 1.054.959 1.943 1.848 2.832s1.784 1.435 2.832 1.848c1.016.394 2.178.667 3.886.743s2.248.095 6.597.095 4.889-.019 6.597-.095c1.702-.076 2.864-.349 3.886-.743 1.054-.406 1.943-.959 2.832-1.848s1.435-1.784 1.848-2.832c.394-1.016.667-2.178.743-3.886s.095-2.248.095-6.597-.019-4.889-.095-6.597c-.076-1.702-.349-2.864-.743-3.886-.406-1.054-.959-1.943-1.848-2.832S27.532 1.247 26.484.834C25.468.44 24.306.167 22.598.091c-1.714-.07-2.26-.089-6.603-.089zm0 7.778c-4.533 0-8.216 3.676-8.216 8.216s3.683 8.216 8.216 8.216 8.216-3.683 8.216-8.216-3.683-8.216-8.216-8.216zm0 13.549c-2.946 0-5.333-2.387-5.333-5.333s2.387-5.333 5.333-5.333 5.333 2.387 5.333 5.333-2.387 5.333-5.333 5.333zM26.451 7.457c0 1.059-.858 1.917-1.917 1.917s-1.917-.858-1.917-1.917c0-1.059.858-1.917 1.917-1.917s1.917.858 1.917 1.917z"></path>
  885.    </svg></span>
  886.      </a>
  887.    </li>
  888.  
  889.    
  890. <li class="HorizontalList__Item">
  891.      <a href="https://www.youtube.com/channel/UCq6wC8G8HKPrh-6uPk_WT1Q/featured" class="Link Link--primary" target="_blank" rel="noopener" aria-label="YouTube">
  892.        <span class="Icon-Wrapper--clickable"><svg class="Icon Icon--youtube" role="presentation" viewBox="0 0 33 32">
  893.      <path d="M0 25.693q0 1.997 1.318 3.395t3.209 1.398h24.259q1.891 0 3.209-1.398t1.318-3.395V6.387q0-1.997-1.331-3.435t-3.195-1.438H4.528q-1.864 0-3.195 1.438T.002 6.387v19.306zm12.116-3.488V9.876q0-.186.107-.293.08-.027.133-.027l.133.027 11.61 6.178q.107.107.107.266 0 .107-.107.213l-11.61 6.178q-.053.053-.107.053-.107 0-.16-.053-.107-.107-.107-.213z"></path>
  894.    </svg></span>
  895.      </a>
  896.    </li>
  897.  
  898.    
  899.  
  900.  </ul>
  901.  
  902. </aside></div>
  903. </section>
  904.  
  905. </div>
  906. <div id="sidebar-cart" class="Drawer Drawer--fromRight" aria-hidden="true" data-section-id="cart" data-section-type="cart" data-section-settings='{
  907.  "type": "page",
  908.  "itemCount": 0,
  909.  "drawer": true,
  910.  "hasShippingEstimator": false
  911. }'>
  912.  <div class="Drawer__Header Drawer__Header--bordered Drawer__Container">
  913.      <span class="Drawer__Title Heading u-h4">Cart</span>
  914.  
  915.      <button class="Drawer__Close Icon-Wrapper--clickable" data-action="close-drawer" data-drawer-id="sidebar-cart" aria-label="Close cart"><svg class="Icon Icon--close" role="presentation" viewBox="0 0 16 14">
  916.      <path d="M15 0L1 14m14 0L1 0" stroke="currentColor" fill="none" fill-rule="evenodd"></path>
  917.    </svg></button>
  918.  </div>
  919.  
  920.  <form class="Cart Drawer__Content" action="/cart" method="POST" novalidate>
  921.    <div class="Drawer__Main" data-scrollable><p class="Cart__Empty Heading u-h5">Your cart is empty</p></div></form>
  922. </div>
  923. <div class="PageContainer">
  924.      <div id="shopify-section-announcement" class="shopify-section"><section id="section-announcement" data-section-id="announcement" data-section-type="announcement-bar">
  925.      <div class="AnnouncementBar">
  926.        <div class="AnnouncementBar__Wrapper">
  927.          <p class="AnnouncementBar__Content Heading">Store pick up now available! Get your items quickly and conveniently.
  928. </p>
  929.        </div>
  930.      </div>
  931.    </section>
  932.  
  933.    <style>
  934.      #section-announcement {
  935.        background: #a17c5e;
  936.        color: #ffffff;
  937.      }
  938.    </style>
  939.  
  940.    <script>
  941.      document.documentElement.style.setProperty('--announcement-bar-height', document.getElementById('shopify-section-announcement').offsetHeight + 'px');
  942.    </script></div>
  943.      <div id="shopify-section-header" class="shopify-section shopify-section--header"><!-- Commented out "if locale_selector or currency_selector" here --><!-- Commented out "endif" here --><div id="Search" class="Search" aria-hidden="true">
  944.  <div class="Search__Inner">
  945.    <div class="Search__SearchBar">
  946.      <form action="/search" name="GET" role="search" class="Search__Form">
  947.        <div class="Search__InputIconWrapper">
  948.          <span class="hidden-tablet-and-up"><svg class="Icon Icon--search" role="presentation" viewBox="0 0 18 17">
  949.      <g transform="translate(1 1)" stroke="currentColor" fill="none" fill-rule="evenodd" stroke-linecap="square">
  950.        <path d="M16 16l-5.0752-5.0752"></path>
  951.        <circle cx="6.4" cy="6.4" r="6.4"></circle>
  952.      </g>
  953.    </svg></span>
  954.          <span class="hidden-phone"><svg class="Icon Icon--search-desktop" role="presentation" viewBox="0 0 21 21">
  955.      <g transform="translate(1 1)" stroke="currentColor" stroke-width="2" fill="none" fill-rule="evenodd" stroke-linecap="square">
  956.        <path d="M18 18l-5.7096-5.7096"></path>
  957.        <circle cx="7.2" cy="7.2" r="7.2"></circle>
  958.      </g>
  959.    </svg></span>
  960.        </div>
  961.  
  962.        <input type="search" class="Search__Input Heading" name="q" autocomplete="off" autocorrect="off" autocapitalize="off" aria-label="Search..." placeholder="Search..." autofocus>
  963.        <input type="hidden" name="type" value="product">
  964.      </form>
  965.  
  966.      <button class="Search__Close Link Link--primary" data-action="close-search" aria-label="Close search"><svg class="Icon Icon--close" role="presentation" viewBox="0 0 16 14">
  967.      <path d="M15 0L1 14m14 0L1 0" stroke="currentColor" fill="none" fill-rule="evenodd"></path>
  968.    </svg></button>
  969.    </div>
  970.  
  971.    <div class="Search__Results" aria-hidden="true"><div class="PageLayout PageLayout--breakLap">
  972.          <div class="PageLayout__Section"></div>
  973.          <div class="PageLayout__Section PageLayout__Section--secondary"></div>
  974.        </div></div>
  975.  </div>
  976. </div><header id="section-header"
  977.        class="Header Header--inline   Header--withIcons"
  978.        data-section-id="header"
  979.        data-section-type="header"
  980.        data-section-settings='{
  981.  "navigationStyle": "inline",
  982.  "hasTransparentHeader": false,
  983.  "isSticky": true
  984. }'
  985.        role="banner">
  986.  <div class="Header__Wrapper">
  987.    <div class="Header__FlexItem Header__FlexItem--fill">
  988.      <button class="Header__Icon Icon-Wrapper Icon-Wrapper--clickable hidden-desk" aria-expanded="false" data-action="open-drawer" data-drawer-id="sidebar-menu" aria-label="Open navigation">
  989.        <span class="hidden-tablet-and-up"><svg class="Icon Icon--nav" role="presentation" viewBox="0 0 20 14">
  990.      <path d="M0 14v-1h20v1H0zm0-7.5h20v1H0v-1zM0 0h20v1H0V0z" fill="currentColor"></path>
  991.    </svg></span>
  992.        <span class="hidden-phone"><svg class="Icon Icon--nav-desktop" role="presentation" viewBox="0 0 24 16">
  993.      <path d="M0 15.985v-2h24v2H0zm0-9h24v2H0v-2zm0-7h24v2H0v-2z" fill="currentColor"></path>
  994.    </svg></span>
  995.      </button><nav class="Header__MainNav hidden-pocket hidden-lap" aria-label="Main navigation">
  996.          <ul class="HorizontalList HorizontalList--spacingExtraLoose"><li class="HorizontalList__Item " aria-haspopup="true">
  997.                <a href="/pages/the-mo-story" class="Heading u-h6">About</a><div class="DropdownMenu" aria-hidden="true">
  998.                    <ul class="Linklist"><li class="Linklist__Item" >
  999.                          <a href="/pages/the-mo-story" class="Link Link--secondary">MO: Normal—Reimagined. </a></li><li class="Linklist__Item" >
  1000.                          <a href="/pages/conception" class="Link Link--secondary">Brand Conception </a></li><li class="Linklist__Item" >
  1001.                          <a href="/pages/locations" class="Link Link--secondary">Locations </a></li><li class="Linklist__Item" >
  1002.                          <a href="/pages/certification-of-maskon" class="Link Link--secondary">Certification </a></li></ul>
  1003.                  </div></li><li class="HorizontalList__Item " aria-haspopup="true">
  1004.                <a href="/collections/maskon" class="Heading u-h6">Shop</a><div class="DropdownMenu" aria-hidden="true">
  1005.                    <ul class="Linklist"><li class="Linklist__Item" >
  1006.                          <a href="/collections/mo-x-noritake" class="Link Link--secondary">MO x NORITAKE </a></li><li class="Linklist__Item" >
  1007.                          <a href="/collections/noritake-sports" class="Link Link--secondary">NORITAKE Sports </a></li><li class="Linklist__Item" aria-haspopup="true">
  1008.                          <a href="/collections/mood-series-at-stores" class="Link Link--secondary">MaskOn._ <svg class="Icon Icon--select-arrow-right" role="presentation" viewBox="0 0 11 18">
  1009.      <path d="M1.5 1.5l8 7.5-8 7.5" stroke-width="2" stroke="currentColor" fill="none" fill-rule="evenodd" stroke-linecap="square"></path>
  1010.    </svg></a><div class="DropdownMenu" aria-hidden="true">
  1011.                              <ul class="Linklist"><li class="Linklist__Item">
  1012.                                    <a href="/collections/mood-series-at-stores" class="Link Link--secondary">Mood Series</a>
  1013.                                  </li><li class="Linklist__Item">
  1014.                                    <a href="/collections/mood-series-5-pcs" class="Link Link--secondary">Mood Series (5 pcs)</a>
  1015.                                  </li><li class="Linklist__Item">
  1016.                                    <a href="/collections/candour" class="Link Link--secondary">Candour Series (BIODEGRADABLE)</a>
  1017.                                  </li><li class="Linklist__Item">
  1018.                                    <a href="/products/nanotech-covid-19-virus-killing-face-mask" class="Link Link--secondary">NanoTech (COVID-19 Antiviral)</a>
  1019.                                  </li></ul>
  1020.                            </div></li><li class="Linklist__Item" >
  1021.                          <a href="/collections/travel-series" class="Link Link--secondary">Travel Series </a></li><li class="Linklist__Item" >
  1022.                          <a href="/collections/mo" class="Link Link--secondary">MO Lifestyle </a></li><li class="Linklist__Item" >
  1023.                          <a href="/collections/nanotech-series" class="Link Link--secondary">NanoTech </a></li><li class="Linklist__Item" >
  1024.                          <a href="/collections/collaboration" class="Link Link--secondary">Collaboration </a></li></ul>
  1025.                  </div></li><li class="HorizontalList__Item " >
  1026.                <a href="/blogs/the-monologue" class="Heading u-h6">The MOnologue<span class="Header__LinkSpacer">The MOnologue</span></a></li><li class="HorizontalList__Item " aria-haspopup="true">
  1027.                <a href="/pages/the-mo-convivium" class="Heading u-h6">Rewards</a><div class="DropdownMenu" aria-hidden="true">
  1028.                    <ul class="Linklist"><li class="Linklist__Item" >
  1029.                          <a href="/pages/the-mo-convivium" class="Link Link--secondary">How it works </a></li><li class="Linklist__Item" >
  1030.                          <a href="https://the-mo.shop/account/#smile-home" class="Link Link--secondary">My rewards account </a></li></ul>
  1031.                  </div></li></ul>
  1032.        </nav><form method="post" action="/localization" id="localization_form_header" accept-charset="UTF-8" class="Header__LocalizationForm hidden-pocket hidden-lap" enctype="multipart/form-data"><input type="hidden" name="form_type" value="localization" /><input type="hidden" name="utf8" value="✓" /><input type="hidden" name="_method" value="put" /><input type="hidden" name="return_to" value="/pages/conception" /><div class="HorizontalList HorizontalList--spacingLoose"><div class="HorizontalList__Item">
  1033.            <input type="hidden" name="currency_code" value="HKD">
  1034.            <span class="u-visually-hidden">Currency</span>
  1035.  
  1036.            <button type="button" class="SelectButton Link Link--primary u-h8" aria-haspopup="true" aria-expanded="false" aria-controls="header-currency-popover">
  1037.              HKD $
  1038. <svg class="Icon Icon--select-arrow" role="presentation" viewBox="0 0 19 12">
  1039.      <polyline fill="none" stroke="currentColor" points="17 2 9.5 10 2 2" fill-rule="evenodd" stroke-width="2" stroke-linecap="square"></polyline>
  1040.    </svg></button>
  1041.  
  1042.            <div id="header-currency-popover" class="Popover Popover--small Popover--noWrap" aria-hidden="true">
  1043.              <header class="Popover__Header">
  1044.                <button type="button" class="Popover__Close Icon-Wrapper--clickable" data-action="close-popover"><svg class="Icon Icon--close" role="presentation" viewBox="0 0 16 14">
  1045.      <path d="M15 0L1 14m14 0L1 0" stroke="currentColor" fill="none" fill-rule="evenodd"></path>
  1046.    </svg></button>
  1047.                <span class="Popover__Title Heading u-h4">Currency</span>
  1048.              </header>
  1049.  
  1050.              <div class="Popover__Content">
  1051.                <div class="Popover__ValueList Popover__ValueList--center" data-scrollable><button type="submit" name="currency_code" class="Popover__Value is-selected Heading Link Link--primary u-h6"  value="HKD" aria-current="true">
  1052.                      HKD $
  1053.                    </button><button type="submit" name="currency_code" class="Popover__Value  Heading Link Link--primary u-h6"  value="JPY" >
  1054.                      JPY ¥
  1055.                    </button><button type="submit" name="currency_code" class="Popover__Value  Heading Link Link--primary u-h6"  value="MOP" >
  1056.                      MOP P
  1057.                    </button><button type="submit" name="currency_code" class="Popover__Value  Heading Link Link--primary u-h6"  value="SGD" >
  1058.                      SGD $
  1059.                    </button><button type="submit" name="currency_code" class="Popover__Value  Heading Link Link--primary u-h6"  value="TWD" >
  1060.                      TWD $
  1061.                    </button></div>
  1062.              </div>
  1063.            </div>
  1064.          </div><div class="HorizontalList__Item">
  1065.          <input type="hidden" name="locale_code" value="en">
  1066.          <span class="u-visually-hidden">EN</span>
  1067.  
  1068.          <button type="button" class="SelectButton Link Link--primary u-h8" aria-haspopup="true" aria-expanded="false" aria-controls="header-locale-popover">
  1069.            en<svg class="Icon Icon--select-arrow" role="presentation" viewBox="0 0 19 12">
  1070.      <polyline fill="none" stroke="currentColor" points="17 2 9.5 10 2 2" fill-rule="evenodd" stroke-width="2" stroke-linecap="square"></polyline>
  1071.    </svg></button>
  1072.  
  1073.          <div id="header-locale-popover" class="Popover Popover--small Popover--noWrap" aria-hidden="true">
  1074.            <header class="Popover__Header">
  1075.              <button type="button" class="Popover__Close Icon-Wrapper--clickable" data-action="close-popover"><svg class="Icon Icon--close" role="presentation" viewBox="0 0 16 14">
  1076.      <path d="M15 0L1 14m14 0L1 0" stroke="currentColor" fill="none" fill-rule="evenodd"></path>
  1077.    </svg></button>
  1078.              <span class="Popover__Title Heading u-h4">en</span>
  1079.            </header>
  1080.  
  1081.            <div class="Popover__Content">
  1082.              <div class="Popover__ValueList Popover__ValueList--center" data-scrollable>
  1083.                <button type="button" onclick="selectLanguage('en')" class="Popover__Value">
  1084.                  English
  1085.                </button>
  1086.                <button type="button" onclick="selectLanguage('tw')" class="Popover__Value">
  1087.                  繁體中文
  1088.                </button>
  1089.              </div>
  1090.            </div>
  1091.          </div>
  1092.        </div>
  1093.      </div></form></div><div class="Header__FlexItem Header__FlexItem--logo"><div class="Header__Logo"><a href="/" class="Header__LogoLink"><img class="Header__LogoImage Header__LogoImage--primary"
  1094.               src="//the-mo.shop/cdn/shop/files/9475f170-0e61-4223-ad6d-d919cf524835_160x.png?v=1672211226"
  1095.               srcset="//the-mo.shop/cdn/shop/files/9475f170-0e61-4223-ad6d-d919cf524835_160x.png?v=1672211226 1x, //the-mo.shop/cdn/shop/files/9475f170-0e61-4223-ad6d-d919cf524835_160x@2x.png?v=1672211226 2x"
  1096.               width="160"
  1097.               alt="MO / MaskOn._"></a></div></div>
  1098.  
  1099.    <div class="Header__FlexItem Header__FlexItem--fill"><nav class="Header__SecondaryNav">
  1100.          <ul class="HorizontalList HorizontalList--spacingLoose hidden-pocket hidden-lap">
  1101.            <li class="HorizontalList__Item">
  1102.              <form method="post" action="/localization" id="localization_form_header" accept-charset="UTF-8" class="Header__LocalizationForm hidden-pocket hidden-lap" enctype="multipart/form-data"><input type="hidden" name="form_type" value="localization" /><input type="hidden" name="utf8" value="✓" /><input type="hidden" name="_method" value="put" /><input type="hidden" name="return_to" value="/pages/conception" /><div class="HorizontalList HorizontalList--spacingLoose"><div class="HorizontalList__Item">
  1103.            <input type="hidden" name="currency_code" value="HKD">
  1104.            <span class="u-visually-hidden">Currency</span>
  1105.  
  1106.            <button type="button" class="SelectButton Link Link--primary u-h8" aria-haspopup="true" aria-expanded="false" aria-controls="header-currency-popover">
  1107.              HKD $
  1108. <svg class="Icon Icon--select-arrow" role="presentation" viewBox="0 0 19 12">
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  1111.  
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  1116.    </svg></button>
  1117.                <span class="Popover__Title Heading u-h4">Currency</span>
  1118.              </header>
  1119.  
  1120.              <div class="Popover__Content">
  1121.                <div class="Popover__ValueList Popover__ValueList--center" data-scrollable><button type="submit" name="currency_code" class="Popover__Value is-selected Heading Link Link--primary u-h6"  value="HKD" aria-current="true">
  1122.                      HKD $
  1123.                    </button><button type="submit" name="currency_code" class="Popover__Value  Heading Link Link--primary u-h6"  value="JPY" >
  1124.                      JPY ¥
  1125.                    </button><button type="submit" name="currency_code" class="Popover__Value  Heading Link Link--primary u-h6"  value="MOP" >
  1126.                      MOP P
  1127.                    </button><button type="submit" name="currency_code" class="Popover__Value  Heading Link Link--primary u-h6"  value="SGD" >
  1128.                      SGD $
  1129.                    </button><button type="submit" name="currency_code" class="Popover__Value  Heading Link Link--primary u-h6"  value="TWD" >
  1130.                      TWD $
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  1132.              </div>
  1133.            </div>
  1134.          </div><div class="HorizontalList__Item">
  1135.          <input type="hidden" name="locale_code" value="en">
  1136.          <span class="u-visually-hidden">EN</span>
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  1139.            en<svg class="Icon Icon--select-arrow" role="presentation" viewBox="0 0 19 12">
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  1141.    </svg></button>
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  1147.    </svg></button>
  1148.              <span class="Popover__Title Heading u-h4">en</span>
  1149.            </header>
  1150.  
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  1153.                <button type="button" onclick="selectLanguage('en')" class="Popover__Value">
  1154.                  English
  1155.                </button>
  1156.                <button type="button" onclick="selectLanguage('tw')" class="Popover__Value">
  1157.                  繁體中文
  1158.                </button>
  1159.              </div>
  1160.            </div>
  1161.          </div>
  1162.        </div>
  1163.      </div></form>
  1164.            </li>
  1165.          </ul>
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  1200.  
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  1226.  <header class="PageHeader">
  1227.    <div class="SectionHeader SectionHeader--center">
  1228.      <h1 class="SectionHeader__Heading Heading u-h1">Brand Conception</h1>
  1229.    </div>
  1230.  </header>
  1231.  
  1232.  <div class="PageContent PageContent--narrow Rte">
  1233.    <meta charset="utf-8">
  1234. <h1 style="text-align: center;"><strong>MO Ethos &amp; Origin</strong></h1>
  1235. <meta charset="utf-8">
  1236. <div style="text-align: left;"><img src="https://cdn.shopify.com/s/files/1/0587/0148/0094/files/about3_2048x2048.png?v=1635175828" alt="MaskOn Hong Kong-Hong Kong Mask-Brand Concept-MaskOn 口罩-香港口罩品牌-品牌理念" style="float: none;"></div>
  1237. <meta charset="utf-8">
  1238. <p><span>MO is short for "Muse Our _____", an expression that encapsulates the inquisitive spirit of the brand: to ponder and ruminate upon the ordinary things; to collectively consider them from different perspectives; and to reimagine the otherwise overlooked.</span></p>
  1239. <p>The brand was founded in 2020, conceived in the wake of a global pandemic, bolstered by a spirit of creativity and adaptability. Our origin was a nuanced re-evaluation of the relationship daily lifestyle goods have with its users, seeking to bring into confluence aesthetically harmonious products of practical functionality, which also enable individual expression in an understated manner. Specifically, in assessing our products we consider three main criteria: sensory engagement, emotional resonance and relatability, and MO’s distinctive design language. These features constitute the heart of our relationship to every creative pursuit, whether it be the people and campaigns we partner with, the types of products we choose to develop, even down to the scrupulous selection process for the palettes of our designs.</p>
  1240. <p>Undergirding the day-to-day operations of the business is a shared belief that life is made available and manifests in the pace of our living and the aggregate choices we make—both individually and collectively. At MO, we strive to exemplify this ethos by offering goods that not only effortlessly integrate into daily life, but also enrich the perception and experience of it. Similar to how a well-tailored suit lends itself to the individual it was made for, accentuating the particular body type and conveying a unique personality, we aim for our products and designs to be a coherent extension of the user.</p>
  1241. <p>MO’s products are designed to echo an individual’s delicate and variably complex inner life. In using our products, we hope the user can intuit the human touch and devotion to detail of the creatives behind the designs.<span> </span><span>There are currently 8 MO concept stores operating in Hong Kong, each designed around a unique theme proffering different windows from which to interpret and form a dynamic understanding of our brand. We carry a growing collection </span>of lifestyle items ranging from travel accessories; to personal care items; and even limited edition collaborations, such as specialty coffee beans. Even as our product offering continues to diversify and expand, the founding spirit of MO remains steadfast—a common thread binding all that we do—we embrace and extend a vision of life charged with meaning and significance, whilst delighting the senses. </p>
  1242. <p><img src="https://cdn.shopify.com/s/files/1/0587/0148/0094/files/muse-a-special-kind-of-normal-1800x800_2048x2048.png?v=1652950245" alt=""></p>
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  1251.                        <a href="/pages/the-mo-story" class="Link Link--primary">About MO</a>
  1252.                      </li><li class="Linklist__Item">
  1253.                        <a href="/pages/certification-of-maskon" class="Link Link--primary">Certification</a>
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  1255.                        <a href="https://cdn.shopify.com/s/files/1/0587/0148/0094/files/MO_Product_Delivery_Oct_2023.pdf?v=1696177221" class="Link Link--primary">Delivery &amp; Tracking</a>
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  1257.                        <a href="https://cdn.shopify.com/s/files/1/0587/0148/0094/files/MO_Terms_and_Conditions_20211106.pdf?v=1679594141" class="Link Link--primary">Terms &amp; Conditions</a>
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  1263.                        <a href="/pages/contact" class="Link Link--primary">Contact Details</a>
  1264.                      </li></ul></div><div class="Footer__Block Footer__Block--text" ><h2 class="Footer__Title Heading u-h6">MO: Normal—Reimagined.</h2><div class="Footer__Content Rte">
  1265.                    <p>MO is in the business of reimagining the ordinary: creating lifestyle goods that complement our innate proclivities toward beauty, discovery, and self-expression.</p>
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  1281.      </a>
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  1296. </div></div><div class="Footer__Aside"><div class="Footer__Copyright">
  1297.        <a href="/" class="Footer__StoreName Heading u-h7 Link Link--secondary">© MO / MaskOn._</a>
  1298.        <p class="Footer__ThemeAuthor"><a target="_blank" rel="nofollow" href="https://www.shopify.com?utm_campaign=poweredby&amp;utm_medium=shopify&amp;utm_source=onlinestore"> </a></p>
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